Communication with donors .
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Transcript of Communication with donors .
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Key communication principles of watchdog organizations: what works?"
PROJECT SUPPORTED BY A GRANT FROM SWITZERLAND THROUGH THE SWISS CONTRIBUTION TO THE ENLARGED EUROPEAN UNION.
www.watchdogpoland.pl
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Communication with donors
Magda SadłowskaWarsaw, 17.10.2013
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What is a 2 way communication?
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Communication with donors
What reaction we expect?Do donors have a chance to react as we wish?Do they have the proper tool?Is it easy? How much time they must to spend? How many decision they have to make?
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How to became a story teller?
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Make it simple
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Make it simple
http://radiosarajevo.ba/photo/galerija/7010/82353
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Make it personal
Freedom of speech in BelarusAmnesty International Poland 2004
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http://news.nationalpost.com/2010/11/20/graphic-anatomy-of-a-stoning/
Make it personal
Graphic : Anatomy of stoning used in Campaign against death penalty AI 2013
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Stay in touch
http://www.whenyoudontexist.eu/
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Show the goal
Show what you need money forStep by step communication
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The most common mistakes
Too complicated languageLack of clear instructionToo many information in one timeBeing afraid of reaction
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Practise !!!