Co-creation tools
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Transcript of Co-creation tools
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Co-creation tools
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The difference between a good company and a great company?
Great ideas
(knowledge + creativity)
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Who knows most?
Nobody knows more than everybody
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Employees & stakeholders have GREAT ideas for your business
All you have to do is ask them
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Involve, participate, contribute, reward
Contributors feel great and grow
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Build a great place to work and improve success
Prioritize innovation & create an open culture
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• How can we lower costs?• How can we increase consumption?• How can we reduce CO2 footprint?• Create an extension for product X
• How can we increase customer satisfaction?
Ask relevant questions, get relevant answers
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• Top-down communication– Translate priorities into challenges
– Create support for policy
• Bottom-up ideas & solutions– Products & services
– Cost cuts & process optimization
• Boost innovation culture– Involvement & respect
– Personal growth
• Manage innovation process– Gates, timings, tasks– Measurable output
Benefits for business
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Manage processManage community
Improve culture
Challenge management
Challenge•Formulate challenge•Post challenge• Invite employees & stakeholders
Ideas•Post ideas•Read ideas
Enrichment & feedback•Elaborate ideas•Question ideas•Vote for ideas
Group•Group simular ideas•Group complementary ideas
Select•Select ideas for immediate implementation
•Select ideas for elaboration
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Difference with “classic” Social Media
• You are in control– Business first: no photo-sharing, no walls, no chitchatting
– Control panel for community managers– Invite & restrict participants (employees / external stakeholders)
– Reporting system
• Personalized look & feel– Own logo
– Integrated with your intranet– Edit messages
• Adopted to ideation & collaboration process– Challenge based
– Ideas / enrichment / voting / grouping / …– Rewards
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Our solutions
• Intuitive user interface• Relevant functions and features
• Proven track-record• Good pricing models
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Advisory & training for your success
• Timeline for challenges• Challenge description
• Community management• Executive buy-in
• Reward your community