Common Sense Presentation_01-23-16 (1)
Transcript of Common Sense Presentation_01-23-16 (1)
Fundraising = Common Sense
PRESENTED BY JIM ESKIN, EXTERNAL AFFAIRS COUNSEL
A Fundraising Briefing Presented To
The Puerto Rican Heritage SocietyBoard of Directors and Members
January 23, 2016
A Starting Point1. Others ask for and get gifts all the
time.2. Yours is a cause worth supporting.3. Question: What does success look
like?4. Let’s harness the power of
common sense!
Fundraising:A Blend of Art and Science
Don’t go shark fishing in a kayak.*Don’t go shark fishing in a kayak.*
* You’ll need a bigger boat.* You’ll need a bigger boat.
COMMON SENSE LESSON NO. 1COMMON SENSE LESSON NO. 1
Reach Out and Touch ThemReach Out and Touch Them
COMMON SENSE LESSON NO. 2COMMON SENSE LESSON NO. 2
You Have to AskYou Have to Ask
COMMON SENSE LESSON NO. 3COMMON SENSE LESSON NO. 3
More Contact = More MoneyMore Contact = More Money
COMMON SENSE LESSON NO. 4COMMON SENSE LESSON NO. 4
Listen and ye shall receiveListen and ye shall receive
COMMON SENSE LESSON NO. 5COMMON SENSE LESSON NO. 5
Gifts from Individuals RuleGifts from Individuals Rule
COMMON SENSE LESSON NO. 6COMMON SENSE LESSON NO. 6
Give a NumberGive a Number
COMMON SENSE LESSON NO. 7COMMON SENSE LESSON NO. 7
Thank 7xThank 7x
COMMON SENSE LESSON NO. 8COMMON SENSE LESSON NO. 8
Tell a Good StoryTell a Good Story
COMMON SENSE LESSON NO. 9COMMON SENSE LESSON NO. 9
Fundraising is FunFundraising is Fun
COMMON SENSE LESSON NO. 10COMMON SENSE LESSON NO. 10
The Giving Starts HereThe Giving Starts Here
Next StepsNext Steps
Discovery
Cultivation
Solicitation
Stewardship 11
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The Power of a The Power of a DREAMDREAM