EASTERNCONFERENCE

EDUCATIONALWORKSHOPS

HUMAN RESOURCES

SUPPLIERS

NETWORKING

RECERTIFICATION

CO-SPONSORED BY: Connecticut Pest Control Association | Delaware Pest Control Association Maryland State Pest Control Association | New England Pest Management AssociationNew Jersey Pest Management Association | New York State Pest Management AssociationPennsylvania Pest Management Association | Virginia Pest Management Association

JAN 13-15, 2016KALAHARI RESORTPOCONO MANOR, PA

NEW IDEAS

EXHIBITS

TECHNICALUPDATES

PRESENTED BY:

EASTERNCONFERENCE

We invite you to join us for the 2016 Eastern Conference at the Kalahari Resort in Pocono Manor, PA. The conference will feature a mixture of in-depth management sessions, interactive hands-on training, and technical courses

featuring the latest research in the pest management industry…

The 2016 Eastern Conference offers: • More than 17 sessions where you can earn valuable recertification credits in up to

12 states• A variety of educational tools needed to grow your business including technical

training, management topics, and keynote sessions with industry experts• Networking with over 300 pest management professionals from your region• An exhibitor showcase which features more than 40 suppliers

KALAHARI RESORT POCONO MANOR, PA

Join us at Kalahari Resorts in the Pocono Mountains, an authentic Afri-can-themed indoor waterpark featuring a retractable roof, stand-up surfing, body boarding, waterslides, a lazy river, family hot tub, and much more! Settle into one of our beautifully ap-pointed guest rooms, take in one of our many incredible dining options, enjoy the fast-paced action in the Family Entertain-ment Center, or rejuvenate at Spa Kalahari and salon. To reserve your room at the Kalahari Resort, please call 877-525-2427 by Decem-ber 24, and be sure to ask for the “National Pest Management Association 2016 Room Block” to receive the group rate of $109 per night. After December 24 rooms and rates are subject to change.

WEDNESDAY, JANUARY 132:00 p.m. - 6:00 p.m. Eastern Conference Registration

THURSDAY, JANUARY 147:00 a.m. - 6:00 p.m.Eastern Conference Registration

7:30 a.m. - 8:30 a.m.Continental Breakfast and Exhibits

8:30 a.m. - 10:00 a.m.M Opening General Session: Millennials and the “Growth Mindset” ChallengePatrick Schwerdtfeger, Author, Walnut Creek, CAMillennials now account for almost 30% of our workforce and an increasing percentage of our consumer base as well. They crave autonomy, work-life balance, and purpose. The best way to activate their potential is to promote a “growth mindset” within the organization. Not only does it cater to Millennial preferences, but it’s been proven to improve performance at the same time. Patrick Schwerdtfeger will examine the exploding research into positive psychology and combine it with empowering success stories to cultivate the “I can” mentality for today’s action-takers.

10:00 a.m. - 10:15 a.m.Refreshment Break

10:15 a.m. - 11:15 a.m.CONCURRENT SESSIONS

T Non-Traditional Pests in Traditional EnvironmentsChad Gore, Ph.D, Rentokil, Reading, PAEvery so often you probably encounter something you’ve never seen before on a porch, in a restaurant, or showing up on a playground. It’s easy to think of the scope of ‘pests’ as being limited to those outlined in reference guides, but there are a host of other arthropods that can become problems and appear out of their typical environment. Attend this session to learn about some of the ‘common’ non-traditional pests that might otherwise stump you.

T Termite Reporting and the NPMA 33 FormJim Fredericks, Ph.D., National Pest Management Association, Fairfax, VAProper documentation can literally save your company; are you confident that you are filling out the NPMA 33 form correctly? This session provides a great opportunity to refresh your memory on all the details and intricacies of the form and ask all those questions you’ve been wondering about.

11:30 a.m. - 12:30 p.m.CONCURRENT SESSIONS

T Tick Management in 2016Kirby Stafford, Ph.D., Connecticut Agricultural Research Station, New Haven, CT

SESSION KEY: M = management track T = technical track

PROGRAM

ACE CERTIFICATION TESTINGThe ACE Certification Testing registration fee is $395 for non-ESA members and is handled by ESA. If you are interested in registering to take the ACE Certification Test at the Eastern Conference, please contact Matthew Chism at ace@entocert.org.

Mosquitoes might get most of the media attention, but ticks are the most important vectors of arthropod borne disease in North America. Understanding the biology and behavior of ticks is the first step in developing a successful and effective tick management program for your clients. In this session, find out about the latest science behind the vectors, pathogens, and diseases so that you can provide the highest level of service to help protect your community.

M Developing a Digital Marketing StrategyCindy Mannes, Professional Pest Management Association, Fairfax, VAThe digital landscape is changing at a rapid pace. What’s hot today might be yesterday’s fad tomorrow. Find out how to leverage the power of the internet in exciting, engaging ways that help you educate your current and potential customers about your services. Find out how to have a strategic approach to working with the four generations of customers who are engaged in social media.

