HEALTHY FOOD FOR BETTER LIFE

Company Profile

2

Meridian Group

Company Overview

Meridian Group with corporate office in Chittagong was incorporated in1992’swith Meridian Hotel & Restaurant and is today become one of the renownedbusiness house in Bangladesh. The group’s strategy is guided by severalfundamental principles. Though the group started its business with Hotel &Restaurant, at present it has nine business concerns including Agro, Foods,Hospitality, Hatchery & Fisheries, Marketing, Feed Mill.

Meridian is going to launch one of the best Chain Four Hotel named NovotelChittagong in Chittagong city with the co-ordination of Accord International,Malaysia.

The company believes long-term potential is never sacrificed for short-termperformance. The group’s priority is to bring the best and most suited service forpeople, wherever they are, whatever their needs, throughout their lives.

3

Meridian Group

Mission

Our prime mission is to acquire market place and diversify our business into many

concerns. Hence to meet the Market needs and build a competitive position as

efficient and profitable by establishing a unique position in the competitive

market of Bangladesh through best service.

4

Meridian Group

Group view at a glance

Yearly Turnover- (Applicable) ?

Asset Value- (Applicable) ?

No.of Employees- 1,500 Persons (Male & Female)

Business Territory- All over Bangladesh

Export Market Territory (Currently)- ASIA, Middle

East, Europe

Meridian Group

Group Images at a Glance

6

Meridian Group

Having in a meeting at corporate office A group of female worker at Factory (Chocolate Zone)

A group of Male & Female worker at Lama

Bandarban (Agro Project)Receiving a bunch of flower from one of the player at

Meridian Cricket Tournament- 2015

Meridian Group

Rubber Sheet Forming Factory at Lama Bandarban Forestry Project at Lama Bandarban

A group of Personae of Meridian Hotel & Restaurant A group of Field worker of K.K Dairy, Poultry, Fisheries

and Hatchery at the time of HarvestingMeridian Group

9

lets introduce with our

business concern

Meridian Group

10

Meridian Group

•Meridian Foods Ltd.

•Meridain Marketing

•Meridian Foods and Beverage Ltd.

•Meridian Hospitality

•Meridian Feed Mill

•Meriidan Hotel & Restaurant

•Meridian Tandoor

•Meridian CEPZ Restaurant

•Chittagong Meridian Agro Ind. Ltd.

•K.K Dairy Poultry, Fisheries & Meridian Hatchery

•Elsa Consumer Products (BD) Ltd.

11Meridian Foods Ltd. was established in August in 1998 with a vision to create an industry of food where

there’s no consideration with quality at a beautiful site at BSCIC Industrial Estate, Plot No: A 58, 59

Kalurghat, Chittagong, Bangladesh. It came with the best food in Bangladesh. Immediately after the

introduction of the brand MERIDIAN it became very popular among its consumer because of the high

quality and intensive distribution in every nook and corner of the country. Most of our raw materials

come from various foreign countries. The quality is very strictly controlled. At every step non standard

products are discarded. That’s why Meridian it just not a name today rather it’s a Brand of Brand.

Meridian Foods Ltd. deals with all products of Meridian that is either produced or processed and

packed under the name Meridian in Bangladesh. We are proud to be the first and only company inBangladesh to market real quality (Chicken, Shrimp & Vegetable) chips ensuring best of its quality with

real presence of raw materials (without any flavor) in the finished products. As a new and quality

product, market response makes Meridian as a successful brand, which led the company to introduce

other potential products in the local market of Bangladesh such as Meridian sticks, Meridian Noodles,

Meridian Potato crackers etc.

Meridian Foods Ltd.

Meridian Group

12

Manufacturing Product portfolio

Meridian Group

Chicken ChipsPack Size: 24x5Weight: 16gm

Shrimp ChipsPack Size: 24x5Weight: 15gm

Meridian Nimki

Pack Size: 24x4

Weight: 25gm

Meridian Motor BhajaPack Size: 24x4Weight: 25gm

Meridian Potato CrackersPack Size: 20x4 & 24x5Weight: 25gm & 12gm

Meridian Fresh Chicken SticksPack Size: 24x4Weight: 20gmMeridian Group

Meridian Group

Meridian Thai & Egg Noodles

Pack Size: 1x24

Weight: 180gm

15

Meridian Group

Candy

Flavor: Grape, Mango, Milk, Litchi

Jar: 100 Pcs & 200 Pcs

Pack Size: 24 Jar & 15 Jar

Meridan Tom Yum Sticks

Pack Size: 20x4

Weight: 20gm

Meridian Lollipop

Jar: 100 Pcs & 200 Pcs

Pack Size: 24 Jar & 15 Jar

16

Meridian Group

Different Shape of Chocolate Items

17

Meridian Group

18

Tasty Saline

Drinking Water

Custard Powder

Custard Cake

Fruit Bar

Wafer

Macaroni

Mango Drinks

Meridian Group

Export Division

We have an experienced and skilled export team who are working hard

relentlessly for the development of our export division. Our export division

started its commercial venture since 2006 and now it is extensively spreads

its activity with tremendous progress.

