Enabling a knowledge society

Concept Presentation to ICTMinistry, Govt. Of India

Introduction Platform Capabilities Synergy with the CSC project Possible Deployment Models in the CSCs Possible Engagement Models

Agendas

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• Project Backgrounder The next phase of growth needs to include the rural areas

The need for the creation of a knowledge hub

Mega Trends in the Indian Context as Enablers

• Project Vision

• Project Mission

• Connect Billions Project Components

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• 70% of India’s 1.3 Billion people still live in the rural areas

• It is a commonly acknowledged fact that in order to sustain economic growth numbers, rural and semi rural areas must become independent centers of economic activity

• People’s participation in development is crucial

• Migration from rural areas is on the rise

• Rural entrepreneurship needs a major boost

Agricultural Society Industrial Society Information Society

Agricultural Materials

IndustrialGoods

IT Products

Human beings are Nomadic Knowledge Society

Society Cycle

• Individual Performance and Independence

• Rely on Credit for troubled times

• Consume and Enjoy

• Brand associated with is the mark of success

• Financial standing and number of people led is a mark of success

• Exclusiveness is value

• Pace of Day to day life: irregular and fast

• Individual Performance and INTERDEPENDENCE

• Rely on KNOWLEDGE for troubled times

• SERVE AND ENJOY

• Brand CREATED with is the mark of success

• Number of people knowledge shared with is a mark of success

• INCLUSIVENESS is value

• Pace of Day to day life: FAST BUT LEISURELY

Knowledge SocietyInformation Society

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Most villages in India have something unique to offer, yet goes un-noticed .» Architecture» Cuisine » Crafts,» Folklore » Skill sets

Hyper local Information on every village in a consolidated knowledge hub can generate a lot of economic opportunities and overall growth for a village » Tourism» Local manufacturing» Publishing» Human Resource

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Entertainment,E-Commerce, etc.

Education, HealthTraining, etc.

Market linkages inagriculture and otherPrivate sector service

G2C Services,Utility Services

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• Enables two way traffic of information between rural and urban areas

• A medium to broadcast news and information to remote areas and get feedback.

• Powered by contribution of citizens both rural and urban

• Ability to aggregate based on demographic, geographic or other criteria

• Able to capture subjective information on a “now “ basis

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• Increased use of mobile phones in rural areas

• Increasing penetration of internet and broadband services in urban and semi urban areas

• A large youth population who are increasing using mobile and internet

• A large number of people from rural areas who live in urban areas but are very much in touch with their villages

• Mainstream industries want to enter rural markets Telcos, FMCG, Manufacturing etc

Increasing need for white collar workers with experience of rural areas

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Creation of a knowledge hub which can connect urban and

rural human resources and knowledge to act as a catalyst for overall economic and social up-

liftment of rural areas

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• State of the art Information Technology based infrastructureConnect Billions Platform

• Capacity building of a peer network of urban and rural youth.The Connect Billions network

• Encourage rural entrepreneurship through knowledge transferThe Connect Billions hub

Platform Capabilities

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•A mobile enabled social networking application which can be used by rural populations•A publishing engine for “citizen editors”•A mega portal consisting of a micro portal for every village•Every portal offers a full range of links to commercial,

governmental and local services •Automatic aggregation of data at district and state level •Trend analysis

People residing to at the grassroots with

access to mobile

People with access to internet

and ability to write Connect

Rural Change MakerCitizen Editor

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AutoShape 5

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Platform

Rural Change Maker Citizen Editor

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Update portal with latest village information

Give valuable feedback on posts related to the place. Vote urgent issues/news. Network

Report latest news, issues and interesting

information about your village/town through

cb platform

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Participant Who What do they gainStudents Increase Skill level to be able to prosper in

next generation job markets -FREE

Citizen Editors NGOs and Activists Show off their work and activities -FREE

Avid Bloggers Increase their online social network

Students Increase social network, learn new skills , learn new ways to prosper without migrating

Change Makers Entrepreneurs Increase social capital and therefore generate

Business oppurtunities

Activists Increase reach of their work and message in a “whats happening right now “manner

The Public Get hyper-local news and information

Users Tourism, News, FMCG industries

Get accurate trends and be able to target their goods and services to those who really need them

Think Tanks and Development Agencies

Get the “pulse” of rural areas, monitor projects with up to date live information.

Social Networking The power is in the hands of a rural ChangeMaker to report about News, Issues, Resources and other General Information that they feel the world should know, through just one SMS or a phone call.

1.

Publishing EngineAny internal enabled citizen with a ability to write can adopt a village/town/city portal for free!2.

Information

Portal for every village He /She can Post issues, news, pictures, videos and interesting facts about the adopted village3.

News

AggregationVote Issues/News that need urgent attention; let the world know about their urgency4.

Social NetworkingNetwork with billions of like-minded people!5.

Shamliwale

Build a network of rural Change Makers6.

CM News

Network

A rural citizen can contribute

information on culture, lifestyle, human

interest, heritage and social issues

that need to craw people’s attention

Empowering rural community participation

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The Connect Billions Framework has a lot of synergy and complements the Govt. Of India mega initiative of building Common Service Centers (CSCs) serving every village of India.

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Technology based Social Networking

Has ability to offer a micro portal for every village with customized support based on demography

Offers a live feedback channel from rural citizens

Offers a peer network of urban and rural users who can be used for mutual capacity building

Knowledge Management with the power of aggregation

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Deployment Models

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Change Makers

Portal

Citizen Editors

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The Connect Billions Team is willing to explore all forms of engagement models with the CSC

project initiated by the Govt. Of India.

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Paramjit Puri/SabyaDutta

#562/640, Janardhana Towers, III Floor, Bilekahalli,

Bannerghatta Road, Bengaluru, PIN–560076, India.

Email: paramjit@airlink.in,

Ph: +91 9901255116/+91 9740766366

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