COLUMBUS CHAPTER NEWS - 208.68.184.206208.68.184.206/uploads/sh_ALAColumbusSeptember2018.pdf ·...

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PRESIDENT’S MESSAGE It’s official, Summer is over and Fall is upon us, which means cooler temperatures (hopefully), leaves changing colors, and lots of football. It also means the kids are back to school. Some of us will be adjusng to the hustle and bustle of homework and sports schedules while others, like myself, will be adjusng to an all too quiet house as we return to empty nesng. Whatever side you’re on, embrace it and enjoy the journey. It’s also me to embrace and celebrate our Members and Business Partners. Please join us on September 20 th at The Athlec Club from 4:30-7:00 pm. There will be plenty Connued on Page 2 INNOVATIVE MARKETING ON A SHOESTRING BUDGET By Burton Taylor, Founder, Proventus Consulng How to invest me, rather than dollars, into your effort. In an industry where me is money, aorneys who have the drive to market their pracces—but lack a budget for doing so—can flip the script by invesng their me rather than money into low-cost markeng efforts. The result can be increased visibility that leads to new business opportunies for the aorney and the firm. In fact, there are numerous low-cost ways that law firms of all sizes can stand out from the crowd. These can range from proacvely engaging on social media plaorms and effecvely managing the firm’s online visibility to being acvely involved with local bar associaons and posioning aorneys as thought leaders in front of target industry audiences. Connued on Page 11 INSIDE THIS ISSUE President’s Message ................ 1-2 Innovave Markeng on a Shoestring Budget ..................................... 1, 11, 13-14 Thank You Business Partners ... 3 Calendar of Events ................... 4 Aspen Careers Ad..................... 5 Member Spotlight .................... 6 Rier’s Office Ouiers Ad...... 7 Member Accomplishment ...... 8 YWCA Family Center Volunteers Needed .................................... 8 Affinity Consulng Ad .............. 9 Member/Business Partner Event ................................................. 10 Change for Children ................. 10 Dawson Ad ............................... 12 The Real Housewives or Orange County ..................................... 14 If the Truth be Told .................. 15 Bring Green to Work & Home .. 16 ALA Event Planning Plus........... 16 ALA Job Bank............................ 17 ALA Specialty Conferences....... 18 Lisa’s Daily Acts of Kindness..... 19 Member Anniversaries ............ 20 Chapter Board & Commiees .. 21 Member Change Form ............. 22 SPECIAL POINTS OF INTEREST September 20 (Thursday), 4:30— 7:00 pm: MEMBER/BUSINESS PARTNER EVENT— Bowling Party at the Athlec Club of Columbus September 2018 COLUMBUS CHAPTER NEWS Debbie Durbin Columbus Chapter President

Transcript of COLUMBUS CHAPTER NEWS - 208.68.184.206208.68.184.206/uploads/sh_ALAColumbusSeptember2018.pdf ·...

Page 1: COLUMBUS CHAPTER NEWS - 208.68.184.206208.68.184.206/uploads/sh_ALAColumbusSeptember2018.pdf · INNOVATIVE MARKETING ON A SHOESTRING BUDGET By Burton Taylor, Founder, Proventus Consulng

PRESIDENT’S MESSAGE

It’s official, Summer is over and Fall is upon us, which

means cooler temperatures (hopefully), leaves

changing colors, and lots of football. It also means

the kids are back to school. Some of us will be

adjus�ng to the hustle and bustle of homework and

sports schedules while others, like myself, will be

adjus�ng to an all too quiet house as we return to

empty nes�ng. Whatever side you’re on, embrace it

and enjoy the journey.

It’s also �me to embrace and celebrate our

Members and Business Partners. Please join us on

September 20th at The Athle�c Club from 4:30-7:00 pm. There will be plenty

Con�nued on Page 2

INNOVATIVE MARKETING ON A SHOESTRING BUDGET By Burton Taylor, Founder, Proventus Consul�ng

How to invest �me, rather than dollars, into your effort.

In an industry where �me is money, a�orneys who have the drive to market their prac�ces—but lack a budget for doing so—can flip the script by inves�ng their �me rather than money into low-cost marke�ng efforts. The result can be increased visibility that leads to new business opportuni�es for the a�orney and the firm.

