Condominium Calden, First Premium Thermal Building 2

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Transcript of Condominium Calden, First Premium Thermal Building 2

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Epecuén,a lake likeno other

Located in the Province of Buenos Aires, the City of Carhué was founded in 1877; right after the Mapuche Indians lost sovereignty over Lake Epecuén. The Mapuche tribe defended the waters of the Epecuén to the last consequences, as the lake had been a vital source of health and life for the tribe and their horses.

Just as the native Indians, the first European settlers appreciated both the medicinal and the commercial value of the Epecuén waters, re-baptizing it with the Christian name of Lake “Saint Luke” (the beloved physician Saint) and exploiting its waters by mining one of the most coveted minerals of the times: salt.

But, why is Lake Epecuén a lake like no other?

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The Dead Sea of The Patagonia

Lake Epecuén has the same medicinal and healing properties found in the internationally renowned Dead Sea; but unlike its Middle Eastern counterpart, the Epecuén has a much higher alkalinity and the colloidal nutrients that populate its waters are much richer, as they come from the very fertile land of the Argentinean Pampa, and not from the desert.

The Mapuche Indians intuitively recognized the lake’s outstanding capacity for mineralization and its relevance as a source of energy, vitality and health, to the point that a full immersion bath in its salty waters was a mandatory part of their hunting and war-preparedness rituals; which included the immersion of the horses as well.

After the capture of Carhué and the appropriation of the Lake by European settlers, the legend of this “Sea of Life” started to resound throughout the territory, drawing the attention of the first health tourists.

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x EpecuénMar Muerto

The lagoon is an endorheic hyper-saline body of water located in the basin of the “Encadedanas del Oeste” (Western Chained). The lake is situated in the deepest indentation of a tectonic depression that also includes the Alsina and the Guaminí lagoons. The Mapuche tribe named the lake “Epe” (almost) and “Cuen” (roast or burn) from the burning sensation the hyper-saline waters produce when in contact with the skin. Large deposits of salt rest on the lake shores, which have been known and exploited since ancient times. The lake is 20 km long and 8 km wide.

EpecuénDead Sea

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xEpecuénDead Sea Muerto

Series10

75

150

225

300The extraordinary healing properties of immersion baths in hyper-saline waters are highly recognized, but in addition to the high concentration of salt, the waters of the Epecuén Lake also have colloidal minerals that are not found in any other body of water in the world.

Among the minerals that contribute to the therapeutic properties of the waters are: magnesium, calcium, sodium, potassium and a great concentration of sulfur.

The mud, the water and the salts extracted from the lagoon are to blame for the well regarded reputation of the Epecuén. It is said the waters are very effective in the treatment of skin conditions and to improve hydration and circulation, heal rheumatic conditions, stimulate the renewal and repair of cells, and as a skin exfoliant, cleanser, detoxifier and smoother.

SalinityDead Sea

Epecuén

Ocean

245 210

35

Gr/lGrams / Liter

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xEpecuénDead Sea

The state of illness or health in our bodies is determined by the level of acidity or alkalinity present in our internal mediums. In a condition of alkalinity, the body functions better and there is health. A condition of acidity however, results in a state of illness. It has been proven that illness develops and thrives in acid mediums, while it is not possible for illness to survive under alkaline conditions. Series1

0

2.5

5

7.5

10

PH Dead Sea

Epecuén

Ocean7

9.57

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VillaEpecuénSpa City

The health tourism industry in the shores of the Epecuén dates back to 1885, when people from nearby towns camped in its littoral to bathe and prepare their bodies for winter. At the beginning of the XX Century, the medicinal and therapeutic waters of the lake obtain, for the first time, their scientific credibility.

In the eighty (80) years that followed, the shoreline of the Epecuén became one of the most relevant tourist attractions of the region, giving birth to Villa Epecuén. In 1920, the construction of castles, hotels, resorts and other impressive structures result in the availability of 7,000 hotel beds.

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A Brief History of Carhué and Lake Epecuén

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1876Way before the arrival of the first European settlers, the Mapuche Indians intuitively recognized the benefits provided by this “Sea of Life”. Tribe members would immerse in the waters of the Epecuén with their horses to prepare for battle, recover their health and life force and before embarking in extensive hunting expedition through the Argentinian Pampas.

1877After the colonization of Carhué and the dominance over the Epecuén, the lake was re-baptized with the name “Lake San Luke”, referring to the “beloved physician Saint”, patron of surgeons and physicians. The European settlers not only recognized the lake as a fountain of health, they also recognized its great potential as a provider of one of the most coveted minerals of the times: salt.

