SMD ASSOCIATES 1

COMPANYPROFILE

A Sharper Insight. Power Your Brand.

2 SMD ASSOCIATES

INTRODUCING

SMD CONSULTING ASSOCIATES

The game has changed. Radically.

To keep pace with the ever-evolvingmarketplace, you need specialists with profound market insights, epicstrategies, and remarkable analytical skills to guide your brand to the future.

SMD Consulting Associates are here to help you improve your game plan with our integrated capabilities. This is the home of game changing strategies and marketing innovation.

We power and fuel your business to get you ahead for good with unprecedented expertise.

SMD ASSOCIATES 3

WHO

WE ARE

We are a client focused integratedconsultancy consortium.

Founded in 2015 at the heart of Kenya’s capital, Nairobi, Su-preme Multidimensions Associates (trading as SMD Consult-ing Associates) is a strategic marketing innovation consultancy firm dedicated to assisting companies, as well as organizations, boost their performance in the marketplace through innovative thinking and proven methodologies.

Our philosophy is to work closely with our clients to ensure continuous and substantial improvements in different envi-ronments such Strategic Marketing Advisories, Brand In-novation & Management, Marketing Technology, Content Marketing, Market Intelligence and Strategy Sessions & Training.

We collaborate with our clients to offer the best solutions to their business challenges. We have a young vibrant team of professionals with a deep understanding of the integrated marketing management consultancy.

4 SMD ASSOCIATES

OUR

FIRM’S DNA

Our MissionTo enhance the performance of Small & Medium En-terprises (SMEs) in Africa through strategic marketing innovations consultancy.

Our VisionTo power and inspire the performance of Small & Me-dium Enterprises (SMEs) to become the most excep-tional business in African and beyond.

Our PromiseExcellent professional services to get you ahead for good.

Our Core Values• Professionalism• Dedication• Innovation • Reliability• Honesty

SMD ASSOCIATES 5

OUR

CAPABILITIES

Sharper insights to get you ahead for good. Power your brand

Strategic Marketing Advisory We live in a dynamic world where business environment factors evolve faster than we can cope up. The traditional strategies become obsolete and you need fresh, robust thinking with a different set of eyes that are qualified. We provide excep-tional master-planned business marketing strategy services to help your organization achieve improvement, advantage and growth. We stay with you to make it all happen. Our team pro-vides the expertise, direction and inspiration to get you ahead for good.

Brand Innovation & ManagementWe are keen on building innovative, enduring and memora-ble brands for the fast-changing world. We deliver top-quality brand assets that will get target customers’ attention, express your unique personality, and encourage viewers to become leads and customers. Your organization will be able to stand out from competitors and inspire confidence among custom-ers while encouraging referrals.

6 SMD ASSOCIATES

OUR

CAPABILITIES

Sharper insights to get you ahead for good. Power your brand

Marketing Technology Technology is quickly transforming how we do business. At SMD Consulting Associates, we assist brands to leverage the power of marketing technology to improve their efficiency and effectiveness, ultimately profitability. We offer Website Devel-opment, Integration of Web Applications + Systems, Search Engine Optimization, Google Advertising, Social Media Adver-tising and Mobile Marketing. We are here to guide your brand through the marketing technology revolution and deliver ac-tionable leads as well as insights within your target market.

Content Marketing Today, what you say and how you say it matters a lot. At SMD Consulting Associates, we help you communicate effectively, ensuring that the stakeholders understand your perspective of things and you have excellent mutual relations. We are all about creating a real connection with your customers. We craft content that talks to customers and narrate your brand’s story with compelling messages that would spur them to act imme-diately. We offer Social Media Management, Email Marketing, Blogging and Copywriting Services that include, website & brochure content writing, advertising scripts, feature articles, speeches, and profiles. We also offer Photography and Video content support for marketing on a small scale.

