Combat the effects of heat stress - Purina Mills · Combat the effects of heat stress According to...

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Combat the effects of heat stress According to the Temperature Humidity Index (THI), cows can begin to show the effects of mild heat stress at 68 THI. 3 Start feeding Purina ® Rally ® Dairy Feed early in the season to protect the profit potential of your herd. 1 Rhodes et al, 2009 JDS Collier et all, 2012 Ruminant Nutrition Symposium 2 Assumed a 100 lbs./cow at stated lost milk production, assuming $16/cwt. milk price. 3 R. J. Collier, L. W. Hall, S. Rungruang and R. B. Zimbleman, Department of Animal Sciences, University of Arizona, Quantifying Heat Stress and Its Impact on Metabolism and Performance 4 DC525 and DC537 HEAT STRESS AND AN ASSOCIATED 10%–35% MILK PRODUCTION LOSS 1 MAY COST A DAIRY $1.60–$5.60 PER COW PER DAY. 2 Hot weather and humidity are uncontrollable, but there are nutritional strategies to help lessen the effects of heat stress. Incorporate Purina ® Rally ® Dairy Feed into your herd’s ration early in the season to help maintain milk production throughout the year — regardless of the weather. Address heat stress in dairy cows nutritionally. Heat and humidity impact dairy cows reducing feed intake while energy requirements increase. The cow has increased energy needs as she attempts to cool herself; a drop in dry matter intake (DMI), coupled with an increase in energy demand can quickly depress milk production. Impacts start up milk in fresh cows that continues through lactation. Patented Purina ® Rally ® Dairy Feed technology allows you to efficiently deliver glucose and energy to cows when intakes are challenged. Purina ® Rally ® Dairy Feed provides benefits for transition and lactating cows during times of heat stress to: Address energy needs Maintain feed intake Deliver more milk during times of heat stress In a Purina Animal Nutrition research trial, transition cows fed Purina ® Rally ® Dairy Feed showed 4 : • Improvement in daily milk — an average of 6.5 lbs • Increase in dry matter intake 0 5 10 15 20 25 30 35 40 45 50 55 60 95 85 75 65 55 45 105 Daily Milk, lbs/day Day Relative to Calving (Day 0) +3.3 lbs of DMI +6.5 lbs of MY ** For 0-60 DIM multiparous cows GREATER DAILY MILK PRODUCTION Purina ® Rally ® Dairy Feed Control DOWNLOAD THE FREE COOL COW ® APP to track heat stress conditions in the barn and get management and nutrition information.

Transcript of Combat the effects of heat stress - Purina Mills · Combat the effects of heat stress According to...

Page 1: Combat the effects of heat stress - Purina Mills · Combat the effects of heat stress According to the Temperature Humidity Index (THI), cows can begin to show the effects of mild

Combat the effects of

heat stress

According to the Temperature Humidity Index (THI), cows can

begin to show the effects of mild heat stress at 68 THI.3

Start feeding Purina® Rally® Dairy Feed early in the season

to protect the profit potential of your herd.

1 Rhodes et al, 2009 JDS Collier et all, 2012 Ruminant

Nutrition Symposium

2 Assumed a 100 lbs./cow at stated lost milk production,

assuming $16/cwt. milk price.

3 R. J. Collier, L. W. Hall, S. Rungruang and R. B. Zimbleman,

Department of Animal Sciences, University of Arizona,

Quantifying Heat Stress and Its Impact on Metabolism and

Performance

4 DC525 and DC537

HEAT STRESS AND AN ASSOCIATED 10%–35% MILK PRODUCTION LOSS1 MAY COST A DAIRY $1.60–$5.60 PER COW PER DAY.2 Hot weather and humidity are uncontrollable,

but there are nutritional strategies to help lessen the effects of heat

stress. Incorporate Purina® Rally® Dairy Feed into your herd’s ration

early in the season to help maintain milk production throughout the

year — regardless of the weather.

Address heat stress in dairy cows nutritionally.

Heat and humidity impact dairy cows reducing feed intake while

energy requirements increase. The cow has increased energy

needs as she attempts to cool herself; a drop in dry matter intake

(DMI), coupled with an increase in energy demand can quickly

depress milk production.

Impacts start up milk in fresh cows that continues through lactation.

