Codes and conventions of newspaper advert
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Transcript of Codes and conventions of newspaper advert
- 1. Codes and conventions of newspaper advert
- 2. Title The title should be bold Easily readable, big enough to read, not too big that it takes over advert Should link to topic Attract audience attention
- 3. Channel logo Should match other ones produced E4, bottom right/middle right. Contrast from the image Easily readable Should be there so audiences now where to watch it
- 4. Image Should capture tone and topic of documentary Certain colours to make connotation to certain things Shocking but simple, make the audience think
- 5. Tagline Biggest text on the image It must catch the audiences attention Must link to the image, and topic Can be funny/clever
- 6. Tagline Biggest text on the image It must catch the audiences attention Must link to the image, and topic Can be funny/clever