Communications Careers for Creative People

COMMUNICATIONS CAREERS FOR CREATIVE PEOPLE

webdesign.jou.ufl.edu

http://webdesign.jou.ufl.edu

WORK YOUR PASSIONFor creative types, languishing in a job that offers little opportunity for self-expression is both boring and frustrating. Thankfully, there are several communications careers that encourage – even require – creativity. All you need are the skills to translate your inspired vision into engaging messaging.

Following are a few career options that may capture your imagination…

College of Journalismand CommunicationsUNIVERSITY of FLORIDA

GRAPHIC DESIGNERMost graphic designers have natural artistic talent.For communications professionals, this means comfort using creative software to produce flyers, brochures, ads and the like. With the right graphic design training and software, these professionals take their skills to the next level. Graphic designers may be employed by advertising agencies, in-house corporate communications departments or brand consultancies, or may be freelance.

Average Salary: $49,000 Top 10% Salary: $77,000+


WEB DESIGNERFor creatives who prefer expressing themselves digitally, web design offers a fantastic career path. Web designers use many of the same software platforms as graphic designers, but have additional levels of coding expertise. Web designers may apply their talents to create websites, smartphone apps or other interactive experiences. Most often, they work in digital agencies or design shops, but some go the entrepreneurial route and start their own businesses.



COPYWRITERCreativity isn’t limited to visual arts; creative writers are always in high demand. Copywriters must understand the messages that resonate with audiences, and how they prefer to process information. A robust vocabulary (and knowing when to tone it back) and a command of grammar are also valuable. Copywriters may work on projects ranging from websites to TV scripts to speeches. They are the lifeblood of public relations firms and advertising agencies.



CONTENT MARKETERThis may not sound like a job title you immediately associate with creativity, but look deeper. Content marketers are the people who monitor social media, industry happenings and emerging trends for inspiration to create memes, blog posts, videos and other materials that attract audiences to their brands. This often requires a mix of writing and design skills. Content marketers play a crucial role in shaping overall digital and social media strategy for companies and organizations large and small.



NEXT STEPSIf your current job doesn’t cultivate your creative potential, education is a great way to gain the necessary skills to bring ideas to life.

Our Web Design and Online Communication master’s degree program offers hands-on experience with industry-leading graphics software and web coding languages. You’ll also learn advanced design techniques, principles of online engagement, digital communication theory and how to create meaningful connections with online audiences.


COMMUNICATIONS CAREERS FOR CREATIVE PEOPLE

Learn How Earning a Master of Arts in Mass Communication

Can Help You Design Your Future…


webdesign.jou.ufl.edu

http://webdesign.jou.ufl.edu

Communications Careers for Creative People

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