In fact, there are numerous low-cost ways that law firms of all sizes can stand out from the crowd. These can range from proac�vely engaging on social media pla�orms and effec�vely managing the firm’s online visibility to being ac�vely involved with local bar associa�ons and posi�oning a�orneys as thought leaders in front of target industry audiences.

Con�nued on Page 11

INSIDE THIS ISSUE

President’s Message ................ 1-2

Innova�ve Marke�ng on a Shoestring Budget ..................................... 1, 11, 13-14

Thank You Business Partners ... 3

Calendar of Events ................... 4

Aspen Careers Ad ..................... 5

Member Spotlight .................... 6

Ri�er’s Office Ou�i�ers Ad ...... 7

Member Accomplishment ...... 8

YWCA Family Center Volunteers Needed .................................... 8

Affinity Consul�ng Ad .............. 9

Member/Business Partner Event ................................................. 10

Change for Children ................. 10

Dawson Ad ............................... 12

The Real Housewives or Orange

County ..................................... 14

If the Truth be Told .................. 15

Bring Green to Work & Home .. 16

ALA Event Planning Plus ........... 16

ALA Job Bank............................ 17

ALA Specialty Conferences ....... 18

Lisa’s Daily Acts of Kindness ..... 19

Member Anniversaries ............ 20

Chapter Board & Commi�ees .. 21

Member Change Form ............. 22

SPECIAL POINTS OF INTEREST

• September 20 (Thursday), 4:30—

7:00 pm: MEMBER/BUSINESS

PARTNER EVENT— Bowling Party at

the Athle�c Club of Columbus

September 2018

COLUMBUS CHAPTER NEWS

Debbie Durbin Columbus Chapter

President

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A big THANK YOU to all that have embraced our inaugural Christmas in July and Change for Children Campaigns.

PRESIDENT’S MESSAGE, CONTINUED FROM PAGE 1EDITORIAL POLICY

The Columbus Chapter News is published monthly for the educa�on and benefit of legal administrators. It is not published for the purpose of rendering legal, accoun�ng, or other professional services or advice. Nothing contained in this newsle�er should be construed as legal, accoun�ng, or other professional services or advice. Reprint of ar�cles contained in this newsle�er requires the wri�en permission of the Editor of the Columbus Chapter News.

ALA MISSION STATEMENT

The Associa�on of Legal Administrators’ (ALA) mission is to promote and enhance the competence and professionalism of all members of the management team; improve the quality of management in law firms and other legal services organiza�ons; and represent professional legal management and managers to the legal community and to the community at large.

COLUMBUS CHAPTER, ALA MISSION STATEMENT

The Columbus Chapter, Associa�on of Legal Administrators, provides educa�onal and networking opportuni�es to administrators with varied legal backgrounds in the Central Ohio area. We are commi�ed to increasing awareness and building rela�onships, upholding the integrity of our profession, giving back to our community, contribu�ng to the ongoing training of our membership, and suppor�ng one another in our chosen careers.

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of food/beverages, friends and laughter. There will be bowling and other games available for those that wish to par�cipate. Hope to see you there!

A big THANK YOU to all that have embraced our inaugural Christmas in July and Change for Children Campaigns. To date, we have raised $180.78 in cash and gi� cards with our goal being $400.00. Remember, no amount is too small -- those pennies add up people! There are three more opportuni�es to make a dona�on: the member/business partner event on September 20th; the October 23rd chapter mee�ng; and the half day educa�onal seminar in November. Let’s finish strong to reach our goal and give those less fortunate a happy holiday season.

Finally, congratula�ons to Beth Hoe� who was our scholarship drawing winner. Beth will be a�ending the Regional conference in Aus�n, Texas in October.

Sincerely,

Debbie Durbin

As many of you know, three years ago for no known reason, my son Billy began having seizures and was diagnosed with epilepsy. We knew Billy would have to live with this for the rest of his life. We never imagined it would take him from us at such a young age.

