Clm Suite
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Comarch Information Management Suite
Comarch Loyalty ManagementComarch Loyalty Management
www.comarch.pl
Comarch Information Management Suite
Customer Information Management Suite
Comarch Information Management Suite
Market diversification
Airlines Retail, Banks, Telco
Comarch Information Management Suite
CLM – functionalities breakdown
OPTIONAL SUPPORT FOR:
Comarch Information Management Suite
Campaign Management … designed for intuitive campaign control…
• Advanced customer segmentation possibilities• Marketing campaign planning• Campaign stages creation and management • Results analysis • Marketing actions monitoring• Cost effectiveness analysis• Logistics of the advertising materials• Conflicts resolving• Team work
Comarch Information Management Suite
Marketing Resource Management …manage your marketing activities… • Manage the marketing budgets and costs
• Plan, approve and modify activities
• Build marketing calendars in visual environment
• Manage and optimize the use of marketing resources including budgets, people, time and assets
• Control marketing processes
• Coordinate team work
• Track utilisation of the resources
• Create central marketing materials repository
• Review and approve advertising materials
Comarch Information Management Suite
CLM FFPEnterprise class solution for FFP
• Rich functionality– account management
– operations
• Flexible business definition rules module• Tailored messages• Web based application accessed
remotely• Optional Modules• Integration with ARS, DCS• Extensive reporting possibilities
Comarch Information Management Suite
Airport Information ServicesA better way to … spend time on the airport
Comarch Information Management Suite
• Supports many active members• Tracks member specific data and allows agents to log
activities • Proactive, real-time flight anomaly management for
members• Assign available staff to assist
customers• Integrate with portable devices
for on-concourse usability
Comarch Concierge AgentA tool for improved satisfaction in key customers
Comarch Information Management Suite
Smart AnalyticsKnow your customers better
• Dedicated OLAP cubes for Loyalty and EMM• Ad hoc data analysis• Drilling, slicing, pivoting, rolling up data• Looking for trends, patterns• Advanced segmentation support• Decision support• Company knowledge source
Comarch Information Management Suite
Fuel CardsCash free fuel
• Management of fleet customers, contracts, cards
• Registration and settlements of non cash transactions
• Transaction control, fraud detection
• Aggregation and periodic settlements with customers
• Settlements with fuel stations
• UTA, DKV, ESSO, Routex etc….
• settlements
Comarch Information Management Suite
Gift cards
• Cards generation and management• On line authorization
– POS Integration
• Value tracking– Usage
– Top ups
– Transactions
• Personalization support– Web Access
Comarch Information Management Suite
References
Comarch Information Management Suite
Value proposition
• Enterprise class solution– Proven on the market (8 years, large and mid size installations)
– Newest technology
– Ability to adapt (customizations)• Fast time to market for new functionalities
– Competitive pricing
• Value Added Services– Data Center (operations)
– Supporting products (Smart Analytics, Fuel Cards, Gift Cards)
– Partners (consulting companies)
– Business process operations
Comarch Information Management Suite
Thank youThank you
www.comarch.pl