We have been exporting our products largely over the year when it was

ventured. Since 2011 we are able to show our strength in the export market

of the country.

Meridian Group

Territory of Export Market

Territory Year Continuation

India 2011-2015 2016

Bhutan 2013-2015 2016

Kingdom of Saudi Arabia 2011-2015 2016

Qatar 2015 2016

United Arab Emirates 2015 2016

India- 2013, 2014, 2015, 2016 (On going)

Bhutan- 2014, 2015, 2016 (On going)

Kingdom of Saudi Arabia (KSA)- 2014,

Qatar- 2014, 2015, 2016 (On going)

United Arab Emirates (UAE)- 2016 (On

Meridian Group

KEAN Consumer Products (BD) Ltd.

Meridian Foods Ltd ventured its new concern, KEAN Consumers Products (BD) Ltd.

in 2015. Within a short span of time it has acquired it’s own place as a well known

and diversified food processing group in Bangladesh.

KEAN always produces quality product from quality ingredients. Consuming its

products, one can easily understand that it is not less than the status of a world-

class food products manufacturer through its full technical knowledge,

performance in the realms of health and safety.

We believe, this is not possible to produce excellent products only by machine

and quality ingredients alone, high standard processing know-how and unity of

all staff’s mind is equally important. Keeping this concept in our view, we have

formed our management of KEAN team to a highly expertise one to provide

excellent products before it’s honorable consumers.

Meridian Group

KEAN Product Portfolio

KEAN Masala Twist- 16gm & 25gm KEAN Creamy Crunch- 16gm & 25gm

Meridian Group

KEAN America Tomato Twist- 16gm & 25gm KEAN Classic Delight- 16gm & 25gm

Meridian Group

KEAN Fried Peas- 22gm KEAN Potato Crackers- 12gm & 25gm

Meridian Group

Meridian Marketing

Meridian Marketing is a Trading concern of Meridian Group in Bangladesh since 2000 in

the foods trading field with a very good reputation and commitment. This is only trading

company in Bangladesh incorporated working with world’s most food manufacturing

company. It has more than 100 expert manpower with a wide distribution network all

over the country. In the distribution field of imported foods, it deals imported foods e.g.;

Raw chips, sauce, jacker, safari etc. Furthermore we have an expert & dedicated service

team with a very good reputation in the market.

25

Meridian Group

Jacker Potato CrispsPack Size: 28 x1 & 14 x1

Weight: 75gm & 160gm

Meridian Group

Marketing Product portfolio

27

Meridian Group

Safari

Pack Size: 1x24x12

Weight: 15gm & 30gm

Choco Squares

Pack Size: 1x6X20

Weight: 28gm

Yamama Squares & Yamama Cake

Pack Size: 1x6X20 & 1x24x12

Weight: 28gm & 20gm

28

Meridian Group

Kimball Chilli Sauce Meridian Sweetened Chili Sauce Meridian Tomato Ketchup Kimball Thai Chili SauceWeight: 340gm 285gm 325gm 355gmPack Size: 1x24 1x24 1x24 1x24

29

Our International Partners

Campbell Cheong (M) Sdn. Bhd – Malaysia

Oriental Food Industries Sdn. Bhd – Malaysia

Gandour India Food Processing Pvt. Ltd. – India

Foodex Co., Ltd – Thailand

ISHIDA – Japan

BOSCH – India / Germany

JUPAK CO., LTD. – Korea

Vijay Flexible Containers Pvt. Ltd. – India

Shanghai Komatsu Packaging Machinery Co., Ltd. –China

SANKO MACHINERY CO., LTD. – Thailand

GOOD TIME IMPORT EXPORT CO., LTD. – Thailand

SUZUKI MACHINERY CO., LTD. – Japan

Shikoku Kakoki Co., Ltd. – Japan

VKL – India

INMATEC – Singapore / Germany

Manora Foods – Thailand ( Technical Support

Partner )Meridian Group

30Meridian Hotel & Restaurants

The first company established under Meridian Group was Meridian Boutique Hotel& Restaurant in 1992. At the end of its first decade, Meridian has proven so popularand had become such a relied-upon brand that it is now recognized as one of thebest hotels and restaurants in Chittagong, Bangladesh. Meridian is a luxury hoteland restaurant brand offering a full-service hotel and food experience at acompetitive price.

