COMMUNITY MANAGEMENT: DO’S AND DONT’S Lydia van den Brink @lydiaseabird 4 september 2013...
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Transcript of COMMUNITY MANAGEMENT: DO’S AND DONT’S Lydia van den Brink @lydiaseabird 4 september 2013...
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COMMUNITY MANAGEMENT:DO’S AND DONT’S
Lydia van den Brink @lydiaseabird
4 september 2013#smc036
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TO DO’S
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Monitor
Foto: Communitymanager Roundtable
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Maar wat als het misgaat..
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TOOLS
www.topsy.com
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www.socialmention.com
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FACEBOOK INSIGHTS
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www.socialmediaacademie.nl/
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3.Activeer
Communityleden participeren omdat zeimpact willen hebben op hun omgeving (ook online), ze willen dat mensen leuke dingen over hen zeggen en gewaardeerd worden, ze willen vrienden maken of iets bereiken.
Richard Millington, Feverbee
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Foto: http://www.slideshare.net/jwalphenaar
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Blijf bij
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Communiceer
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TO DO’S-Monitor je merk
-Monitor het (branche)nieuws
-Be where the fish are, and fish when the fish bite
-Plan, check, dubbelcheck
-Volg de ontwikkelingen op social media
-Communiceer!
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DO NOT:- Verdrink niet in alle informatie.
- Laat je niet verleiden tot discussies online. Blijf kalm, reageer rustig en vriendelijk.
- Laat trolls niet de discussies overnemen. Houdt iemand zich niet aan de huisregels en blijft diegene ze overtreden na waarschuwingen? Blokkeer of ban diegene dan.
- Vergeet niet..
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Boze klant
Bedrijf reageert met een ;)
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Have fun & enjoy!
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