Someday I hope to be able to thank each one of you in person, but for now thank you to those who made a dona�on to the go fund me account for the benefit of my grandchildren, Will, age 6 and Anna, age 3. Thank you to those who sent flowers, or cards, or came to the funeral home or the service. Thank you to those who have sent your thoughts and prayers. Your kindness has been overwhelming.

Many of you have asked what you can do to help. Two things come to mind. First, please con�nue to pray for Billy’s wife Kaitlin and their children, Will and Anna, who must now go on without the husband and daddy they loved so much. They were his world. Then if you are so inclined, Billy would be so pleased if you bought a toy for a less fortunate child during the holidays or made a contribu�on to one of the above-men�oned chapter ini�a�ves. Billy’s employer has an Angel Tree each year, asking employees to provide a gi� for a child during the holidays. Billy always adopted four children and bought mul�ple gi�s because he couldn’t bear the thought of his children having so much while other children had no gi�s to open on Christmas morning. This year Billy’s employer is going to name the Angel Tree in his honor and Will, Anna and I will adopt some children in his memory.

When you see me, don’t be afraid to talk about Billy. I might cry, but I will always be his mother and I will love him forever. I am so grateful for all of my ALA friends.

Cindy Wesney

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GOLD SPONSORS

Affinity Consul�ng Group Dawson

Ri�er’s Office Ou�i�ers

SILVER SPONSORS

ComDoc

Minuteman Press of Dublin

Premier Office Movers

Robert Half Legal

Unishippers

The Columbus Chapter, Associa�on of Legal Administrators, appreciates the support of our Business Partners. Business Partners are Vital to Our Success. Visit our Business Partner

page on the Columbus Chapter website: www.alacolumbus.org

PLATINUM SPONSOR

ASPEN CAREERS, LLC

FiberSeal

IST Management

Ricoh

Rippe & Kingston LLC

Roby Foster Miller Earick, Inc.

TAH Benefits

BRONZE SPONSORS

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CALENDAR OF EVENTS

12—Wednesday ALA Finance Workshop for Legal ProfessionalsALA Law Firm Management Essen�als

Cer�ficate Program13-15—Thursday—Saturday ALA Regional Management Conference East (Regions 1, 2 & 3)Chicago, IL

20—Thursday—4:30—7:00 pm Member/Business Partner Networking Event Bowling Party at the Athle�c Club

25—Tuesday—12:00 pm Chapter Board Mee�ngFisher Phillips

26—Wednesday ALA Legal Lean Sigma and Project Management White Belt

Cer�fica�on course27-28—Thursday—Friday ALA Intellectual Property Conference For Legal Management ProfessionalsWashington, D.C.

ALA Webinars: 13—Thursday—3:00 pm Pros and Cons of Desktop as a Service 19—Wednesday—3:00 pmPreven�ng Workplace Violence: Managing the Troubled Employee

16—Tuesday—4:30—8:00 pm Prepare and serve dinner at the YWCA Family Center

Volunteers needed

17—Wednesday—Aus�n, TXALA Finance Workshop for Legal Professionals18-20—Thursday—Saturday ALA Regional Management Conference West (Regions 4, 5 & 6)

23—Tuesday—12:00 pm Monthly Chapter Mee�ngBricker & Eckler LLP Speaker to be Announced Note that the Chapter Mee�ng is one

week later than our normal mee�ng date

30—Tuesday—12:00 pm Chapter Board Mee�ngFisher Phillips

ALA Webinars: 4—Thursday—3:00 pm The Art of the Process: Case and Ma�er Management Systems to Enhance Process and Workflow 11—Thursday—3:00 pmEquipment Leasing Considera�ons and Strategies 17—Wednesday—3:00 pmFederal Labor and Employment Law Compliance Under the New

Administra�on: Are you Prepared?25—Thursday—3:00 pmProfit Pa�erns Using Ma�er Budge�ng