Meridian has been serving luscious cuisines, among which are Chinese, Thai, Indianand Bengali, to the Chittagong foodie community since past 24 years of its venture.Meridian strives to continue and better its service to the community in theunforeseen future.

The TIME MAGAZINE, 25 June 2001, said:

“The Restaurant at Meridian Hotel of Chittagong serves you excellent Bengali, Thai,Chinese & Continental Food.”

Meridian Group

31

Residential View of Meridian Hotel & Restaurant

Meridian Group

32

33 Meridian Tandoor & Meridian Catering

Set up in a tranquil locality of Chittagong, Bangladesh Meridian Tandoor was

founded in 1997. The Restaurants serves North Indian, Mughlai and other

exquisite Indian dishes. For its excellent food an Indian High Commissioner

once quoted it as “Le Par Excellence.”

Within a short span the Restaurant has proved it to be a well known mouth

watering hole of the city and a tourist’s visit to Chittagong would be non-

complacent without a meal at Meridian Tandoor.

Meridian Catering had a long history of catering services with portfolio from

multinational companies, national and international delegates to individual

celebrities who have visited Chittagong. We are dedicated to maintain high

standards and quality to meet our clients’ expectations. Our current clients

are Cairn Energy (operating at Sangu, Chittagong) and Asian University for

Women and many other high corporate clients.

Meridian Group

34

Meridian Group

Luscious Dishes of Meridian Hotel & Restaurant

Luscious Dishes of Meridian Hotel & Restaurant

Meridian Group

Chittagong Meridian Agro Industries Ltd.

Stretching over a picturesque landscape of 1200 acres in Keyajupara Bandar ban,

Chittagong, Bangladesh, Chittagong Meridian Agro Ind. Ltd. promises to fulfill its

social of business responsibilities. Established in the year of 1997 the venture has

come a long way. The Company currently produces a wide range of Mango,

Rubber, Fruits & Forestry extensively. Its future endeavor focuses on the Timber

plantation in Bangladesh. Within its journey of 8 years the company has earned

recognition from the Board of Investments.

It is the 1st company who has introduce the brand name of Meridian Amropali. It

has huge scope in the agro based business. The concern has gain so many

achievements from different government agency.

We are working hard to export our Fruits (Mango), Rubber to the world’s most

reliable buyer.

Meridian Group

View of Amropalee Mango of Chittagong Meridian Agro Industries Ltd.

Meridian Group

Packing of Amropalee Mango & Ruuber Sheet of Agro Project

Meridian Group

K.K. Dairy, Poultry, Fisheries & Meridian HatcheryK.K. Dairy, Poultry, Fisheries & Meridian Hatchery Ltd. are concerns of

Meridian Group. It is a multidimensional Fish grower farms, Sex reversal

(mono sex) Tilapia Fry & Induced breeding of different types of Cat fishes,

Anabas & Carp fishes that stretches 84 acres area. The Fish grower farm is

located at Muhury Project under Mirsarai Upazila in Chittagong District and

Hatchery is located at Muhury Project under Feni District, Bangladesh.

The company has started its fish grower farms in 1998 and has been

producing high quality of Mono sex Tilapia fry supplying the Bangladeshi

fish farming industry since 2009. Utilizing a process of egg collection,

incubation and sex reversal of swim-up fry in Hapas for 21-28 days, using

methyl testosterone-impregnated feed under supervision of Technical

Expert.

Now we are producing up to 50 million 1 inch mono-sex fry per year and

induced breeding of Pangasius & Carps fry, quantity of 10 million covering

an area of 24 acres and the annual production of fish is almost 520 MT from

grower farms which covers an area of 60 acres.

Meridian Group

View of K.K Dairy, Poultry, Fisheries and Hatchery where a group worker is busy at their works

Meridian Group

View of K.K Dairy, Poultry, Fisheries and Hatchery where a group worker is busy at their works

Meridian Group

Meridian Hospitality.

We at this business unit of our Group focus on creating world class hospitality in

Bangladesh. Our aim is to build and operate hotels that would be at par with the

international. We envision bringing in international hotel chains to raise the

standard of hospitality and mix our warm cultural heritage of hospitality with the

modern operation in service.