T Nuisance WildlifeJohn Livingston, Varment Guard, Columbus, OHNuisance wildlife management presents many unique challenges. In addition to learning the biology, behavior, and control strategies of numerous vertebrates, you have to navigate the difficult terrain of federal, state, and local ordinances. Fortunately, by attending this session you can learn what works, and what doesn’t, from someone that has successfully been walking that tightrope for years. You can’t afford

to take any chances with your wildlife accounts, so do yourself a favor and attend this session!

12:30 p.m. – 2:00 p.m.Luncheon and Exhibits

2:00 p.m. - 3:00 p.m.CONCURRENT SESSIONS

M Liability and Responsibility of PMPsLarry Pinto, Pinto and Associates, Mechanicsville, MDIn an increasingly litigious society you can never be too safe or too informed. The unfortunate reality is that a single lawsuit, even one without merit, can derail your business. Ease your concerns by separating fact from fiction about what your responsibilities really are as a PMP in 2016. Attending this session could save your business one day so do not miss it!

M Social Media Ups and DownsPatty Stofanak, Vault Communications, Philadelphia, PA Nearly every business uses some form of social media, whether it’s Facebook, Twitter, Instagram, or something else. How can you get positive results with these platforms and what are the potential consequences associated with them? Come to this timely session and learn how to navigate the murky waters and slippery slopes that come with using social media.

T Backyard Mosquito ControlStan Cope, Ph.D., Terminix, Lake Bluff, ILThere are special concerns and considerations that you must address when approaching backyard mosquito treatments. This session will spell out the latest advancements and knowledge about this unique avenue

SESSION KEY: M = management track T = technical track

PROGRAM

of pest management and explore how the regulatory landscape is shaping up for these treatments. Mosquito season will be here before you know it and you can’t afford to miss out on this great learning opportunity!

3:00 p.m. - 3:15 p.m. Refreshment Break

3:15 p.m. – 4:15 p.m.CONCURRENT SESSIONS

T GFSI, FSMA & PMPs The Alphabet Soup of Food SafetyJim Fredericks, National Pest Management Association, Fairfax, VA; Craig Sansig, Viking Termite and Pest Control, Bridgewater, NJ Learning to navigate the alphabet soup of acronyms surrounding the business of pest management in food facilities can be daunting task. In this session, find out what you need to know about the Food Safety Modernization Act, the Global Food Safety Initiative and third party audit standards so that you can put your best foot forward when communicating with clients.

M Who is Your Target? Residential vs. Commercial Social Media and MarketingAmanda Polyak, Vault Communications, Philadelphia, PATargeting specific audiences can have greater rewards for your business. Potential commercial customers, in many cases, have different needs than homeowners do and targeted messages can help grow your business. This session will share the value of targeted media and show you how you can better align your resources with your projected results.

T New Arrival: Emerging and Invasive PestsMatt Frye, Ph.D., Cornell University, Ithaca, NYInvasive pests like the multicolored

Asian lady beetle and brown marmorated stink bugs have taken hold across much of the eastern seaboard. Stay ahead of the game (and these pests!) by learning how to combat them from an invasive species expert. This session will include a discussion of Pest Management Foundation sponsored research that addresses a major question: how effective is exclusion at keeping overwintering pests out of structures?

4:30 p.m. - 5:30 p.m.M Working at Height-Keeping Fall Protection Safe and SimpleStefan Bright, American Anchor, Foxboro, MAThe US DOL regularly lists falls as one of the leading causes of workplace injuries and traumatic occupational death. Before you can begin a fall protection program, protection hazards need to be identified and safety measures implemented before beginning the work. This session will demonstrate the simplicity of developing and implementing a plan for applying fall protection which can be provided on a typical worksite.

5:30 p.m. – 7:00 p.m.Eastern Conference Reception & Exhibits

FRIDAY, JANUARY 157:30 a.m. - 1:00 p.m.Eastern Conference Registration

7:30 a.m. - 8:30 a.m.Continental Breakfast and Exhibits

8:30 a.m. - 9:30 a.m.T The Evolution of Termite Control

Phil Koehler, Ph.D., University of Florida, Gainesville, FLTermite control has been big business for decades and many principles used today have long-standing roots in the early days. However, to provide the best termite control in 2016, you need to keep

up with the latest available technologies and accompanying techniques. Don’t let yourself get left in the 20th century when it comes to termite control, come to this session to hear about the latest advancements and how they can improve your treatments!

9:30 a.m. - 10:30 a.m.CONCURRENT SESSIONS

T Building a Better MousetrapGrzesiek Buczkowski, Ph.D., Purdue University, West Lafayette, INMice have been finding ways to outsmart even the most capable people throughout recorded history. In an effort to gain the upper hand, Dr. Buczkowski has been researching how to make multiple catch traps and bait stations more effective against house mice. Join this session to learn the results of this essential research funded by the Pest Management Foundation.

M Best Practices for Handheld DevicesBernard Holst, III, Horizon Termite & Pest Control, Midland Park, NJ; Phil Cooper, Cooper Pest Solutions, Lawrenceville, NJ; Martin Overline, Aardvark Pest Management, Philadelphia, PAEveryone has their own method for using handheld devices but have you ever stopped to think if your way is safe, efficient, and effective? Come listen and learn some different perspectives from PMPs that might do things a bit differently. With the industry becoming increasingly digital in nearly every way this is not a minor decision and shouldn’t be treated as an afterthought.