1886After hearing of the magical fables surrounding Lake Epecuén, people from nearby towns arrived in large caravans to camp alongside the shore; giving birth to the first tourism industry of the region.

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1920Big castles, hotels, resorts and other impressive structures are built; generating rooms to accommodate 7,000 people.

1950Demand generated by the health tourism industry gives birth to a railway from Buenos Aires to Villa Epecuén.

1960

The touristic health industry continues to generate demand and intensify growth in the region, encouraging the construction of ominous and luxurious resorts and other structures of great magnitude.

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1970

1985

1990

In the 1970s, there were three direct railways and 250 commercial establishments to accommodate the affluence of visitors. It is said that by this time, Villa Epecuén hosted an average of 25 thousand visitors in the summer time alone.

Miscalculations in the planning of civil works cause the Epecuén Lake to overflow, causing a flooding that completely submerged Villa Epecuén.

In 1990 the waters receded, revealing the ruins of the “Spa City”; which have become a tourist attraction in their own right, sparking interest among photographers, journalists, tourists and extreme sport enthusiasts from all around the world.

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2000The “Salty Forest” of Villa Epecuén becomes a preferred location for professional and amateur photographers.

2012The lake recovers its legendary medicinal conditions and salt crystals cover the shoreline once again.

2013

BBC Documentary

https://www.youtube.com/watch?v=Boa7VyHG7P4

ALJAZEERA Documentary

http://www.youtube.com/watch?v=YoQYTX5wlAg

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Opportunity

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After the shock and devastation of the Villa and the Lake, in 1989 the City of Carhué initiates it revitalization program with a slogan that defines their determination to reconquer this area and turn it into the jet set tourist location it once was: CARHUÉ IS BACK!

2016CarhuéIs Back !

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Due to its strategic location, Carhué remained untouched before, during and after the birth, rise and fall of Villa Epecuén; thus becoming the only haven for the health tourism that refuses to die and give up on the opportunities for wellness and enjoyment offered by the Argentinian Pampas and the privileged waters of Lake Epecuén.

StrategicLocation

Cahué

Villa Epecuén

The Time is Now!

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In addition to its proximity to the oil rigs of “Vaca Muerta”, the City of Carhué is a crossroad between the four (4) biggest and most important cities of the Province of Buenos Aires: the city of Buenos Aires, Bariloche, Bahía Blanca and Mar del Plata. This strategic location makes it accessible to a peripheral population of 17 million people residing under 800 km.

The Gateway to patagonia Buenos Aires

Vaca muertaYacimiento

BarilocheSki resort

Bahia Blanca

Carhué

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historicRelevance

Because of its strategic location, Carhué was the territory with the biggest stride along the borders in 1876. The Chief of the South Division, Lieutenant Commander Nicolas Levalle, occupies the region on April 23rd 1876. Only a month later, on January 21st, 1877, the town of Adolfo Alsina was officially founded and named after Levalle’s superior officer and friend. In 1949, the town of Adolfo Alsina is declared a “City” and recovers its original and ancestral name: Carhué.

Because of its relevance in the history of Argentina, Carhué has a historic center with museums, architecture and art dating back to its ancestral times.

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Medicinal and Therapeutical Relevance

The medicinal and therapeutic properties of Lake Epecuén are only comparable to those of the Dead Sea. There is no other body of water in the world with a composition similar to that of these to lakes. The uniqueness of the waters in both cases, is due to the high concentration of salt and other minerals scientifically proven to help in the treatment of many health conditions.

The qualities of hypersaline waters for beauty, health and wellness have been recognized and leveraged for centuries, through the experience of locals and visitors in the waters of both, the Dead Sea and the waters of Lake Epecuén in the Argentinian Pampas.

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TouristicRelevance

In additional to the attractions characteristic of the City and the ruins of Villa Epecuén, Carhué is a median to other exclusive leisure locations in the area; such as the hunting grounds in the Pampas, the Polo Fields in Coronel Suarez, the mountain range of “La Ventana”, the vineyards and wineries of Tornquist, the black truffles of Espartillar, the sport fishing activities of Guamini and the City of the Jewish Gauchos in Rivera.

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Growth Potential

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Tourism inNumbers

The global market for health tourism increased 12.5% between 2012 and 2013.

Official statistics confirm that 2,000,000 people visit the Dead Sea every year, with a minimum investment per capita of 1,000. The estimated income as a result of this activity is calculated in over one thousand million dollars per year.