And Alterna�ve Fees to Increase Profits

13—Tuesday—2:00—4:30 pm Cocktail recep�on immediately a�erColumbus Chapter Educa�onal SeminarSquire Pa�on BoggsHarassment Avoidance in the #MeToo Era Sam Lillard, Partner at Fisher Phillips, Speaker and Panel Moderator Note that the Educa�onal Seminar is one

week earlier than our normal mee�ng date due to the Thanksgiving holiday

27—Tuesday—12:00 pm Chapter Board Mee�ngFisher Phillips

ALA Webinars: 1—Thursday—3:00 pmRansomware and Social Engineering: What’s the Big Deal and What to Do? 8—Thursday—3:00 pmWhere Did the Time Go: Time Entry,

Billing and Collec�on Solu�ons13—Tuesday—3:00 pmConduc�ng a Successful HR Audit14—Wednesday—3:00 pmCurrent Issues, Trends and Challenges Facing Today’s Law Firms and What They’re Doing About Them

Individual subscriptions and bundles are available in unlimited, five-coupon, ten coupon, and CLM bundles. Visit the ALA website

for more information. If you would like to host a webinar, and at least five chapter members attend, the Columbus Chapter will

pay for the webinar. Please contact Debbie Durbin at [email protected] if interested. Visit the ALA web site for

eLearning Course details. 4

Sun Mon Tue Wed Thu Fri Sat

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2 3 4 5 6 7 8

9 10 11 12 13 14 15

16 17 18 19 20 21 22

23 24 25 26 27 28 29

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September 2018

Sun Mon Tue Wed Thu Fri Sat

1 2 3 4 5 6

7 8 9 10 11 12 13

14 15 16 17 18 19 20

21 22 23 24 25 26 27

28 29 30 31

October 2018

Sun Mon Tue Wed Thu Fri Sat

1 2 3

4 5 6 7 8 9 10

11 12 13 14 15 16 17

18 19 20 21 22 23 24

25 26 27 28 29 30

November 2018

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What is your current job �tle and major responsibili�es? Director of Opera�ons, Columbus Office. Manage all office staff, coordinate and direct administra�ve support func�ons for local office; administer, support and enforce firm policies and procedures.

Give us an example of a �me when you said to yourself, “Is this really in my job descrip�on?” To some extent I say this almost every day! One of the last things I did that really s�cks out in my mind was right before the holidays, we were short staffed and I needed to get the Christmas tree put up in the lobby. I dove right in and just imagined myself at home, drinking wine, listening to Christmas carols as I got the job done.

What did you want to be when you grew up? I always wanted to be an elementary school teacher when I was younger.

If you could plan the perfect day, what would it look like? A perfect day would be spent si�ng in a lounge chair at the beach, reading a good book, watching the waves, sipping some wine, followed by a really nice dinner somewhere with my husband.

What is the best thing that has ever happened to you? The best thing to ever happen to me was having my four children. They are a constant joy in my life.

What was your first job? My very first job was working retail at K-Mart. I took great pride in straightening up clothes!

Who or what had the greatest impact on your life? The person that had the greatest impact on my life was the first a�orney assigned to me. He was known as “difficult to work for” and me being green in my new role said yes. He taught me so much about the law and my new job, he helped me become a great legal administra�ve assistant. Our professional rela�onship lasted many, many years and I always look back on our years working together very fondly. I wouldn’t be where I am now without his guidance and confidence in me.

What is your favorite ac�vity (besides work, of course)? My favorite ac�vity is reading a good novel and traveling.

What would you do if you had more free �me? If I had more free �me I would spend it with my grandkids and do more traveling.

If you weren’t working in law firm administra�on, what career would you have chosen? If I wasn’t doing what I am now, I would either be a teacher or a beau�cian or a prima ballerina. We have to have goals!

Anything else you would like for us to know about you? I am married with four grown children, two grandchildren (with hopefully more in my future), and own two dogs right now (very much a dog lover)!

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Theresa Bragg Director of Operations—Columbus Office

Taft Stettinius & Hollister LLP

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C olumbus Chapter members will prepare and serve dinner to residents of the YWCA Family Center on Tuesday,

October 16. Approximately eight volunteers are needed at around 4:30 to 5:00 pm to begin the food prepara�on

process. Dinner is served in two segments, at approximately 6:00 pm and again at 7:00 pm, to anywhere from 150 to

200 residents. Following the second sea�ng chapter members will wash dishes and clean the kitchen, ending at or near 8:30

pm. If you have not volunteered for this event previously please consider doing so. It is a very humbling experience to say the

least, and the residents of the Center are incredibly grateful to the volunteers. If you can help please no�fy a commi�ee

member: Sonja Fuqua ([email protected]), Angie Vecchio ([email protected]) or Debbie Durbin

([email protected]).

