Conference Agenda: Maximizing Social Media

7/28/2019 Conference Agenda: Maximizing Social Media

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PRESENTS

Concept Partner: Online Partner:


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Today, New Media is the most used way of being in constant connect with a prospective buyer. Almost evertop & mid level firm in every industry is investing in social media to get more business.

IBM reported an amazing 400% increase in sales in the first quarter tied to a rightly-organized pilot programof Social SellingA survey from them also shows 75% of their buyers have used & are more likely to use social media in thepurchase process.

Smart lead nurturing, alongwith knowledge of the buyers buying cycle andenabled marketing automation can result in ready to convert leads. Every leadcomes with updates of their downloaded materials, attended webinars, andwebsite pages visited. This should be good to exclusively target the exact buyinginterest of the prospect.

Are your New Media contents, communities, conversations & collaborationssuitably customer oriented?Can they figure, what your prospects are looking for?Is new media producing tangible leads and sales for you?Are your followers on new media being indirectly persuaded to buy from you?Are they actually considering you as the most trusted seller/ provider?

How do you ensure, your social media attracts not just followers, but followers,who buy from you?

This 2 day conference is going to help you learn from experts, how to actuallymake social media get you clients or customers.

1. You will learn from experts, how to make it work, where to turn a social mediafollower of yours onto a more one-on-one level to be able to convert him to a confirmed prospective buyer.

2. You will learn from practitioners, what really made a differentiating factor between just people followingyou and making these online followers buy from you.

3. Learn how companies with blogs increased their leads by 67% per month

4. Learn how to nurture your followers

5. Learn how to establish trust in these followers to convert them to prospective buyers

6. Learn how to atually make social media sell for you



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Our SpeakersJEFF MOLANDER

Adjunct Faculty- Digital Marketing at Loyola Universitys school of business,Co-founder- Google Affiliate Network

&Author: Off The Hook Marketing: How to Make Social Media Sell for You

HAREESH TIBREWALASocial Media Strategist;

Business Owner and Joint CEOSocialWavelength.com

SAMPATH IYENGARSocial Engagement Officer @ NeoSocial 7 Media Solutions;Regional Director @ Business Network InternationalChief Energizing Officer @ Sam 7 Computers & Networks

DHARMENDRA RAI The Tony Buzan and Jack Canfield Endorsed Mind Map Trainer

SAPTARSHI ROY CHAUDHURY VP Marketing at [x]cube LABS / PurpleTalk Inc.

Digital Marketing Consultant& Blogger

KAPIL GUPTAFounder & CEO

OMLogic Consulting

ANKIT MAHESHWARIFounder & CEOBetaout

MANISH GROVER

Founder & CEO

www.shaadimagic.comThe Wedding Planning Marketplace

WERNER EGIPSY SOUZA Social Systems Developer

&ProprietorBrahma Kamal

http://www.shaadimagic.com/http://www.shaadimagic.com/


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Conference Agenda



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Our Speakers:

Insightful, practical and passionate, Jeff Molander is the authority on making social media sell and a sought-after corporatetrainer to small businesses and global corporations. Hes an accomplished entrepreneur, having co-founded what is todaythe Google Affiliate Network and search marketing division of Publicis Groupe. Today, he's adjunct digital marketing facultyat Loyola Universitys school of business. His new book, Off The Hook Marketing: How to Make Social Media Sell for You,is first to offer businesses a clear, practical way to sell with new technology platforms like Facebook and blogging.

Jeff is different from most social media speakers because he brings a view like no other. He spent the last year researchinand documenting how the social media revolution is over-hyped nonsense. The real business opportunity is to becomemore relevant and meaningfulto customers in ways that create sales.

Audiences come away from his engaging presentations with clarity on how to create more leads and sales using a

practical, hype-free approach to social media marketing.When speaking, Molander allies his audience's deepest fears and confirms gnawing suspicions. He humorously throwsrocks at enemies like social media gurus and encourages dreams. Most importantly, he provides clear, next steps that arecreating results.

Molander has been advising and motivating business executives since 1997. After spending time in the marketing trenchewith companies like telecommunications giant MCI, he co-founded a digital agency that is now the Google Affiliate Networand search marketing division of Publicis Groupe.

www.molanderassoc.com/; www.jeffmolander.com/; www.makesocialmediasell.com/

Hareesh is a bachelor of engineering from VJTI, University of Mumbai and a Master of Science from the University ofSouthern California, USA. He has been trained in Business Strategy Planning at AKZO-Nobel, Germany. He started hiscareer as a partner with IFCM Counsellors, a human asset management company. In 1997, he co-foundedHomeindia.com, one of India's first e-commerce sites. Hareesh is a serial entrepreneur and Social Wavelength is his thirdsuch venture. Hareesh has also been a visiting faculty at the University of Mumbai. He has been past President of the

Rotary Club of Mumbai, Sea Pearl, as well as the founder & co-chairperson of the expert committee on informationtechnology at the Indian Merchants Chamber. Hareesh is an accomplished orator and has been invited to address nationaand international conferences on subjects pertaining to branding, entrepreneurship and technology.