With similar conditions and over 17,000 inhabitants in its range of influence, Carhué currently hosts under 50,000 visitors per year and generates an income below five million dollars.

The Spa Industry grew 7.7% between 2007 and 2013; increasing profitability from 60 billion dollars to 94 billion dollars; even during the years of global recession.

The health and beauty industry is a global market worth 3.4 trillion dollars (3.4 times bigger that the global pharmaceutical industry).

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Health &Beauty

Beauty and Anti-Aging Health Tourism

Integrative and Alternative Health

1.025 494

186Real Estate Investment Destined

to Health and Beauty

Spa IndustryThermal Therapies and

Mineral Springs

100

9450

*Yearly worldwide industry revenue expressed in Billions of Dollars

* *

* *

**

It is believed that there are currently 105,591 Spa facilities, compared to 71,762 existing in 2007. The industry of thermal waters and natural and mineral springs is currently comprised of 26,847 facilities operating around the world.

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One Project Three Goals

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Located in the Historic City of Carhué, Argentina, the first Premium Thermal Condominium, Caldén, seeks to recover the booming touristic value that characterized this unique Latin American region for 80 consecutive years. The flooding of Villa Epecuén by the hyper-saline waters of the lake, marks the end of an era of unprecedented touristic growth and expansion.

InvestmentHealth &Social Responsibility

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Caldén PremiumThermalCondominium

Currently, Carhué provides only 600 of the 15,000 beds necessary to satisfy the demand generated by local visitors. Caldén is being edified as the first initiative to create the conditions to boost the unbelievable touristic potential of the city and its hyper-saline lake.

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The “Condominium Caldén” Project is comprised of two buildings with

three floors each, for a total of 22 Premium Quality Apartments with

one (1) and two (2) bedrooms each. Every apartment has a balcony of

generous dimensions, private laundry closet, 10 foot ceilings and direct

sunlight.

The interior of the apartments are designed with premium furnishings

and finishes and materials of the highest quality. The building counts

with next generation smart elevators to transport visitors to all levels,

including the Private Terraces level. Each private terrace has a mini-

immersion pool with hyper-saline water supply.

On the ground floor, guests can enjoy two heated pools, one with

freshwater and the other one with hyper-saline water from Lake

Epecuén. Both pools are under a retractable roof to ensure the best

conditions throughout the different seasons. A Restaurant is located in

the ground floor of the east building and the spa is located in the

ground floor of the west building.

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NonprofitMar de VidaThallaso-Spa

Following the tradition of the City as a Health & Spa destination,

Condominium Caldén makes the “Mar De Vida” Thallaso-Spa

experience available to visitors. The Thallaso-Spa is organized as a

nonprofit organization that seeks to increase the availability of

therapeutic treatments to a young, vibrant underserved population.

The “Mar De Vida” Thallaso-Spa will also offer traditional beauty

treatments as well as relaxation and wellness programs.

Furthermore an exclusive line of beauty products will be

manufactured locally and sold globally. This line of products will be

manufactured with Salts and Peloids from “Lake Epecuén”. This

line of products will be comparable to those manufactured with

Dead Sea Minerals.

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Social Responsibility

In an effort to promote the development and growth of the region, for the

benefit of its inhabitants, Condominium Caldén will result in the creation

of thirty five (35) new temporary construction jobs and twenty (20) new

permanent hospitality jobs.

Furthermore the operation of “Café Martinez” located on the ground

floor of the East Building, will generate ten (10) additional permanent

Food & Beverage jobs.

In addition, our “Mar de Vida” Thallaso-Spa will generate six (6)

permanent healthcare jobs and provide free training for 20 students per

year, and free treatment to local pre-qualified elderly patients for

rehabilitation during the off season.

71 new jobs for Carhué are only the beginning…

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Opportunities for the investor

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An Overview in Numbers

• 22 New Premium Short Term Rental Condos to supply a highly underserved demand

• Only 600 hotel beds are currently available to meet the demand of over 15,000

• Safe investment with an estimated 15% yield

• REIT Registration - 11/07/2012

• Land Ownership Registration 13/03/2013

• Architectural Costs - 100% paid

• Municipal Permits Costs -100% paid

• Demolition costs perimeter fence 100% paid

• Excavation and foundations for the first building (East Building) 100% paid

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One Great Investment

Great for your Portfolio, Body and Soul

ArquitecturaEstudioRaele