Co-creation: The making of a platform that places people in an innovation city
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Transcript of Co-creation: The making of a platform that places people in an innovation city
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QURITIBA
Creating a revolutionary web & mobile platform for Underground Innovations
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Quritiba. Inspired by the Brazillian city Curitiba
A Quest to innovate a city. A vision of a city-lifeline and a way to collect litter transformed Curitiba into a vibrant green city, winning the UN sustainability prize.
WHAT ISQURITIBA
LEAD ACROWD
REAL-TIMEINNOVATION
WHATTHEY SAY
CROWDSOURCE
& CO-CREATION
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This what QURITIBA will do for you
that function like they do in innovation cities
for your business or social innovation
when you access innovation networks
WHAT ISQURITIBA
LEAD ACROWD
REAL-TIMEINNOVATION
WHATTHEY SAY
CROWDSOURCE &
CO-CREATION
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QURITIBA is designed as an innovative city
A revolutionary program providing fast-access, and the best from social media to build networks.
WHAT ISQURITIBA
LEAD ACROWD
REAL-TIMEINNOVATION
WHATTHEY SAY
CROWDSOURCE
& CO-CREATION
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You have a Quest. Questions that need answering.
A place to innovate
Ask and challenge your Quritiba network. They answer with ideas, input and insight.
WHAT ISQURITIBA
LEAD ACROWD
REAL-TIMEINNOVATION
WHATTHEY SAY
CROWDSOURCE &
CO-CREATION
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Innovation networks!
Not “friends”. Not “connected”. “Enablers”, “contributers”, “fans” and “co-creators”
WHAT ISQURITIBA
LEAD ACROWD
REAL-TIMEINNOVATION
WHATTHEY SAY
CROWDSOURCE &
CO-CREATION
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Closed Innovations
If closed, it’s secret. If Open - people can contribute using Twitter and other social media using #.
#Open Innovations
Keep it to your VIP list. Or invite the world.
WHAT ISQURITIBA
LEAD ACROWD
REAL-TIMEINNOVATION
WHATTHEY SAY
CROWDSOURCE &
CO-CREATION
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WHICH NAME? CURITIBA CURITIBA CURITIBA CURITIBA CURITIBA
Post your Quest. Your real-time crowd can add their ideas and insights as text, image or video.
*Open Quests are Twitterable and can be shared via social media
WHAT ISQURITIBA
INNOVATIONCITIES
LEAD ACROWD
REAL-TIMEINNOVATION
WHATTHEY SAY
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WHICH NAME? CURITIBA CURITIBA CURITIBA CURITIBA CURITIBA
Work on the fly anywhere 24/7. Real-time news updates on your innovations and contributions.
WHAT ISQURITIBA
INNOVATIONCITIES
LEAD ACROWD
REAL-TIMEINNOVATION
WHATTHEY SAY
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WHICH NAME? CURITIBA CURITIBA CURITIBA CURITIBA CURITIBA
Intuitively easy-to-access innovation system. Even granny and your kids can use Quritiba!
WHAT ISQURITIBA
INNOVATIONCITIES
LEAD ACROWD
REAL-TIMEINNOVATION
WHATTHEY SAY
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WHICH NAME? CURITIBA CURITIBA CURITIBA CURITIBA CURITIBA
Gamification! People can collect points and release skills and options for innovation as they go.
WHAT ISQURITIBA
INNOVATIONCITIES
LEAD ACROWD
REAL-TIMEINNOVATION
WHATTHEY SAY
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Quritiba is designed for you
To control it all, you’ll get your own MyBase.
Find your voice in the future of innovation.
WHAT ISQURITIBA
INNOVATIONCITIES
LEAD ACROWD
REAL-TIMEINNOVATION
WHATTHEY SAY
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Step1
Our first step is to create
a revolutionary mobile app.
WHAT ISQURITIBA
LEAD ACROWD
REAL-TIMEINNOVATION
WHATTHEY SAY
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3
Invite����������� ������������������ your����������� ������������������ crowd:
“How to make Quritiba?”
How to make
Quritiba?
CreateOverviewQuritiba is for gathering people into innovation-tribes and for presentinga quest or vision and askingpeople for their ideas, input and insights.
We have a method for how people should contribute buthow do we make it work onan app? With 1000’s of people?
1Contribute
Access- which platforms and why?- what should invitationson social media look like?Gamification- What game should we setup?- what prizes would you like?Innovation Network- how should we match-make?- How do we engage?- What roles can people have(and so on)
Tap,����������� ������������������ write,����������� ������������������ drag
and����������� ������������������ let����������� ������������������ goover����������� ������������������ topic!
Use dynamic keyword search
Erik Micheelsen
Peter Jackson
Mark Zucherberg
Julie Robers
Barack Obama
We need to unlock skills and abilities for each roll
How about tablets?
Can people just comment
on FB, Twitter...
How about a real-time news
agrigator
2Collect
Use dynamic keyword search
Erik Micheelsen
Collect����������� ������������������ ideasin����������� ������������������ exportable����������� ������������������ Idea-maps
Innovation����������� ������������������ networks
Business����������� ������������������ and����������� ������������������ Social����������� ������������������ Innovations
Engage����������� ������������������ CrowdPost����������� ������������������ your����������� ������������������ quest material����������� ������������������ is����������� ������������������ mapped����������� ������������������ and����������� ������������������ structured
Build����������� ������������������ &����������� ������������������ Design
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Choose where to go for instance:- network or statistics- MyBase (your control room)- View you quests or visions- view idea-maps
Vision/Quest overview
View of an Idea-Map
Scrolling through Visions/Quests
MyBase incl.Real-Time updates
Sign-in
Mock-up’s
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WHAT ISQURITIBA
INNOVATIONCITIES
LEAD ACROWD
REAL-TIMEINNOVATION
WHATTHEY SAY
?Is this what it will look like? We don’t know!
You get to help decide everything from UX, UI to gamification, building networks, Real-Time
interactions... you name it.
THEN you get to test it!
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Back’ers admittance to Quritiba
Back’ers admittance to Quritiba
WHAT ISQURITIBA
INNOVATIONCITIES
LEAD ACROWD
REAL-TIMEINNOVATION
WHATTHEY SAY
www.innovationembassy.com/quritiba
Submit your ideas, participate in competitions, listen to podcast interviews and follow behind the scenes material. Get a back’ers-only-app and get
access to truly creative and innovative people.
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“This would solve our communication flow problems when working on new projects in one stroke”- a senior level project manager
“We would like to beta-test it for a new virtual education program”- official from Bali
“Could you please include a business canvas template? Then I can make a business ecosystem with Co-workers from around the world”- A consultant in Boston
“[..] and basically design new products with our customers with Idea Idea”- an executive from a Copenhagen based company
“Can I invite attendees from our conference for them to help us make a better conference next year?”- an event manager from a british marketing agency
WHAT ISQURITIBA
INNOVATIONCITIES
LEAD ACROWD
REAL-TIMEINNOVATION
WHATTHEY SAY