Communicating Your Message Using Web 2.0: A guide for development communicators
Communicating the Message: Resources Available to You · Communicating the Message: Resources...
Transcript of Communicating the Message: Resources Available to You · Communicating the Message: Resources...
Communicating the Message:
Resources Available to You
Felicia Bakaj Forest Pest Outreach Coordinator Massachusetts Dept. of Agricultural Resources
Why focus on outreach?
• One of the simplest forms of action
• It’s free
• Inspiring passion about EAB in others can increase your volunteer and stewardship opportunities
Types of Resources
• Outreach Materials
• Online Resources
• Local Experts
Benefits of Presentations
• Bringing in local experts provides the
opportunity for: Interaction between audiences and presenters
Emphasis of key points
Evaluation of participant understanding
Assessment of message acceptance
Photo credit: Brian Lockhart, USDA Forest Service, Bugwood.org
Available Presenters
• Listed in resource folder
• Experts cover locations across MA and can
focus on a variety of topics
• Representatives from: Dept. of Conservation and Recreation
Dept. of Agricultural Resources
The Nature Conservancy
Online Resources
Emeraldashborer.info • Massive resource
with up-to-date
information
• Web pages include: Treatment options
Wood use options
Education materials
Publications
Replanting
FAQ’s for general
information,
biocontrol,
insecticides, etc.
• Free webinar series
Online Resources
massnrc.org/pests
Factsheets
about
invasive pests
Reporting
Identification
Educational
resources
Helpful Links
Online Resources
www.itreetools.org
• Software suite from the USDA Forest Service • Urban forestry analysis and benefits assessment tools www.treebenefits.com
Free Outreach Materials
EAB Identification Card Produced by U.S. Forest Service
EAB Brochure ( Produced by U.S. Forest Service
EAB Brochure Produced by MA Forest Pest Task Force
All items shown here are
available through MDAR
Additional resources are
listed in folder
Links to digital copies that
are provided online to print
your own
Free Outreach Materials
Free Outreach Materials
Free Outreach Materials
Free Tree Tagging Kits! • Kit includes:
Plastic tree tags
Fluorescent green flagging
tape
Tips for a successful event
• Raises awareness by drawing
attention to ash trees in your
neighborhood, school yard,
conservation land etc.
• Great for volunteers of any age
Questions?
Spread the word, not the beetles!
Take advantage of the multitude of
outreach resources available to you
Contact information:
Felicia Bakaj
Forest Pest Outreach Coordinator, MDAR
617-626-1738