Currently, Meridian Hospitality has a hotel in pipeline that would be located in

the heart of the city of Chittagong. This hotel will lead the road of creating

international hotel named Novotel Chittagong branded by Novotel, Malaysia

with the co-ordination of Accord International. Our adept management has

taken the appropriate steps to achieve our vision. This endeavor shall continue

to the infinity while quality we foster the quality of service.

Meridian Group

lets introduce you with

our management

Meridian Group

Chairperson

Mrs. Kohinoor Kamal

Mrs. Kohinoor Kamal is the Chairperson of

Meridian Group. She was also an

entrepreneur of Meridian Group. The venture

of this company started with her skillful hand

just possible for the integrity, dedication and

honesty. The nature of our business and

business ethics have been making this group

into one of the best market oriented

company in Bangladesh.

Meridian Group

Social Recognition of Chairperson President – Lion Club of Chittagong.

President – Inner Wheel Club of Chittagong

Chairperson – Leo District -315 –B4

Executive Committee Member – AOTS (Japan)

Director – Chittagong Woman Chamber of Commerce & Industries.

General Member – The Federation of Bangladesh Chamber of Commerce &Industries.

Advisor – Centre for Disable’s Concern.

Advisor – Prayash (A Social Organization)

Life Time Member

–Chittagong Maa – O – Shishu Hospital

– Chittagong Diabetic Hospital

– Chittagong Kidney Foundation

– Anjuman Mufidul Islam – Dignity for the Departed.

– Jamiatul Falah Mussalli Porishad

– Chittagong Lions Foundation

Board Member – Autistic Children’s Development Foundation

E-mail: kohinoor@meridiangroupbd.com

Meridian Group

Managing Director

Mr. S. M. Kamal Pasha

Mr. Syed Mostofa Kamal Pasha is a self

made man who belongs to a respectable

family and has become a business icon in

Bangladesh. He has established Meridian

Group. Currently, he is the Managing

Director of Meridian Group. The concepts of

making a group was a challenge for him.

But the ultimate goal and business values

were at the core of his heart. The dream has

come true for his tactful business mentality.

Meridian Group

Social Recognition of Managing Director

President

– Lion Club of Chittagong (2010-2011).

– Kashipur High School

– Nasirabad Sporting Club, Chittagong

Life Time Member

– Chittagong Maa – O – Shishu Hospital.

– Chittagong Diabetic Hospital.

– Chittagong Kidney Foundation.

– Jamiatul Falah Muusalli Porishod.

E-mail: smkamal@meridiangroupbd.com

Meridian Group

Director

Mr. Akib Kamal.

Social Recognition

1. Graduated from IE Business School,

Spain.

2. Life time member of LEO Club.

3. National Committee Member of United

World Colleges, Bangladesh

E-mail : akib.kamal@meridiangroupbd.com

Meridian Group

Corporate Social Responsibility (CSR)

Meridian Group CSR is the premeditated addition of public importance into corporate decision-making, and the honoring of a triple bottom line: People, Planet, and Profit. Meridian Group is

guided by economic, legal, ethical and charitable responsibility that dealing with shareholders,

employees, consumers, business partners, government and the wider community.

Health Care

Meridian Group takes a collective effort to make public health as frontline agenda; Meridian

Group has initiated and implemented several programs including Health Care Program and Eye

Campaign Program in different areas at Bandarban, Noakhali, Mirsarai, Feni etc. Meridian arranges

Eye Campaign for almost 3,000 people each year. It takes nearly 500 people who are affected by

the complexity of eyes every year. Therefore, Meridian Group serves the under-privileged and

deprived community by taking full free surgery such as Cataract Surgery (Extracapsular &

Intracapsular Surgery), Glaucoma Surgery, Lid Repair Surgery etc. each year. Everything is done

here as free of cost. Henceforth, free medicine is being given to almost 1,500 people over the year

for ensuring their sound health and free from diseases in locality. Meridian Group is working jointly

with Lions International Eye Foundation.

Meridian Group

The Managing Director of Meridian Group is an active life time partner of Lions International Eye

Foundation. “Eye Campaign” is associated with Meridian Group & Lions International Eye

Foundation. Meridian Group tries to conduct health issues for the under-privileged and deprived

community. As a result Meridian Group Health Care Program has reached the under-privileged

and deprived community.

Considering the health of the under-privileged and deprived community, Meridian Group has

dreamt a new project of building a Charity Hospital in Noakhali District. Very shortly it will launch.

Now, we can proudly say that we have been running this program since 12years and onwards.

