A NEW ERA

IN ALBANIA

EPOKE E RE NE SHQIPERI

Mehmet Zirek Program Manager

Strategy Group,

Albtelecom & Eagle Mobile

“Cloud” in Albanian Language is the same word as “New”

Therefore the titles “A New Era in Albania” and “Era of Cloud in Albania” translate into the same sentence

EPOKE E RE NE SHQIPERI së

Mehmet Zirek Program Manager

Strategy Group,

Albtelecom & Eagle Mobile

ERA OF CLOUD

IN ALBANIA

Well almost the same...

3G implementation – second license given

Number Portability launched in May-2011

Albanian Telecom Market

Telecom Players Fixed Operator # 1

Alternative Operators # 68

ISP # 26

GSM Operators # 4

Subscriber PSTN Subscribers # 366.000

ADSL Subscribers # 63.000

GSM Subscribers # 3.900.000

GREECE

ALBANIA

(SHQIPERI)

KOSOVO

ALBtelecom & Eagle Mobile Profile

4

Albtelecom & EagleMobile in process of forming the first Converged Telecom Operator and Service Provider in the country

Fixed Network Contains Infrastructure and Services in all big cities and towns of Albania

Mobile Coverage is 98.6% of population with 92% of territory

Albtelecom is the main Fixed Service Operator with significant market power

Market leader in Fixed and Mobile telecom services in terms of

Service variety

Service Quality

Infrastructure penetration

Number of fixed subscribers

Fastest growth in mobile

Mobile Network Coverage

End of 2010, the company

attained coverage by 98.6 % of

the population of the country and

92 % of the territory of the country

by providing services in the whole

Albania.

Eagle Mobile is the first telecom operator (including

fixed or mobile) in the country that has covered

Tropoja/Valbona area, a mountainous site which is

attracting touristic interest in North Albania.

5

cloud computing isn’t one thing

Broadband network access.

Rapid elasticity

WORD - CLOUD

Factory IT

Software Reusability

Multitenancy

CLOUD ANALOGIES Dimension

Point of

View

Old

Economy

New

Economy

Sales Provider Hunting Farming

IT Service Customer Owner of

the Cow

Consumer

of Milk

Service IT Staff

One man

show in a

small

company

Collaboration for support

of many

Cost and

Quality Customer

Non

standard

expensive

High

Standard

with

Economy of

scale

MORE THAN HYPE

Gartner Hype Cycle.svg - Wikipedia, the free encyclopedia ; Permission : CC-BY-SA-3.0,2.5,2.0,1.0

details for reusing: http://commons.wikimedia.org/wiki/Commons:Reusing_content_outside_Wikimedia

In the last decade “Gartner’s Hype”s about emerging technologies contain more and more items related to “The

Cloud” Each time when it’s thought that enlightenment started, new concerns and risks appeared, but then

scalability, flexibility, and many advantages of this new “Big Thing” caused new series of increasing expectations.

This implies this is something bigger and more complex: It’s an ERA

HISTORICAL CONNECTION

Followed by Great Exhibition – 1851 London Crystal Palace

French Industrial Exposition – 1844 Paris Champs Élysées

What happened 160 Years ago?

Consumer products for the masses

Inter-changeable parts (exactly 160 years ago Sep.27)

Hand made Mass production

Workshops Factories

Location Independent Production

ECONOMY OF SCALE

Mass Servicing

Factory IT

Web Services

160 Years Later

•World’s Fairs originated in the French tradition of national exhibitions, a tradition that culminated with the 1844 French Industrial Exposition held in Paris Champs Élysées •The first Paris exposition immediately spawned imitators, including the Great Exhibition in London, 1851 which was open to international exhibitors from the entire world and outshone the highly successful French exhibition •Mass Servicing is the Mass Production of CLOUD REVOLUTION and Factory IT is counterpart of Factories of IINDUSTRIAL REVOLUTION; Too many similarities imply a common underlying cause: It’s ECONOMY OF SCALE

CLOUD = GREEN

0

2

4

6

8

10

12

14

Small LAN Medium Network

Telco Network

Cloud Data

Center

Cooling energy(w)/CPU

Direct energy(w)/CPU

Space m3/CPU

•But of course there are differences; since Industry required raw materials; greater energy for prodcution it had a massive environmental impact where as Cloud is promising less Carbon footprint then traditional IT.

