COMMUNICATIONI S E L E M E N TA L

Deskless Workforces Depend on It

TODAY’S WORKFORCE IS MOBILE72% of workers aren ’ t t ied to a desk and

need a bet ter way to communicate

Today's workforce is mobile, collaborative, and

dynamic. In fact, many workers don’t even have a

company email address1. Day to day, they are out

in the field, working with customers, collaborating

across teams, and tackling problems as

efficiently as possible.

These deskless workers, representing over 2.5

billion people worldwide, need a quick and easy

way to communicate that doesn’t distract them

from getting the job done2.

72%of workers are deskless

The Deskless Workforce

70%of total media consumption is via mobile

Mobile is Preferred

By 2025, Millennials will comprise 75% of the

workforce3. This group is mobile-first and wants to

text, not send emails. And they aren’t the only ones.

Mobile now accounts for about 70% of total digital

media consumption4.

In the U.S. alone, 97% of people text5, with over 8.3

trillion text messages sent this past year6. With a 99%

open rate and average response time of 90 seconds

for texts, the ability of mobile to meet the time-

sensitive needs of the deskless workforce is

unparalleled7.

Email responses average over 90

minutes

Text responses average only 90 seconds

vs.

Email response time Text response time

Deskless Workers Are Left In The Dark

The lack of fully integrated communication platforms means deskless

workers are inherently siloed and disconnected from the people,

knowledge and systems that help them do a better job.

Email is slow, antiquated, and not available to many deskless workers.

Messaging apps check off the mobile aspect, but don’t provide the

enterprise-grade security, analytics or top down communication that’s

needed.

Whether employees need to share documents, text, or video chat, or

management needs to communicate important information to all teams,

there is no single, comprehensive platform that works across all devices.

When companies have successful internal

communication and high employee

engagement, the bottom line benefits.

Research shows productivity improves by

20-25% in organizations with connected

employees8. That kind of increase in

productivity has potential for revenues

amounting to $1.3 trillion per year9.

Unfortunately, most U.S. employees aren’t

engaged at work10 and have exceedingly low

adoption rates for company intranets11.

Ensuring effective communication to every

employee at every level of the organization

means reaching them in an intuitive and

familiar way.

THAT’S WHERE

COMES IN

T h e o n l y i n t u i t i v e c o m m u n i c a t i o n p l a t f o r m b u i l t f o r d e s k l e s s w o r k f o r c e s .

Communication is elemental to your business. With Zinc at your employee’s

fingertips, you will keep everyone in-the-know, drive real business results, and

transform the way your business runs.

Why Zinc?

Keep Employees ‘In-the-Know’

Drive Results

Transform Your Business

more informed and connected employees12

Keep Employees 'In-the-Know'

Employees are constantly informed and

connected with their colleagues at all levels

of the organization. Whether they are out in

the field or in the office, employees are tuned

in and culturally engaged.

72%

Drive Business Results

Motivated workers feel accountable and

become more productive, working as a

collaborative and connected team. Positive

results reverberate through customer

satisfaction, revenue and growth.

63%of employees complete work more quickly and efficiently13

Transform your Business

Communication is possible in real-time, right at

your fingertips. Everyone, whether at HQ or out

in the field, is engaged with the support of the

company behind them. Communication

becomes part of the company culture,

transforming the way your business serves its

customers.

52%increase in customer

satisfaction14

How Zinc Works

PEER-TO-PEER CONVERSATIONS

Message individuals or groups using text, voice,

video, and images•

Share files via Dropbox, Google Drive, and more

•Call individuals or groups

over voice or video

TOP DOWNBROADCASTS

Deliver timely info to groups or the entire

organization•

See real-time read receipts and open rates

•Store and manage content

FULL CIRCLE INSIGHTS

View conversation networks

•See the frequency at which

people communicate•

Get visibility into what is happening in the field

“Zinc helps our service teams cut through the noise to make sure we get the job done. Zinc is concise, fast and easy communication.”

Sean JordanService Director, BioTek

“Zinc helps us instantly stay in-the-know on key issues and updates across all of our

stores.”Matt AdamsPresident, Mike’s Bikes

“We’ve seen our time-to-service drop by 37% in the past year, as well as employee engagement improve by 50%.”

Brett Barborka, Vivint Smart Home

The deskless workforce requires a mobile, streamlined, secure way to communicate.

The best solutions combine the familiarity of texting with the security, analytics, and top down communication needed for enterprise.

A single, intuitive communication platform is necessary to keep office and field teams in-the-know.

Keeping employees constantly connected drives business results, transforming the way your business runs.

Key Takeaways

1

2

3

4

Try Zinc.

The only intuitive communication platform built for deskless workforces.

www.zinc.it

1. http://www.businesswire.com/news/home/20150623005073/en/IDC-Forecasts-U.S.-Mobile-Worker-Population-Surpass

2. http://techcrunch.com/2015/03/30/the-next-billion-dollar-market-opportunity-is-mobile-enterprise/

3. http://www.politifact.com/virginia/statements/2015/jun/15/mark-warner/warner-says-millennials-will-have-75-percent-jobs-/

4. http://marketingland.com/mobile-now-accounts-nearly-70-digital-media-time-comscore-210094

5. https://www.textrequest.com/blog/texting-statistics-answer-questions/

6. https://onereach.com/blog/45-texting-statistics-that-prove-businesses-need-to-start-taking-sms-seriously/

7. https://www.textrequest.com/blog/complete-overview-business-texting/

8. https://www.textrequest.com/blog/complete-overview-business-texting/

9. http://www.mckinsey.com/insights/high_tech_telecoms_internet/the_social_economy

10. http://www.gallup.com/services/178514/state-american-workplace.aspx?utm_source=WWWV7HP&utm_medium=topic&utm_campaign=tiles

11. http://www.prescientdigital.com/downloads/social-intranet-study-2012-purchase-the-full-report

12. https://www.zinc.it/blog/connected-workers-drive-business-results/

13. https://www.zinc.it/blog/connected-workers-drive-business-results/

14. https://www.zinc.it/blog/connected-workers-drive-business-results/

References