CodersTrust Pitch Deck
26
Bangladesh Association of Software & Information Services An initiative backed by A Mind is a Terrible Thing to Waste But A Wonderful Thing to Invest In Coderstrust.com Pitch deck MAY 2014
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Transcript of CodersTrust Pitch Deck
Bangladesh Association ofSoftware & Information Services
An initiative backed by
A Mind is a Terrible Thing to Waste But A Wonderful Thing to Invest In
Coderstrust.comPitch deckMAY 2014
The brainpower of 200 million young people worldwide is tragically being wasted
PROBLEM
80% of youth worldwide live for less than $10 a day. This limits them from getting an education and pursuing a better life
Coderstrust.comPitch deckMAY 2014
There are 200 million young people in
emerging markets
They live for less than 3 USD/day, limiting their access to education
Combines online learning and microtasks
from online workplaces to guide talents in
emerging markest towards a better future
200 million jobs are created on freelance portals in 2020
Earning 20 USD/day creates opportunities for their
families and communities
What is CodersTrust?
SOLUTION
CodersTrust
Coderstrust.comPitch deckMAY 2014
WHAT WE DO
Help smart kids get the education they deserve
Inspire the next generation to realize their highest potential
Coderstrust.comPitch deckMAY 2014
LEVERAGING THE ONLINE GROWTH
http://www.economist.com/news/business/21578658-talent-exchanges-web-are-starting-transform-world-work-workforcehttp://www.economist.com/node/16996791
Funding poor students could be the next big thing in microfinance
“Talent exchanges” on the web are starting to transform the world of work
Coderstrust.comPitch deckMAY 2014
12.3M freelancer
s
11.1 million
jobs posted
1.8 billionin
earnings
FREELANCE PORTAL COMPARISON
Spending on online workplaces like oDesk and freelancer.com will be a $5 billion market by 2018 with $1 billion already spent on
oDesk alone
$197M in total funding
Coderstrust.comPitch deckMAY 2014
ONLINE FREELANCE GROWTH
Online job opportunities are fast becoming more attractivecompared to local job opportunities
Local job opportunity
$
$
Online job opportunity
$
$
$
$
Coderstrust.comPitch deckMAY 2014
ONLINE FREELANCE GROWTH
Online profile, skills, experience and reputation all impact the average hourly wage on online workplaces.
3 years additional education36 %Higher wages
3 years on online workspaces190 %Higher wages
Coderstrust.comPitch deckMAY 2014
Microfinance for students to upgrade their skills and earn more money on freelance portals
SOLUTIONSOLUTION
Fund your education. The most important investment you can make in yourself.
Coderstrust.comPitch deckMAY 2014
Be recruited
Get real task
Get funded
Learn to code
All-in-one dashboard to build your profile on the online job market
SOLUTIONTHE TECH
Coderstrust.comPitch deckMAY 2014
1. Students register and link up all their online profiles to CodersTrust
HOW IT WORKS FOR STUDENTS
Coderstrust.comPitch deckMAY 2014
2. Students follow basic e-learning courses with tutorials and videos
Video tutorials
Tests & examinations
Online tutors
THE SERVICEHOW IT WORKS FOR STUDENTS
Coderstrust.comPitch deckMAY 2014
3. Tasks from online workplaces are assigned to the student
Project recommendations
Bid and work
All-in-one overview
THE SERVICE
HOW IT WORKS FOR STUDENTS
Coderstrust.comPitch deckMAY 2014
4. The best performing students and users are featured for backers
See profiles
Show funding
Follow student
THE SERVICEHOW IT WORKS FOR STUDENTS
Coderstrust.comPitch deckMAY 2014
SOCIAL BENEFITS OF EDUCATION
“Education is the most powerful weapon which you can use to change the world”
– Nelson Mandela
Education has the potential to bring significant benefits to individuals and society. For instance, more educated people…
…tend to live longer1
…have a higher income2
…have an improved social status
3
…engage more in civic activities4
…and tend to feel happier5
Coderstrust.comPitch deckMAY 2014
HOW IT WORKS FOR BACKERS
Coderstrust.comPitch deckMAY 2014
SOLVING THE PROBLEM IN MICRO FINANCE
Microloans are high-risk. Traditional microentrepeneurs come from families that are embedded in communities that can exert a strong peer pressure to repay the loan. Students, however, have little to lose and may come from an environment where a strong peer pressure can not be exerted.
CodersTrust solve this problem by recruiting among freelancers, that already have a presence, and holding their “reputation” as collateral. Their profiles are linked to a central site where they are subjected to an online rating and review system. This provides the necessary incentive for the student to maintain his or her reputation by learning and working hard to repay the loan.