Patented Purina® Rally® Dairy Feed technology allows you to

efficiently deliver glucose and energy to cows when intakes are

challenged. Purina® Rally® Dairy Feed provides benefits for transition

and lactating cows during times of heat stress to:

• Address energy needs

• Maintain feed intake

• Deliver more milk during times of heat stress

In a Purina Animal Nutrition research trial, transition cows fed Purina® Rally® Dairy Feed showed4:

• Improvement in daily milk — an average of 6.5 lbs• Increase in dry matter intake

28 29 30 31 32 33 34 35 36 37 38 39 40

54

52

50

48

46

44

42

40

PURINA® RALLY® DAIRY FEED COWS INCREASED DMI

Day of Study, Increase Temp on d 28

Dry

Mat

ter

Inta

ke, l

bs/d

ay

3.5 lb INCREASE

0 5 10 15 20 25 30 35 40 45 50 55 60

95

85

75

65

55

45

105

Daily

Milk

, lbs

/day

Day Relative to Calving (Day 0)

+3.3 lbs of DMI+6.5 lbs of MY

** For 0-60 DIM multiparous cows

GREATER DAILY MILK PRODUCTION

28 29 30 31 32 33 34 35 36 37 38 39 40

95

90

85

80

75

70

65

PURINA® RALLY® DAIRY FEED GROUP PRODUCED MORE MILK

Day of Study, Increase Temp on d 28

Daily

Milk

, lbs

/day

3.6 lb INCREASE

Purina® Rally® Dairy Feed

Control

0.79

0.12

0.93

0.14

PURINA TRANSITION COW STUDY4 UNIVERSITY OF MISSOURI STUDY5

SIGNIFICANT DIFFERENCE IN NEFA TREATMENT RESULTS

Purina® Rally® Dairy Feed

Control

Purina® Rally® Dairy FeedControl

Purina® Rally® Dairy FeedControl

0.9

0.8

0.7

0.6

0.5

0.4

0.3

0.2

0.1

0

NEFA

, meq

/L

DOWNLOAD THE FREE COOL COW® APP to track heat stress conditions in the barn

and get management and nutrition information.

Page 2: Combat the effects of heat stress - Purina Mills · Combat the effects of heat stress According to the Temperature Humidity Index (THI), cows can begin to show the effects of mild

Purina® Rally®

Dairy Feed delivers results

CONTACT YOUR LOCAL PURINA ANIMAL NUTRITION EXPERT to learn about incorporating Purina® Rally® Dairy Feed into your ration.

purinamills.com/dairy-feed

Because of factors outside of Purina Animal Nutrition LLC’s control, individual results to be obtained, including but not limited to: financial performance, animal condition, health or performance cannot be predicted or guaranteed by Purina Animal Nutrition LLC.

Rally® and and CoolCow® are registered trademarks of Purina Animal Nutrition LLC. / ©2016 Purina Animal Nutrition LLC. All rights reserved.

28 29 30 31 32 33 34 35 36 37 38 39 40

54

52

50

48

46

44

42

40

PURINA® RALLY® DAIRY FEED COWS INCREASED DMI

Day of Study, Increase Temp on d 28

Dry

Mat

ter

Inta

ke, l

bs/d

ay

3.5 lb INCREASE

0 5 10 15 20 25 30 35 40 45 50 55 60

95

85

75

65

55

45

105

Daily

Milk

, lbs

/day

Day Relative to Calving (Day 0)

+3.3 lbs of DMI+6.5 lbs of MY

** For 0-60 DIM multiparous cows

GREATER DAILY MILK PRODUCTION

28 29 30 31 32 33 34 35 36 37 38 39 40

95

90

85

80

75

70

65

PURINA® RALLY® DAIRY FEED GROUP PRODUCED MORE MILK

Day of Study, Increase Temp on d 28

Daily

Milk

, lbs

/day

3.6 lb INCREASE

Purina® Rally® Dairy Feed

Control

0.79

0.12

0.93

0.14

PURINA TRANSITION COW STUDY4 UNIVERSITY OF MISSOURI STUDY5

SIGNIFICANT DIFFERENCE IN NEFA TREATMENT RESULTS

Purina® Rally® Dairy Feed

Control

Purina® Rally® Dairy FeedControl

Purina® Rally® Dairy FeedControl

0.9

0.8

0.7

0.6

0.5

0.4

0.3

0.2

0.1

0

NEFA

, meq

/L

28 29 30 31 32 33 34 35 36 37 38 39 40

54

52

50

48

46

44

42

40

PURINA® RALLY® DAIRY FEED COWS INCREASED DMI

Day of Study, Increase Temp on d 28

Dry

Mat

ter

Inta

ke, l

bs/d

ay

3.5 lb INCREASE

0 5 10 15 20 25 30 35 40 45 50 55 60

95

85

75

65

55

45

105

Daily

Milk

, lbs

/day

Day Relative to Calving (Day 0)