MEMBER ACCOMPLISHMENT—JILL SNITCHER McQUAIN

Columbus Chapter Member Jill Snitcher McQuain, Execu�ve Director of the Columbus Bar Associa�on, completed her first ever Duathlon through the Ohio State Ross Heart Hospital TriFit Challenge on Saturday, July 21, 2018. The Duathlon is a run/bike/run course that requires par�cipants to complete two 10Ks and a 25 mile bike ride. Jill trained for this rigorous eventduring her lunch hours and despite losing her partner-in-crime/pal to a foot injury, pressed on to place 11th in her division. Pre�y AWESOME! Congratula�ons Jill! For more informa�on on the TriFit Challenge go to h�ps://raceroster.com/events/2018/15200/ohio-state-ross-heart-hospital-trifit-challenge-triathlon-duathlon#.

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re YOU ready to give back to the community with no

�me commitment involved? All it takes is loose

change (or bills if you’re so inclined). You know, the

dime you walk by on the street, the change jingling

around in your pocket, purse or car cup holder. Yep, it’s that

simple. Our “Change for Children” campaign began at the May

chapter mee�ng and will con�nue throughout the year. The

dona�on bucket will be next to the sign in sheet. Our goal is to

fill the bucket and we are confident you will step up to the

challenge. All money collected will be used to purchase gi�

cards for the Homeless Families Founda�on.

Member/Business Partner Event

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Innova�ve Marke�ng on a Shoestring Budget, con�nued from page 1

Big law firms across the na�on embrace these cost-effec�ve principles. Whether your office is a bou�que-style firm or a mega-one, you can just as easily employ the same prac�ces and, in turn, stand shoulder-to-shoulder with your largest compe�tors when it comes �me to pitch for new business.

Consider the following ac�vi�es, which aside from an investment of �me can be completed at minimal cost. Plus, they can have a remarkable effect in growing the firm’s brand, increasing its visibility and encouraging new business opportuni�es.

THOUGHT LEADERSHIPIn legal marke�ng, demonstra�ng thought leadership by speaking or publishing ar�cles on topics that are important to clients’ business con�nues to be a unique and effec�ve way to demonstrate exper�se and industry awareness.

This form of content marke�ng involves a bit more work than crea�ng messaging for a firm website or brochure, but the �me is well spent considering the return on investment.

For instance, in addi�on to increasing a firm’s visibility among a publica�on’s audience, a published ar�cle can be leveraged to work double-�me as a business development tool within the a�orney’s personal network of connec�ons, clients and exis�ng marke�ng materials.

“A�orneys in my firm are frequent authors, and we’re always looking for low-cost opportuni�es to publish content in local media and relevant trade publica�ons,” says Micah Uram, Marke�ng and Business Development Lead at Phoenix-based Lewis Roca Rothgerber Chris�e.

“In addi�on to being seen by the publica�on’s viewership, these ar�cles are great sources of content which can be repurposed into blogs, client alert(s) or even talking points for speaking engagements,” says Uram. “Each of these is a great method to portray your a�orneys’ experience in their specific area of prac�ce.”

THIRD-PARTY ENDORSEMENTSThird-party endorsements, rankings and awards can be a subtle yet powerful factor when individuals and companies are evalua�ng a�orneys for hire.

For example, the automo�ve and health care industries commonly run adver�sements featuring five-star ra�ngs or top hospital honors. Lawyers can also par�cipate in a number of rankings and

Con�nued on Page 13

In legal marke�ng, demonstra�ng thought leadership by speaking or publishing ar�cles on topics that are important to clients’ business con�nues to be a unique and effec�ve way to demonstrate exper�se and industry awareness.

“A�orneys in my firm are frequent authors, and we’re always looking for low-cost opportuni�es to publish content in local media and relevant trade publica�ons.”