Problems Our solution
Student loans are longer-term compared to the traditional one-year maximum microfinance business loans
Typical micro financing only involves offering financial loans. CodersTrust takes an active part in the students work and education, helping them upgrade their skills and guiding their work. This active role lowers the risk involved with long-term loans.
There is no guarantee of jobs in the developing world, student loans are therefore not a viable product.
CodersTrust focus on small online freelance jobs instead of targeting the traditional job market with higher barriers to entry.
Coderstrust.comPitch deckMAY 2014
Students gradually ramp up work hours compared to study hours.
When students don’t study, they work online and get experience and earnings.
As students develop their skills, online profile and reputation, their hourly wage rises.
Expectations of pilot classes/students. 1 year study course - 2014.
Q1 Q2 Q3 Q4
0
40
80
120
0
2
4
6
8
10
12
Study hours Work hours Hourly wage
Hours$
BUSINESS CASE
Coderstrust.comPitch deckMAY 2014
The need for coders is growing! And the job market is moving online!
MARKET SIZE
Coderstrust.comPitch deckMAY 2014
From 2% - 10% of total work hours on the largest online workspaces. Estimated to be the third leading country in IT outsourcing in 3 years.*
56M under the age of 18. 46% use mobile phones – a young educated workforce, eager for economic growth.*
Per capita gross national income ≈ $700 – huge potential financial upside to working online compared to local opportunities.*
* oDesk
GO-TO-MARKETSTRATEGY
Launching with a pilot class from Bangladesh in 2014
Coderstrust.comPitch deckMAY 2014
THE BANGLADESHIFREELANCE WORKFORCE
BANGLADESH |Moving into Online Work | STATISTICS FROM ELANCE
January – September 2012
FreelancerRegistrations
Figure
Growth
First Time HiredFreelancers
Hired Freelancers
Awarded Jobs
14.329
155%
883 241%
3.064 142%
8.001 108%
Top 5 Countries Hiring Bangladeshi Freelancer
CANADA
UNITED STATES
UNITED KINGDOM
AUSTRALIA
SINGAPORE
Coderstrust.comPitch deckMAY 2014
THE BANGLADESHIFREELANCE WORKFORCE
15
10
5
0
16%
6%
11%
15%
6%
1% 2%
5%
9%
1%
9% 9%
3%2% 0%
4%
Mul
timed
ia p
rodu
ctio
n
Trad
ition
al m
arke
ting
Fina
ncia
l and
acc
ount
ing
Web
Pro
gram
min
gM
obile
Pro
gram
min
gGra
phic
des
ign
Web
des
ign
Writ
ing
and
cont
ent
Tran
slat
ion
Sale
sOnl
ine
mar
ketin
g
Adm
inistrat
ion
Rese
arch
Engi
neer
ing
Lega
l
Oth
er
The most common business area skills revolve around information technology and development with programming topping the list with 22%.
Coderstrust.comPitch deckMAY 2014
SKILLS IN DEMAND
Fig x - Skills in demand, Percentage of jobs posted on category Elance numbers
Fig x - IT & Programming job value on Elance Source: Elance trends, Jobs
Finance & Management
1%
Writing & Translation
16%
Sales & Marketing
5%
Admin Support
7%
Legal
1%
Engineering & Manufacturing
1%
Design & Multimedia
14%
IT & Programming
54%Mar May Jul Sep Nov Jan Mar May Jul Sep
$0.5B
$1B
$1.5B
$2B
$2.5B
0
$2,351,293,216Lifetime Value of Jobs Posted (in USD)
2012 2013
Increasing demand and job value for IT and programming skills
Coderstrust.comPitch deckMAY 2014
TEAM
Ferdinand Kjærulff
CEO
EXECUTIVESBehind CodersTrust is a
team of several serial
entrepeneurs and
specialists that are
determined to make a
difference in the world.
DESIGN
Asser Smidt
Communication Manager
Kristian Bøg
Marianne Hyltoft
COO
Michael Christensen
CTO
CFO
Jan-cayo Fiebig
linkedin linkedin linkedin
linkedin linkedin linkedin
Coderstrust.comPitch deckMAY 2014
TEAM
Morten Lund
Board/Advisor
BOARD/ADVISORSCodersTrust’s board
consists of a team of
highly experienced
entrepreneurs and
industry specialists who
contribute with their
extensive knowledge
and experience to help
CodersTrust succeed.
Kim Gredsted
Board/Advisor
Thor Angelo
Board/Advisor
-
Senior Strategic Advisor
Mette Nielsen
Christoper & David Mikkelsen
Board/Advisor
Lotte Hansen
Board/Advisor
linkedin facebook
facebook linkedin
Mark Medish
Board/Advisor
Aziz Ahmad
Board/Advisor
Coderstrust.comPitch deckMAY 2014
