Cognition Definition of Perception Sub Process of Perception Perception Selectivity

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Transcript of Cognition Definition of Perception Sub Process of Perception Perception Selectivity

Page 1: Cognition Definition of Perception Sub Process of Perception Perception Selectivity
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Contents Cognition

Definition of Perception

Sub Process of Perception

Perception selectivity

Social Perception

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Cognition

Cognition : Bits of information

Cognitive Process Perception

Personality & Attitude

Motivation

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Definition of Perception

Perception is a unique interpretation of the situation, not an actual recording of it.

Perception is a very complex cognitive process that yields a unique picture of the world, a picture may be quite different from reality.

Perception means, the process of attaining knowledge, awareness and forming opinions based on our knowledge and taking decisions.

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Difference between You and Your Boss

When you don't do it, you're lazy.When your boss doesn't do it, he's too busy.

When you make a mistake, you're an idiot.When your boss makes a mistake, he's only human.

When you please your boss, you're apple polishing.When your boss pleases his boss, he's being co-operative

When you're out of the office, you're wandering around.When your boss is out of the office, he's on business.

When you make a mistake, your boss never forgets itWhen your boss makes a mistake, you are there to take the blame

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Sensation v/s. Perception Sensation

The process through which the senses pick up visual, auditory, and other sensory stimuli and transmit them to the brain; sensory information that has registered in the brain but has not been interpreted

Perception The process by which sensory

information is actively organized and interpreted by the brain

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Its Our Human Brain..............

This is really amazing........please read....

I cdnuolt blveiee taht i cluod aulaclty uesdnatnrd waht i was rdanieg the phaonmneal pweor of the hmuan mnid Aoccdrnig to a rscheearch at cmabrigde uinervtisy, it deosn't mttaer inwaht oredr the ltteers in a wrod are, the olny iprmoatnt tihng is taht the frist and lsat ltteer be in the rghit pclae. The rset can be a taotl mses and you can sitll raed it wouthit a porblem. Tihs is bcuseae the huamn mnid deos raed ervey lteter by istlef, but the wrod as a wlohe.

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Sub Process of Perception

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Perception selectivity

External factor (Objective)

Internal factor(Subjective)

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External Attention Factor External Attention factor (Objective) means

determined by objective conditions

Intensity Size Contrast Motion Repetition Novelty & Familiarity

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ContrastExternal Attention factor

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MotionExternal Attention factor

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Novelty & FamiliarityExternal Attention factor

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Internal Set factor (Subjective) means determined by conditions that arise from within the individual

Internal Set Factor

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What do you Perceive??

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Social Perception

Social Perception...Something to think about...

No one knew , violinist was Joshua Bell One of the greatest musicians in the world He played most intricate pieces with Violin,

worth $3.5 million dollars

Social perception is defined as the study of how we form impressions of and make inferences about other people.

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Perceptual Process

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Characteristics of perceiver

Knowing oneself.

One’s Own Characteristics

Accept themselves.

Accuracy in perceiving others, not single skills.

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Characteristics of perceived

Greatly Influence others perception.

Simplify perceiver view with two categories , Status / Role.

Visible traits Influence others perception

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ATTRIBUTION The way in which people come to understand

the cause of their own or other’s behavior.

Types Of Attribution:

Dispositional Attribution

Situational Attribution.

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STEREOTYPING Tendency to perceive another person as a

single class or category

Characteristic of Stereotyping

Fixed rigid ideas

Over simplification about a group or category of people

Not supported by reasonable evidence

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STEREOTYPING (Contd..) Examples:

Government officers are lazy

Politicians are always corrupt

Aliens are stereotyped for being killers

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HALO EFFECT

In halo effect the person is perceived on the basis of one trait

Drawing a general positive impression about an individual on the basis of a single characteristic.

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Impression Management

Impression management is the process by which people attempt to manage or control the perceptions others form of them.

Impression management is self – presentation

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Self Deception Ultimate of

perception

Perception is a REALITY TO ME.

There is nothing wrong with looking as good as one can, one must always be true to oneself

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Questions

Thanks You !!