MICAH URAM Marke�ng and Business

Development Lead, Lewis Roca Rothgerber Chris�e

QUICK HIT 1

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Con�nued on Page 14

Innova�ve Marke�ng on a Shoestring Budget, con�nued from Page 11

awards processes. Most don’t cost anything and can result in valuable third-party endorsements for the firm.

TRADE ASSOCIATIONS: A PERFECT “IN”In addi�on to membership in a local bar associa�on, a�orneys should consider trade associa�ons and their local chambers of commerce as a way to break away from the crowd and grow new rela�onships with decision-makers in their target markets. However, a membership alone will not likely yield new business. Instead, a�orneys should take advantage of all the opportuni�es that exist with this type of affilia�on, such as networking at events, joining commi�ees and even looking for ways to earn a leadership posi�on within the organiza�on.

In addi�on to providing an opportunity to establish new rela�onships, many trade associa�ons invite members as authors in their newsle�ers and speakers at their events, which are altogether different and valuable ways to make a posi�ve impression.

E-COMMUNICATIONSThere are many ways to leverage electronic marke�ng materials at li�le to no cost to increase a firm’s visibility and demonstrate a�orney thought leadership on issues that are relevant to your own network of clients, contacts and connec�ons.

Among these are e-alerts, which are electronic newsle�ers that can be created online through one of the various low– to no-cost email marke�ng services. Similar to a blog, e-alerts allow you the opportunity to provide insights on issues that may be relevant to exis�ng and prospec�ve clients.

A key difference between the two, however, is that while a blog is generally a passive form of communica�on—readers must seek it out—e-alerts are proac�ve and allow you to send the same content by email to make certain it reaches your key audience. Addi�onally, e-alerts can be used to promote special events and keep your audience up to speed on developments within your firm and prac�ce area.

WEBSITES: THE NEW STOREFRONTDespite an abundance of op�ons for websites that can be had for as cheap as free, amazingly there are s�ll solo prac��oners who do not have websites. Gone are the days when an a�orney’s shingle is hung on the downtown square—websites are the new storefront. Without one, clients are much harder pressed to find an a�orney, let alone confirm what they may have heard from a referral source.

If your firm is without a website, se�ng one up should be a priority.

COMMUNITY INVOLVEMENT: BOARDS, VOLUNTEERISM AND VISIBILITYA great way to follow through on a firm’s commitment to civic involvement is by encouraging a�orneys—partners and associates alike—to join a nonprofit as a board member or volunteer. A�orneys should first iden�fy causes that align with their personal interests. This is a great way not only to give back, but also to create new rela�onships with fellow board members in the community.

A great way to follow through on a firm’s commitment to civic involvement is by encouraging a�orneys—partners and associates alike—to join a nonprofit as a board member or volunteer.

QUICK HIT 2

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Innova�ve Marke�ng on a Shoestring Budget, con�nued from page 13

SOCIAL MEDIA: TODAY’S ROLODEXIt is cri�cal (and completely free) for lawyers and law firms alike to be ac�vely involved with social media pla�orms. An increasing number of consumers and business execu�ves factor in social media when making buying decisions.

J.D. Power and Associates’ recent finding that “the rela�onship between a posi�ve social media experience and consumer purchase intent” only adds to the argument that all lawyers who are targe�ng consumers should be ac�vely involved in this way.

If you’re in a corporate law prac�ce, GreenTarget recently found that “the largest concentra�on of lawyers anywhere on the social web today” is found on LinkedIn. A separate Regalixstudy found that 91 percent of business-to-business marke�ng execu�ves agreed that LinkedIn was their top choice for social media marke�ng.

Consider various ways to increase the value of the content a�orneys offer through social media pla�orms, which involve more than crea�ng an online profile—you have to actually use it, too. Here are a few easy ways to get started:

• Share links to industry media repor�ng that is considered can’t-miss news for clients.

• Post expert ar�cles that the firm’s members/partners have published in trade journals and magazines that speak to important issues related to clients’ businesses.

• Keep clients up to speed on important changes to the services the firm provides.

• Convert other valuable content the firm might have available—such as newsle�ers and client alerts—to blog posts in order to reach clients in a new way.