+3.3 lbs of DMI+6.5 lbs of MY

** For 0-60 DIM multiparous cows

GREATER DAILY MILK PRODUCTION

28 29 30 31 32 33 34 35 36 37 38 39 40

95

90

85

80

75

70

65

PURINA® RALLY® DAIRY FEED GROUP PRODUCED MORE MILK

Day of Study, Increase Temp on d 28

Daily

Milk

, lbs

/day

3.6 lb INCREASE

Purina® Rally® Dairy Feed

Control

0.79

0.12

0.93

0.14

PURINA TRANSITION COW STUDY4 UNIVERSITY OF MISSOURI STUDY5

SIGNIFICANT DIFFERENCE IN NEFA TREATMENT RESULTS

Purina® Rally® Dairy Feed

Control

Purina® Rally® Dairy FeedControl

Purina® Rally® Dairy FeedControl

0.9

0.8

0.7

0.6

0.5

0.4

0.3

0.2

0.1

0

NEFA

, meq

/L

28 29 30 31 32 33 34 35 36 37 38 39 40

54

52

50

48

46

44

42

40

PURINA® RALLY® DAIRY FEED COWS INCREASED DMI

Day of Study, Increase Temp on d 28

Dry

Mat

ter

Inta

ke, l

bs/d

ay

3.5 lb INCREASE

0 5 10 15 20 25 30 35 40 45 50 55 60

95

85

75

65

55

45

105

Daily

Milk

, lbs

/day

Day Relative to Calving (Day 0)

+3.3 lbs of DMI+6.5 lbs of MY

** For 0-60 DIM multiparous cows

GREATER DAILY MILK PRODUCTION

28 29 30 31 32 33 34 35 36 37 38 39 40

95

90

85

80

75

70

65

PURINA® RALLY® DAIRY FEED GROUP PRODUCED MORE MILK

Day of Study, Increase Temp on d 28

Daily

Milk

, lbs

/day

3.6 lb INCREASE

Purina® Rally® Dairy Feed

Control

0.79

0.12

0.93

0.14

PURINA TRANSITION COW STUDY4 UNIVERSITY OF MISSOURI STUDY5

SIGNIFICANT DIFFERENCE IN NEFA TREATMENT RESULTS

Purina® Rally® Dairy Feed

Control

Purina® Rally® Dairy FeedControl

Purina® Rally® Dairy FeedControl

0.9

0.8

0.7

0.6

0.5

0.4

0.3

0.2

0.1

0

NEFA

, meq

/L

PDC7112SS (REV3 04/16)

Data from the University of Missouri and Purina Animal Nutrition showed feeding PURINA® RALLY® DAIRY FEED during times of heat stress5:

• Improved milk production potential.

• Increased dry matter intake and feed efficiency.

• Lowered non-esterified fatty acid (NEFA) postpartum as well as during lactation.4

• Reduced beta-hydroxybutyrate levels.

Research results continue to highlight the

benefits of feeding Purina® Rally® Dairy Feed

during periods of heat stress. The addition of

Purina® Rally® Dairy Feed to diets, especially

during warm seasons, can improve milk yield

and dry matter intake in transition, early, and

mid lactation cows.

Driving additional peak milk yield may lead

to better performance for the entire lactation

as those cows enter the cooler seasons.

5 K. A. Davison, R. O. Rodrigues, J. A. Davidson, N. M. Barkley, A. L. Kenny, E. C. Adkins, and M. R. Waldron, University of Missouri, Columbia, Purina Animal Nutrition

Center, Gray Summit, MO. Effects of a commercial feed additive on production losses during acute heat stress conditions in Holstein dairy cows, 2013 American Dairy

Science Association Annual Meeting, Indianapolis, Ind.

Research conducted at

the University of Missouri

looked at the effects of

feeding Purina® Rally®

Dairy Feed on: dry matter

intake, milk yield, milk

composition and plasma

metabolites during an

acute period of heat stress.