Communications Presentation - Love Brief
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Transcript of Communications Presentation - Love Brief
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ENTERPRISECOMMUNICATIO
NS
Love Brief-
Three Forms Of
Communication
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THREE FORMS OF COMMUNICATION
Linear , Transactional and
Interactive.
Each will be explained.
There will be examples.
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LINEAR COMMUNICATION
• The Sender gives out a message.• The Sender encodes the message. • The Receiver decode the message. • There is always a channel of communication.• Person receiving message doesn’t give feedback.
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LINEAR = MUSIC
An Example of Linear Communication would be the Listener(receiver) listening to music
and not giving feedback to the Artist (sender).
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TRANSACTIONAL COMMUNICATION
There is a free flowing
communication.
No one is in control.
Normally multiply messages.
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TRANSACTIONAL=PHONE
CONVERSATION
An Example of Transaction Communication would be a Telephone conversation. There
is a free flowing communication with multiple messages.
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INTERACTIVE COMMUNICATION
Both Sender and Receiver
are involved.
There is a two way flow of
communication.
Normally only one is giving
information and other
receiving.
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INTERACTIVE= SOCIAL MEDIA
Social Media is a form of Interactive Communication One object/person is given out the information and one is
receiving.