Too o�en, lawyers lose sleep atnight concerned about whether they have adequately invested in marke�ng and business development efforts. Thankfully, these low-cost marke�ng techniques instead allow a�orneys to invest their �me rather than dollars.

These simple strategies can help ensure that exis�ng and poten�al clients keep the firm top-of-mind when it comes �me for them to retain counsel.

Burton Taylor is founder of Proventus Consul�ng, a Kansas-City based legal marke�ng agency that provides a full range of marke�ng, public rela�ons and business development support to firms across the na�on.

ABOUT THE AUTHOR

btaylor@proventusconsul�ng.com

www.proventusconsul�ng.com

Reprinted with permission from the Associa�on of Legal Administrators, February 2016. Copyright © 2018 Associa�on of Legal Administrators, All Rights Reserved.

Use social media to inform clients of important changes in law and/or other regulatory decisions that might impact their business.

QUICK HIT 3

THE REAL HOUSEWIVES OF ORANGE COUNTY

Are you by chance a fan of the Real Housewives series on Bravo TV? You might

be once you find out that Columbus Chapter member Kathy Rosenberry’s niece,

Emily Simpson (top right) is one of two new housewives for the 2018 season

of the Real Housewives of Orange County (Emily is the nice one!).

Tune in to Bravo TV on Monday nights to watch Emily and the other housewives!

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By Mel Kleinman, President, Humetrics

If the Truth be Told ...

During most all of my employee recrui�ng, selec�on, and reten�on presenta�ons at corporate, franchise, and associa�on mee�ngs worldwide, I always encourage the a�ending business owners and hiring managers to create their own list of “The Top 10 Reasons People Want to Work for Us.” “A�er all,” I say, “How are the aplicants going to know why they should want to work for you if you don’t know?”

If you have done your Top 10 list, good for you. I know it gives you a definite advantage over the compe��on when it comes to recrui�ng and hiring. However, it’s come to my a�en�on that there can be a “dark side” to these lists as well. How manyof the following are not on your Top 10 list, but are actually true?

1. We pay as li�le as we can get away with, but expect 100% from you.

2. There is no opportunity for promo�on (unless you kiss up to the boss).

3. You will get no recogni�on for doing a great job. If you get any a�en�on at all, it will be the nega�ve, unwanted kind for something we arbitrarily feel you did wrong.

4. You will be responsible for customer sa�sfac�on and problem resolu�on, but have none of the authority needed to actually do it.

5. We don’t want your input; just do as you’re told. I am the boss and I always know best.

6. We will micro manage you because we don’t believe you will do the right thing or do things right.

7. Although we talk about this being a great place to work, we have lots of employee turnover because it really isn’t.

8. This is not a family-friendly environment. Do not ask for any �me off because of an important family event or, come to think of it, for any other reason either.

9. Don’t expect to have a great team to work with because, once they find out what it is really like to work here, A-players don’t s�ck around.

10. Don’t expect any training beyond the basics. We figure, if we train you, you’ll just take your new found learning and find a be�er job.

You could use the above list as an excellent self-audit tool; especially if one of your goals is to eliminate your recrui�ng and hiring headaches by becoming an employer-of-choice in your community.

Reprinted with permission from Mel Kleinman, President, Humetrics.

Copyright © 2018 Humetrics, All Rights Reserved. h�p://humetrics.com/, 713.771.4401

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20

Lori Muetzel | 4 years

Steve Odum | 30 years

Cindy Wesney | 26 years

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2018-19 Columbus Chapter Board

DEBBIE DURBIN President

Fisher Phillips LLP 614.453.7617

[email protected]

LORI PORTERVice-President

Bricker & Eckler LLP 614.227.8853

[email protected]

KRISTEL SARGENTTreasurer

Kooperman Mentel Ferguson Yaross 614.344.4800

[email protected]

KAREN SCURLOCK Vice President of Membership Calfee Halter & Griswold LLP

614.621.7767 [email protected]

CINDY WESNEY Vice President of Communica�ons

Bricker & Eckler LLP 614.227.8962

[email protected]

LAURA CARPENTER Vice President of Business Partner Rela�ons

Shumaker Loop & Kendrick, LLP614.463.9441

[email protected]