Rural Development

Through our Meridian Agro Industry, we are able to contribute to the development for the rural

people at Bandarban where the most of our workers are tribal. Gradually we are improving the

conditions of these rural people wherever we operate our business.

Meridian Group

Educational Program

Renewing its CSR philosophy, Meridian Group has ensured the educational program for the child of

the underprivileged workers as well as for local villagers where our business is being operated. It

arranges Scholarship Program for the meritorious Students of the country. Besides, to ensure the

mandatory education of its workers, Meridian has run the educational program for its workers and for

the rural people. Meridian provides free necessary educational equipments to the child of its rural

people so that they can enjoy their rights of education. In this current year, we have provided a Grant

for Scholarship Program to Lions International Club.

Relief Fund

Being a natural disastrous country, Bangladesh has to face lots of natural disasters almost each year.

As a helping hand of the Government of Bangladesh, Meridian Group reaches its hands to the

affected people at the time of natural disaster all over the country. Meridian Group has a Relief Fundto operate this program. It donates its relief to the Honorable Prime Minister’s Relief Fund, Protom alo

Relief Fund, Lions International Club, Dist: 315 before Inner Wheel Club, Dist: 345 and Chander Hat, a

National Children, Youth & Juvenile Organization. Even sometimes we personally donate the relief to

the affected people.

Meridian Group

Distribution of Winter Clothing

A large number of people in Bangladesh live under the poverty line and with the touch of misery due

to extreme cold in winter season. In the north zone of Bangladesh, the percentage of poor people live

below the poverty line is quite high. Their existence can also be found in our capital. Many of them are

child. They cannot afford to buy winter clothes to keep them warm. So, to give them some warm care,

Meridian Group distributes Quilt and Clothes to these people in winter season. At every winter season,

Meridian runs this program very eagerly.

Promoting to Sports & culture:

Meridian is promoting sports and culture from the front line. The managing director of Meridian Group

is the President of Nasirabad Sporting Club, Chittagong. Being a promoter, he patrons the sports

events and manages the event time to time very passionately. Morever, Meridian arranges so many

cultural programs for promoting cultural tradition and the artist too. It arranges competition so that the

real artist and true development can be happened.

Training Programs:

Meridian is just not only a profitable or business organization rather a well being organization. It thinks

over it employees and their welfare. So, it comes to take so many exposure visits for its employee at

every year. True development depends on true skill of the employee and proper training which will be

very helpful for both company and employee.

Meridian Group

CSR Photo Gallery

Honorable Chairperson & Managing Director had been given relief

to the poorer community in 2015

Honorable Managing Director at an EYE CAMP organized by

Meridian Group in 2015

Meridian Group

54

Honorable Managing Director, Deputy Managing Director

with The Secretary of Chittagong Chamber of Commerce

Industriess and other high officials at the inauguration

ceremony of Meridian Cricket Tournament-2015 organized by

Meridian Group.

Given operation to the poorer community conducted by Meridian Group

Meridian Group

News & Media Coverage55

Meridian Group

56

Meridian Group

57

Meridian Group

Meridian Group

Organogram

Meridian Group

Management

Group F & A Group HR & IT

Me

ridia

n H

osp

itality

Me

ridia

n F

oo

ds Ltd

.

Me

ridia

n M

ark

etin

g

ELS

A C

on

sum

er P

rod

uc

ts

(BD

) Ltd.

Me

ridia

n H

ote

l & R

esta

ura

nts

Me

ridia

n C

EP

Z R

esta

ura

nt

Me

ridia

n Ta

nd

oo

r&

Ca

terin

g

Ch

ittag

on

g M

erid

ian

Ag

ro

Ind

. Ltd

K.K

. Da

iry, P

ou

ltry, F

ishe

ries &

Me

ridia

n H

atc

he

ry

Me

ridia

n F

ee

d M

ill

Meridian Group

Head of

Operation

Registered Office : 1367, CDA Avenue, GEC Circle, Chittagong

Phone : + 88 031 654000-1, 652050, 654299

Fax : +88 031 650154

Head Office : Macro Hunts Building, Level- 7th, 42 MM Ali Road,

Dampara, Chittagong-4000, Bangladesh

Phone : +88 031 2865451 – 2

Fax : +88 031 650154

Dhaka Office : House No. 394 (3rd Floor), Road No. 29, New D.O.H.S Mohakhali,

Dhaka- 1206, Bangladesh

Phone : + 88 02 9856651

Contact details

Meridian Group

thanks to know us

www.meridiangroupbd.com

Meridian Group