JEFF MOLANDERAdjunct Faculty- Digital Marketing

Loyola Universitys ,school of business

Co-founder- Google Affiliate Network&

Author: Off The Hook Marketing: How to Make Social Media Sell for You

HAREESH TIBREWALASocial Media Strategist;Business Owner and Joint CEO @SocialWavelength.com
http://www.molanderassoc.com/http://www.molanderassoc.com/http://www.jeffmolander.com/http://www.jeffmolander.com/http://www.molanderassoc.com/http://www.jeffmolander.com/


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Sampath Iyengar has been in the IT industry for the last 23 years having his own company Sam 7 Computers & Networks

He started yet another company Neosocial 7 Media solutions 3 years back which handles the Socimedia of various small and medium businesses. He has customers like Morpheus IVF, Condom Point, BNI India, PoddaDevelopers, Canon Image Square, . He also manages the social media accounts for a number of professionals likDoctors, Lawyers etc.

To explain further Neosocial 7 handles their presence across various platforms like Facebook, Youtube, TwitterLinkedin, Pinterest etc .

In January 2012 , Sam Decided to create an offline event for all his online customers. Here much like Coffee with KaranSam has Jam with Sam. He interviews 2 Business entrepreneurs every Month who share their life story , goals an

achievements both professional & Personal.Prominent Jammers were Niiraj Shah National Director BNI India. Agnelo Rajesh Athaide From St. Angelo ComputersTushar Sighat MD Dlink India, Karon Shaiva from IDOBRO, Vivek Mensonda From Lawrence & Mayo.

He is also a Rotarian for the last 18 years First from RC of Goregoan west where he was the President in 2002 and for thlast 2 years from Bombay Seacoast and is in the Rotary District 3140 heading the Digital Media Position for the next 3years He is also a BNI member from the Alpha chapter for more than 7 years and is also a Trainer for BNI India.

He is also a speaker at various Schools, Colleges and corporates as well as Rotary clubs.

Kapil is a globally sought-after thought leader, speaker and consultant on social media and customer engagement. He isthe Founder & CEO of OMLogic Consulting, one of Indias leading online & social media agencies. Kapil has been an avidspeaker on Social Media, Entrepreneurship & Leadership, both in India & internationally.

His previous speaking assignments include speaking at SMX Singapore, Social India Conference, OSI Days, Engage2012OMCAR 2008, 2009 & 2012 and various Business Schools such as MDI, BITS Pilani, NSIT, EMPI Institute of ManagemenBULMIM, UPES, TIT&S Bhiwani, BCIPS, LBSIM, to name a few.

He is also the co-founder of OM Careers, a non-profit and worlds first online marketing careers community, and was one okey persons behind OMCAR, worlds first online marketing careers conference & expo. OMCAR 2012 was held on Jan13th, 2012.

From philanthropic causes to cricket to politics to Bollywood, he is the brain behind numerous social communities and


KAPIL GUPTAFounder & CEOOMLogic Consulting

SAMPATH IYENGARSocial Engagement Officer @ NeoSocial 7 Media Solutions; Regional

Director @ Business Network InternationalChief Energizing Officer @ Sam 7 Computers & Networks


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loves using social media as a transformation catalyst. Kapil lives, breathes and eats social media. He loves spending hisspare time with his daughters and mentor young professionals.

Kapil began his career in IBM, where he held numerous leadership positions in the IBM supply chain organization as wellas IBM corporate. Kapil has a Masters in Industrial Engineering from North Carolina State University and Bachelors inEngineering from Delhi Institute of Technology (now NSIT).

For Indian continental and NRI Social Media and Social Commerce initiatives, I highly recommend OMLogic. Kapil and hiteam are far and away the most cutting edge group with the best handle on making social media a success for this highlytargeted and lucrative market.

- Gillian Muessig, President & cofounder SEOmoz

A digital marketing professional with over 10 years of experience in the Internet marketing industry.While Search marketing( both organic and paid search) has been his forte, Saptarshi has demonstrated ability in creating integrated campaignsacross multiple digital media channels. He has experience with setting up processes, creating strategies as well as handson implementation of various aspects of digital media including Social Media, Email marketing, SEO, PPC, Contentstrategies, Viral campaigns, affiliates, display & partnerships. During his phase with Havas Digital, he has successfullymanaged campaigns for some of the major brands like Expedia, Hotels.com, Air France, Fidelity, Capgemini. Etc.With an established record of hands-on leadership and team building skills at the international level, he is consideredas an effective communicator and focused leader.Presently working as VP Marketing for PurpleTalk Inc., he also worksas a SEO and Internet Business Consultant for clients across the world.Saptarshi's Skills & Expertise:


SAPTARSHI ROY CHAUDHURIVP Marketing[x]cube LABS / PurpleTalk Inc.

&Digital Marketing Consultant | Blogger


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Manish Grover is the founder of ShaadiMagic.com, one of its kind wedding planning portal for all wedding planning needsPrior to founding ShaadiMagic.com, Manish Grover has experience in entrepreneurship, marketing and consulting fostartups as well as a top management firm wherein he handled projects worth over $ 4 billion. Manish holds an MBA iMarketing and Engineering in Electronics & Communication. He is also Fellow of the Startup Leadership Program.