SMD ASSOCIATES 7

OUR

CAPABILITIES

Sharper insights to get you ahead for good. Power your brand

Market IntelligenceThe marketplace is evolving, fast. To keep up with the agile competitors you need sharp insights that will enable you to make accurate and confident decisions in determining your overall organization strategy including market opportunity, market penetration strategy, and market development. We provide business, market, trend and risk analysis ensuring that your strategic decisions are evidence-based rather than gut feelings.

Strategy Sessions & Training At SMD Consulting Associates, we understand that the suc-cess of your organization hinges entirely on strategy. However, strategy planning can be complex and if not properly formu-lated, the results can be catastrophic. Using the best strate-gy frameworks, we facilitate strategy workshop sessions and training to ensure planning, as well as execution, run seamless-ly. Our sessions + training cover brand, marketing, sales, and communication strategy. We offer both in-organization and outside organization sessions.

8 SMD ASSOCIATES

OUR

APPROACH

Innovative Thinking and Proven Methodologies

We will work alongside you to firstly gain a thorough un-derstanding of your wider market and the impact this has on your organization. We then take the time to fully under-stand the way your organization works - past, present and future. We will also usually research both your customers and your competitors to fully appreciate the impact they have on your market and your organization.

Once we have achieved a detailed and sound under-standing of your organization and the challenges you are facing, we then formulate creative strategic solutions in partnership with you. Our commitment is to provide you with pragmatic and enduring answers that will enhance the overall effectiveness of your organization.

SMD ASSOCIATES 9

OU

R T

EA

ME

xper

ienc

ed &

Exc

eptio

nal A

sso

ciat

es

Stephen OsombaConsulting Associate, Communication & Marketing

With over five years’ experience in Communication, Public Relations & Marketing in leading agencies, Steve is a special-ist in managing brand communications and growing brand equities, helping them make better brand management de-cisions through thought leadership and actionable insights that address diverse marketplace issues. He is a holder of Bachelor of Science in Communication & Public Relations from Moi University and a Post Graduate Diploma (PGD) in Marketing Management from Kenya Institute of Manage-ment (KIM) and a Master of Science in Marketing from the University of Nairobi.

Dennis KiungaConsulting Associate, Business Technology

Dennis is SMD´s Consulting Associate in charge of Business Technology which includes but not limited to Website, Web & Business Systems Applications Development ( & admin-istration), Search Engine Optimization (SEO), Networking, and Digital Analytics. He is a holder of Bachelor of Engineer-ing in Electrical & Electronic Engineering (Computer option) from Moi University, Eldoret and a registered Engineer with Kenya Engineering Regulatory Board (KERB) and a member of iHub.

10 SMD ASSOCIATES

OU

R TE

AM

Exp

erienced, D

ynamic &

Ded

icated C

onsultants

Atieno OnyangoConsulting Associate, Sales & Business Strategy

With over 7 years’ experience, Atieno Onyango is a shrewd Sales & Marketing specialist, in charge of drawing up robust sales and business strategies helping clients turn around their dwindling fortunes in the marketplace. She is a holder of Bachelor’s degree in International Business Administra-tion and currently pursuing a Masters in Project Manage-ment.

Hellen KabiruConsulting Associate, Creative Designer

Hellen is a talented, driven & flexible creative with over 5 years’ experience in Branding, Publication & Advertising. A holder of a Bachelor in Arts (B.A) in Design (Graphic De-sign) from the University of Nairobi she has a proven ability to develop projects from inception through production to final delivery, ensuring that all work is effective, appropriate and delivered within agreed timescales. A Member of Art Directors & Copywriters Club of Kenya, she is committed to delivering creative and innovative solutions.

SMD ASSOCIATES 11

OUR CLIENTSDelivering Exceptional Work across All Sectors

12 SMD ASSOCIATES

SMD ConSulTIng ASSoCIATeS

P.O. Box 13478 - 00100 Nairobi, Kenya

Cellphone:

0748 812 310 / 0775 941 740

consult@smdassociates.co.ke

www.smdassociates.co.ke