Connect Your Game to the World with Facebook | Bob Slinn
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Bob Slinn Director, Games Partnerships EMEA Connect Your Game to the World with Facebook Casual Connect, Berlin
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Transcript of Connect Your Game to the World with Facebook | Bob Slinn
Bob SlinnDirector, Games Partnerships EMEA
Connect Your Game to the World with FacebookCasual Connect, Berlin
Make great games
BUILDSMARTER
Accelerate development
Reach gamers
GROWFASTER
Maximize ROI
MONETIZEBETTER
63.5% of DAUs use
Facebook Login
D1 80%D7 2.5xD28 5xother Logins
70% higher ARPDAU
than other logins
Conversion
Rate 65% higher than other Logins
https://www.facebook.com/analytics
H F HOTEL FINDER
People Tab
Understand the demographics, interests, and behavior of
players
Facebook Analytics & App Events to understand audience
1. Facebook Platform Services
2. New PC Gaming Platform: Gameroom
3. Instant Games on Messenger and Facebook
4. Gaming Video
We Are Where Gamers Are: