Com 302 salvation army pr
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Salvation Army PR/Promotion COM 302 K. Karpinski, S. Lynam, M. Valiquette, M. Vital, A. Zero
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Transcript of Com 302 salvation army pr
Salvation ArmyPR/Promotion
COM 302K. Karpinski, S. Lynam, M.
Valiquette, M. Vital, A. Zero
Goals & Objectives
Goals & Objectives
To promote awareness about the Salvation Army’s goal to help the needs of the local families of NEPA
To educate the Wilkes campus & public about the events Salvation Army
To get the public to get involved with Salvation Army Fundraising
Audience
Gmail account Facebook Account
Bio & info
Friend requests Friend base: 85 Event guest list:
Attending: 24 Maybe attending: 38
Pictures albums
Event page
Status updates
Releases & additional info
Salvation Army Facebook Page
About Me & Contact Info
Status Updates
Event Promotions forKettle Kick-Off Classic
Kettle Kick-Off Classic Relay Page
K-Love
Religious radio station linked up to the CV story of Dave Had enough info to run
with the story
Strategies & Tactics
Strategies & Tactics
Factsheet
Press & photo releases
Feature story (local)
PSA
Media advisory
Flyers/Posters/Signs
Facebook Pages & EventsSalvation Army NEPA Facebook (Home)Kettle Kick-Off Classic Event
Factsheet/Backgrounder
Press Release
Photo & Press Release
Press Release Follow-Up
Press Release
PSA
Feature Story (Local)Fifteen years late: The Kirby Family House continues to follow the Salvation Army Vision
MediaAdvisory
Flyers, Signs, Posters
Kettle Kick-Off Classic for Local Registration Flyer
Kettle Kick-Off Classic Department Flyer
Kettle Sign for Good Deeds Walk
Pianothon
• Flyer for the Kettle Kick-Off Classic
Kettle Sign for Good Deeds Walk
Final Assessment (PR)
PROMOTION SUCCESS!
FuturebookFuture Recommendations
Future Recommendations
Utilize more social media outputs Twitter YouTube Livestream*
More flyers around campus
More media alerts and notifications