CLOUD SECURITY

t1 t2 t3 t4 t0 t-1 t-2 t-3 t-4 t5 t-5

CURRENT DATA:

Uncertainity:

Moderate

Portability: Low

CSP provides security

and functionality

PAST DATA:

Uncertainity: Low

Portability: High

User can and store

data image with own

encryption for privacy

and security

FUTURE DATA:

Uncertainity: High

Portability: Low

CSP provides

functionality

The level of security and privacy of the data changes sides from Cloud side to the user side as a function of time &

uncertainity.

WHY CLOUD IN ALBANIA

Although emerging fast, the country needs “Capital” to invest in IT resources and software needed for the vital sectors:

Tourism

Hotels

Agencies, etc.

Foreign Trade

Logistics

Food and Retail

Construction and other projects

Renewable energy

Education

The most efficient way of boosting businesses in a capital scarce economy would be to build the basic infrastructure

and let IT and Telecomunications be used as utility. This is why government has announced broadband and inernet as

a high priority, and Albtelecom & Eagle started large infrastructre projects for broadband and IP

PARADIGM CHANGE

Companies are willing to use Internet but lack IT assets and support

Now that the IT investment is being converted into IT expenses

Albania has a chance to boost it’s number of businesses & companies as well as improving their IT and Telecom maturity

HUMAN ASSETS

Same sectors also require Human Capital =

IT and Telco Professionals to support these companies

Expats are costly and locals are inexperienced

Internet penetration is low (<30% in 2010) but social networking is 3x the internet penetration which shows

lack of purchase power rather than interest and knowledge

Untouched Mountains + Long Coast of Adria + History

=Tourism ?

The question mark means that the country has a very big potential but is lacking capital and IT for

the Tourism to flourish.

WHAT WE

ARE

DOING

FOR

ALBANIAN

CLOUD

NGN GIS – Asset Mng.

Billing Convergence Managed Services Fiber Optic Backbone

M-Payment

IP-TV

WHAT PROJECTS WE ARE RUNNING

NGN GIS – Asset Mng.

Billing Convergence Managed Services Fiber Optic Backbone

M-Payment

IP-TV

Content Agreement

Negotiations and Vendor

Selection is ongoing Pilot

project applied before

commercial usage. Draft

Contract and Offers are

presented to Management,

approvalTarget date:

January 2012

WHAT PROJECTS WE ARE RUNNING

Country is roughly divided into two

rings and they are connceted

towards international fiber lines.

Kosovo, Italy and Greece are the

nearby connections from which

alternative internet bandwiths will

be provided. The initial backbone

project is expected to be

completed within October. After

completion of this project

establishing transmission of NGN

project our company will have

the best network in the Balkan

region and one of the best in

Europe. As the importance of this

country is increasing worldwide,

this project has become more

strategic than before. Target date

October 2011

This project will make use of

IPMPLS technology to transform the

network into an all-IP next

generation network. Once the old

street cabinets are replaced and pop

points are integrated to the back

bone, both line capacity and

bandwith will increase as well as

ease of maintenance and operation.

This will also allow a wide variety of

VAS projects to be implemented.

Target date is June 2012

With this project solution of

the common needs of both

companies , which are

the Billing effectiveness

and cost reduction in this

area aimed at the same

time.

Target date: August 2012

A new buıilding is decided to

be constructed for the Data

Center, and a temporary

system room is located in

existing switch room.

Negotiations with two

customers are ongoing

Target date: October 2011

Payment with Mobile

Devices is increasing its

importance in all the world

and this project is

pioneering M-payment in

Albania.

Target date: December

2011

Through this project, a

critical business process

of the company :

“Resource Management “,

will reach a solution with

Geographical Information

Systems being a plus in

terms of operational use

and functionality. Target

date: February 2012

ARE YOU READY TO SHARE?

THE WHOLE CLOUD

Q&A

Thank You

Presented by Mehmet Zirek, Albtelecom & Eagle Mobile

mehmet.zirek@eaglemobile.al

The whole cloud can be thought of the super computer to which all computers will connect to operate...

Of course famous statetment of a big company executive in 1970’s that world will need at most 5 computers might be an

over-estimation by 4