BRANDI HANNSecretary

Squire Pa�on Boggs (US) LLP614.365.2709

[email protected]

LISA JUSTUS Immediate Past President

Hahn Loeser & Parks 614.233.5162

[email protected]

Business Partner Programming

Beth Hoe�, Chair 614.221.1216

Fishel Hass Kim Albrecht LLP

bhoe�@fishelhass.com

Laura Carpenter 614.463.9441

Shumaker Loop & Kendrick, LLP

[email protected]

Community Service

Sonja Fuqua, Chair 614.233.5393

Dinsmore & Shohl

[email protected]

Debbie Durbin 614.453.7617

Fisher Phillips LLP

[email protected]

Angela Vecchio 614.223.9321

Benesch, Friedlander, Coplan & Aronoff

[email protected]

Diversity & Inclusion

Kristel Sargent 614.344.4800

Kooperman Mentel Ferguson Yaross

[email protected]

Membership/Mentoring

Karen Scurlock 614.621.7767

Calfee Halter & Griswold LLP

Newsle�er and Public Rela�ons

Cindy Wesney, Chair 614.227.8962

Bricker & Eckler LLP

[email protected]

Partners’ Event/Past Presidents’ Council

Lisa Justus, Chair 614.233.5162

Hahn Loeser & Parks

[email protected]

Social Media

Jennifer Rosengrant, Chair 614.462.5449

Kegler Brown Hill & Ri�er Co., L.P.A.

[email protected]

Website/Online Membership Directory

Lisa Justus, Chair 614.233.5162

Hahn Loeser & Parks

[email protected]

Cindy Wesney 614.227.8962

Bricker & Eckler LLP

Committee/Event Chairs

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Columbus Chapter Member Change Form

If any of your information changes, please complete this form in its entirety and e-mail or fax to: Cynthia L. Wesney, Newsletter Editor, Bricker & Eckler LLP, [email protected]

and Karen Scurlock, Vice President of Membership, Calfee Halter & Griswold, [email protected]

Name: ______________________________________________________________________________

Title: ______________________________________________________________________________

Firm: _______________________________________________________________________________

Address: ____________________________________________________________________________

City, State, Zip: ______________________________________________________________________

Telephone Number: ___________________________ Facsimile: _____________________________

E-mail: _____________________________________ Number of Attorneys: ____________________

October 16, 2018

4:30—8:00 pm Volunteers needed—contact a member of the Community Service Committee

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Date Mee�ng Type/Speaker/Topic Venue

September 20, 2018 4:30—7:00 PM

Member/Business Partner Networking Event— Bowling Party

The Athle�c Club of Columbus136 East Broad Street

Please note that chapter mee�ngs are generally held on the third Tuesday of the month (excep�on will be February for Partners’ Luncheon). Please mark your calendar accordingly.

Visit the Columbus Chapter web site at www.alacolumbus.org for the 2018-19 Master Calendar (dates subject to change).

October 16, 2018 4:30—8:30 pm

Community Service—Prepare and Serve Dinner RSVP to a member of the Community Service

Commi�ee if you can help

YWCA Family Center 900 Harvey Court

November 13, 2018 2:00—4:30 pm Cocktail recep�on immediately following

Chapter Educa�onal SeminarHarassment Avoidance in the #MeToo Era Sam Lillard, Partner at Fisher Phillips, Speaker and Panel Moderator

Squire Pa�on Boggs41 South High Street

October 23, 2018 12:00 pm

Monthly Chapter Mee�ngSpeaker to be Announced

Bricker & Eckler 100 South Third Street

Chapter Mee�ng/Event DatesTimes and Dates are subject to change

LETTERS TO THE EDITOR

We value your comments/sugges�ons and even your submissions. A�er all, this is your Newsle�er! If you would like to write a Le�er to the Editor, make a sugges�on that would enhance the newsle�er, or would be willing to write an ar�cle for the newsle�er (either about a commi�ee event or an educa�onal topic that would be of interest to our members), please e-mail Cindy Wesney, Newsle�er Editor at: [email protected]. Your input would be greatly appreciated!

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