Cloud Computings Silver Lining
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www.mor.ph Look for the Silver Lining Business opportunities in Cloud Computing Jerome Gotangco [email protected]
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Cloud computing is changing conventional thinking about Web-basedsoftware and delivering applications. It levels the playing field andallows companies of almost any size to compete on a global scale.Definitions of cloud computing vary, but where resources are limitedand change is frequent, it provides an ideal solution.
Transcript of Cloud Computings Silver Lining
www.mor.ph
Look for the Silver LiningBusiness opportunities in Cloud Computing
Jerome [email protected]
www.mor.ph
Today’s Agenda
• Business challenges & demands
• Cloud evolution and related technologies
• Capitalizing on Cloud Computing
• Morph Labs’ Platform as a Service offerings
www.mor.ph
Need for SpeedHow do you stay ahead of the competition?
Make faster decisions
Streamline operations
Solve problems quickly
Act today
Facilitate rapid change
www.mor.ph
Need for InnovationHow do you stay ahead of the competition?
Make better decisions
Focus on core business
Increase business productivity
Unlock new business models
www.mor.ph
Need for SavingsHow do you stay ahead of the competition?
Do more with less spending
Reduce cost of experimenation
Reduce risk
Operate within the set budget
www.mor.ph
Today’s Agenda
• Business challenges & demands
• Cloud evolution and related technologies
• Capitalizing on Cloud Computing
• Morph Labs’ Platform as a Service offerings
www.mor.ph
The Cloud is Rising
• Cloud computing is disruptive
• IT-related capabilities provided “as a service”
• Current economic downturn makes Cloud Computing more relevant than ever
• Gartner reports that 25% of software will be delivered as SaaS by 2011*
* http://www.gartner.com/it/page.jsp?id=496886
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Cloud Characteristics
• Scalable - resources allocated in a dynamic fashion
• FLEXIBLE & RELIABLE
• Virtualized - abstracted infrastructure, apps run virtually in an environment without setup
• Service-driven, pay as you go, on-demand
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Evolution of Cloud Computing
PaaS SaaSIaaS
Utility Computing
Grid Computing
Cluster Computing Super Computing
MorphGAE
ForceAzure
Google Apps37signalsWeb 2.0
AWSAkamai
Nirvanix
Cloud Computing
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Cloud Computing Ecosystem
Infrastructure as a Service
Platform as a Service
SaaS
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“as - a - Service” Concept
• SaaS is a model of software deployment
• Managed from central locations rather than at customer’s site
SaaS
• Provides the facilities to support the end-to-end life cycle of building and delivering web applications and services
• Provisioned on the fly, on-demand model
PaaS IaaS
• Typically a virtualized platform environment
• Evolution towards ubiquitous utility computing
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Today’s Agenda
• Business challenges & demands
• Cloud evolution and related technologies
• Capitalizing on Cloud Computing
• Morph Labs’ Platform as a Service offerings
www.mor.ph
Cloud users and adoption models
• Startups - Web-services, Web 2.0 providers
• End-users - On-demand applications
• SMBs - Business productivity tools
• Enterprises - Integration, business apps
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Value Proposition
Low riskShift on-demand
Cost savings
FlexibilityFaster time to market
Advantages and overall benefits of cloud computing
Commitment-free
Low TCOScalability
On-demandSimplified implementation
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The Future of Business Computing
“The relentlessly increasing cost and complexity of maintaining IT infrastructure and managing business department requirements
makes cloud computing very attractive.”
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Today’s Agenda
• Business challenges & demands
• Cloud evolution and related technologies
• Capitalizing on Cloud Computing
• Morph Labs’ Platform as a Service offerings
www.mor.ph
Morph AppSpace
An on-demand platform for a single Web application
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Morph AppCloud
A managed service that provides an on-demandpersonalized platform in the cloud