10:30 a.m. - 10:45 a.m.Refreshment Break

10:45 a.m. - 11:45 a.m.CONCURRENT SESSIONS

T Call the Doctor! Health Issues Related to Flies and Other InsectsStan Cope, Ph.D., Terminix, Lake Bluff, ILInsects are the most deadly group of animals in the world and while mosquitoes are the most serious offender, there are a host of other insects that have public health importance too. There are biological and mechanical vectors of pathogens, allergy-triggering feces, infestations of maggots in the human body, venomous spines, and a host of other fascinating health-related problems that will be discussed in this highly entertaining session.

M Recruiting Employees With a Focus on VeteransGalvin Murphy, Jr., Yankee Pest Control, Malden, MAIn the pest management industry, your company’s performance is only as good as your team. In today’s increasingly competitive job market, finding and keeping top talent has become more and more difficult. In this must-see session, learn how to recruit, hire, retain star performers, and identify pipelines of talent, like military veterans.

12:00 p.m. - 1:00 p.m.T Shoo Fly! Understanding Flies

Phil Koehler, Ph.D., University of Florida, Gainesville, FLFly problems can be a nightmare for PMPs, but with the proper knowledge base you can rest easy. This session will cover control strategies for the pest flies you frequently encounter and explore research about the efficacy of ILTs recently conducted at the University of Florida. Be sure to attend this informative session that will teach you the intricacies of successfully applying IPM to some

SESSION KEY: M = management track T = technical track

PROGRAM

2016 EASTERN CONFERENCEJANUARY 13-15, 2016 | KALAHARI RESORT | POCONO MANOR, PA

Please print or type clearly. Please complete one form per person. Photocopy form for additional registrants or register online at www.npmapestworld.org.

Name_____________________________________________ Title ______________________________________

Company Name_______________________________________________________________________________

Address_______________________________________________________________________________________

City_____________________________________________________ State___________ Zip_________________

Phone_________________________________________ Fax___________________________________________

E-mail ___________________________________________ ___________________________________________ (company) (individual)

FULL REGISTRATION INCLUDES: Two days of conference programming, exhibit hall access, one lunch, two breakfasts, three refreshment breaks, and the Eastern Conference Reception. REGISTER EARLY! Fees increase onsite.

REGISTRATION FEES

PAYMENT INFO Check (payable to NPMA) Enclosed Visa MasterCard

Name on Card_______________________________ Card #_____________________________________

Exp. Date ____________ Sec. Code___________ Signature____________________________________

3 WAYS TO REGISTER

Mail to: NPMA10460 North StreetFairfax, VA 22030

Fax: (703) 352-3031Tel: (800) 678-6722

Online: www.npmapestworld.org

Member Registration Early Bird Regular Total (By 12/24/15) (After 12/24/15)

1st Attendee $275 $325 $___________Additional Attendees $200 $250 $___________Daily Attendee $175 $175 $___________

Non-Member Registration Early Bird Regular (By 12/2/415) (After 12/24/15)

1st Attendee $325 $375 $___________Additional Attendees $250 $300 $___________Daily Attendee $225 $225 $___________

Total Amount Due $___________

CANCELLATION POLICYRefunds will be made on the following schedule. All refund requests must be made in writing.More than 31 days before the first day of the event ........... 100% refundWithin 25-31 days before the first day of the event ............ 75% refundWithin 18-24 days before the first day of the event ............ 50% refundWithin 11-17 days before the first day of the event ............ 25% refundWithin 10 or less days out ................................................... No refund

10460 North Street

Fairfax, VA 22030E

AST

ER

NC

ON

FE

RE

NC

E

ED

UC

ATIO

NA

LW

OR

KS

HO

PS

HU

MA

N

RE

SO

UR

CE

SS

UP

PLIE

RS

NE

TWO

RK

ING

RE

CE

RTIFIC

ATIO

N

CO

-SP

ON

SO

RE

D B

Y: Co

nnecticut Pest C

ontro

l Asso

ciation | D

elaware P

est Co

ntrol A

ssociatio

n M

aryla

nd

Sta

te P

est C

on

trol A

ssocia

tion

| Ne

w E

ng

lan

d P

est M

an

ag

em

en

t Asso

ciatio

nN

ew Jersey P

est Man

agem

ent A

ssociatio

n | N

ew Yo

rk State P

est Man

agem

ent A

ssociatio

nP

en

nsylva

nia

Pe

st Ma

na

ge

me

nt A

ssocia

tion

| Virg

inia

Pe

st Ma

na

ge

me

nt A

ssocia

tion

JAN

13-15, 2016

KA

LAH

AR

I RE

SO

RT

PO

CO

NO

MA

NO

R, P

A

NE

W ID

EA

S

EX

HIB

ITS

TEC

HN

ICA

LU

PD

ATE

S

PRESENTED

BY: