College K 12 Campaigns
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Transcript of College K 12 Campaigns
![Page 1: College K 12 Campaigns](https://reader036.fdocuments.in/reader036/viewer/2022081603/558e20bd1a28ab9e398b465e/html5/thumbnails/1.jpg)
Food Service And Retail Marketing Projects and Campaign Examples
Stacey Inglis-Baron – Director of Marketing (302) 562-1701 [email protected]
![Page 2: College K 12 Campaigns](https://reader036.fdocuments.in/reader036/viewer/2022081603/558e20bd1a28ab9e398b465e/html5/thumbnails/2.jpg)
College & University Marketing Review
![Page 3: College K 12 Campaigns](https://reader036.fdocuments.in/reader036/viewer/2022081603/558e20bd1a28ab9e398b465e/html5/thumbnails/3.jpg)
Pre-NACUFS Print Ad
NACUFS member, have presence at National show and 6-regional shows.
![Page 4: College K 12 Campaigns](https://reader036.fdocuments.in/reader036/viewer/2022081603/558e20bd1a28ab9e398b465e/html5/thumbnails/4.jpg)
Email Blast to NACUFS Postcard mailed to Campus C-Stores
![Page 5: College K 12 Campaigns](https://reader036.fdocuments.in/reader036/viewer/2022081603/558e20bd1a28ab9e398b465e/html5/thumbnails/5.jpg)
Bulk mailer and brochure in one. Mailed to NACUFS members and handed out at shows and campus calls.
Other “What’s New” pieces include one targeted to Schools K-12, Restaurant/Bars, Retail Consumers and Country Home Bakers
![Page 6: College K 12 Campaigns](https://reader036.fdocuments.in/reader036/viewer/2022081603/558e20bd1a28ab9e398b465e/html5/thumbnails/6.jpg)
K-12 School Promotions/Marketing Projects
![Page 7: College K 12 Campaigns](https://reader036.fdocuments.in/reader036/viewer/2022081603/558e20bd1a28ab9e398b465e/html5/thumbnails/7.jpg)
Halloween Promotion 40% increase over 2005 promo 31 Participating states
Yu Gi Uh Sweepstakes31 Participating states(not done previous year)
Reading Week - 5 years of continuous growth
School Promotions
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Winter Wonderland Promotion 12.8 % increase in participants
Summer Feeding 21 states participated
School Promotions
![Page 9: College K 12 Campaigns](https://reader036.fdocuments.in/reader036/viewer/2022081603/558e20bd1a28ab9e398b465e/html5/thumbnails/9.jpg)
Poster
POS Handout
Lit Sheet
![Page 10: College K 12 Campaigns](https://reader036.fdocuments.in/reader036/viewer/2022081603/558e20bd1a28ab9e398b465e/html5/thumbnails/10.jpg)
K-12 Mega Man Sweepstakes
POSPOS
Appearance at SNA
On-line Sign-up
![Page 11: College K 12 Campaigns](https://reader036.fdocuments.in/reader036/viewer/2022081603/558e20bd1a28ab9e398b465e/html5/thumbnails/11.jpg)
Retail Mega Man Coupons In Minute Maid Juice Bar Retail Boxes
Mega Man Winner
K-12 Mega Man Sweepstakes cont’d
Tied in retail division with in-pack coupons and retail coupons in Mega Man game packages.
![Page 12: College K 12 Campaigns](https://reader036.fdocuments.in/reader036/viewer/2022081603/558e20bd1a28ab9e398b465e/html5/thumbnails/12.jpg)
A Total of 20 manufacturers participate in Cool School
JJSF finishes 3rd among the top redeemed manufacturers
1929 part. districts* 1749 part. districts* 1719 part. districts*
*out of 2980 school districts
![Page 13: College K 12 Campaigns](https://reader036.fdocuments.in/reader036/viewer/2022081603/558e20bd1a28ab9e398b465e/html5/thumbnails/13.jpg)
A la Carte Literature Sheet
Targets New Nutritional Requirements
![Page 14: College K 12 Campaigns](https://reader036.fdocuments.in/reader036/viewer/2022081603/558e20bd1a28ab9e398b465e/html5/thumbnails/14.jpg)
School Specific Specific Print Ads
![Page 15: College K 12 Campaigns](https://reader036.fdocuments.in/reader036/viewer/2022081603/558e20bd1a28ab9e398b465e/html5/thumbnails/15.jpg)
School-K-12 Email Blasts
Halloween Promotion Summer Feeding Promotion Sammy Shape Up Promotion