About ShaadiMagic.comShaadimagic.com is a portal which aims to be a complete one-stop shop for all wedding planning needs

Online Wedding Planning magazine

Search Engine for the rated and reviewed vendors and agencies

Bridges the gap between buyers and sellers

It seeks to provide everything that to-be weds might want to know about wedding planning, it provides them all theinformation they may ever need: vendors reviews, ratings, contacts; ideas and suggestions; tools etc to make thewedding planning a much more organized process

Ankit Maheshwari

Is the founder and CEO ofBetaout.

Listed as an Asias one of the most inspiring young entrepreneurs and social change maker by Paragon 100 Asia

Having approximately 10 years of experience in managing large content teams for New Media.

Prior to Betaout, he founded Instamedia Network (a lifestyle blog network), which served over 20 Million pag

views per month and was acquired by a Dubai based Media Company. His specializes in business development and management, web technology, content marketing, strateg

management, mobile technologies and connecting people.

He loves to interact with fellow and budding entrepreneurs, share ideas and delve in all interesting areas.


MANISH GROVERFounder & CEOwww.shaadimagic.com

The wedding planning marketplace

ANKIT MAHESHWARIFounder & CEO

Betaout
http://www.betaout.com/http://www.betaout.com/http://www.betaout.com/


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- Mumbai's First Mind Map Trainer

- Proclaimed a " Genius " by Tony Buzan - Mind Map Inventor & Nobel Peace Prize Nominee!Testimonial Video here http://www.youtube.com/watch?v=-Cm80pvpOZ4

- Endorsed by Jack Canfield - " The Secret " Teacher & The Co Creator of The Chicken Soup For The Soul Series ( SoldOver500 Million Copies! ) ! Video here http://www.youtube.com/watch?v=jYH1KaxQ4uM

- Ranked First in a International Creativity Test conducted by ThinkBuzan in Dubai. Video herehttp://www.youtube.com/watch?v=W2IQxU1xLDU

- Conducted 150 Mind Map Seminars

- Mind Map seminars done for Executives of Many Fortune 500 and Alumni of the World's Best Colleges - The IITs, IIMs,Harvard Business School and LSE ( London School of Economics )

- Has over500 Testimonials on his website http://www.mindmapstrainer.com/mind-maps-trainer-testimonials

- Probably the Most Endorsed Trainer In The World On Linkedin .Has over4400 Endorsements on Linkedinhttp://www.linkedin.com/profile/edit?trk=hb_tab_pro_top

- Has over200 Video Testimonials and over 17,500 Views on his YouTube Channelhttp://www.youtube.com/user/MindMapsTrainer?feature=mhee

- "Dharmendra Rai' gives rise to over 6 Million Reference Pages on Google

- Award Winner and Speaker at The World HRD Congress 2012

- One of the Most Connected People on the Planet with over 2 0 3 0 0 direct connections on LinkedIn and 5 0 0 0connections on Facebook

- Has a Klout score of 62 . Estimated to be in the 95 th Percentile

- Member of Mensa International ( A High IQ Society )

- Appeared in prominent media like CNBC, Times Of India, Zee Business and Channel V

- Work Experience of 15 years with companies like Morgan Stanley, Alliance Capital. Last position was National SalesHead of Benchmark Mutual Fund , now Goldman Sachs

- Has been a TED x Speaker following speakers like Tony Buzan, Anthony Robbins and Bill Gateshttp://www.youtube.com/watch?v=87ghAPJFn5k

Partners:


DHARMENDRA RAIThe Tony Buzan and Jack Canfield Endorsed Mind Map Trainer
http://www.youtube.com/watch?v=-Cm80pvpOZ4http://www.youtube.com/watch?v=-Cm80pvpOZ4http://www.youtube.com/watch?v=jYH1KaxQ4uMhttp://www.youtube.com/watch?v=W2IQxU1xLDUhttp://www.youtube.com/watch?v=W2IQxU1xLDUhttp://www.mindmapstrainer.com/mind-maps-trainer-testimonialshttp://www.mindmapstrainer.com/mind-maps-trainer-testimonialshttp://www.linkedin.com/profile/edit?trk=hb_tab_pro_tophttp://www.linkedin.com/profile/edit?trk=hb_tab_pro_tophttp://www.youtube.com/user/MindMapsTrainer?feature=mheehttp://www.youtube.com/watch?v=87ghAPJFn5khttp://www.youtube.com/watch?v=-Cm80pvpOZ4http://www.youtube.com/watch?v=jYH1KaxQ4uMhttp://www.youtube.com/watch?v=W2IQxU1xLDUhttp://www.mindmapstrainer.com/mind-maps-trainer-testimonialshttp://www.linkedin.com/profile/edit?trk=hb_tab_pro_tophttp://www.youtube.com/user/MindMapsTrainer?feature=mheehttp://www.youtube.com/watch?v=87ghAPJFn5k


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Concept & Marketing Partner Online Partner



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Conference Agenda: Maximizing Social Media

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