Cliff Schmidt: Literacy Bridge

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Delivering life-changing knowledge to the poorest rural families L I T E R A C Y B R I D G E

description

Presentation from ICT4Agriculture: innovation and the 'last mile' - an event held by the Humanitarian Centre and ARM as part of the Global Food Futures Year and the "ICT4 . . ." series.

Transcript of Cliff Schmidt: Literacy Bridge

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Delivering life-changing knowledge to the poorest rural families

L I T E R A C Y B R I D G E

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L I T E R A C Y B R I D G E

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L I T E R A C Y B R I D G E

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Delivering life-changing knowledge to the poorest rural families

L I T E R A C Y B R I D G E

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Knowledge from Local Experts

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Agriculture Practices

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Health Behaviors

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For the Poorest Rural Families

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Delivered On Our On-Demand / Off-Grid Media Platform

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Agribusiness

L I T E R A C Y B R I D G E

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Maternal & Child Health

L I T E R A C Y B R I D G E

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The Talking Book

• Simple

• Durable

• Designed for oral cultures

• Designed for on-demand / off-grid

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User Feedback

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L I T E R A C Y B R I D G E

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Results: Effectiveness

• Effectiveness = Learning, Application, Production

• In homes, 91% had applied a new practice.

• Guidance from a neighbor or use outside the home, only 6 of the 12 had applied

• Talking Book group significantly increased total crop production from 2008 to 2009.

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CA reports/ focus groups

Talking Book metrics Monthly community visits

KAP surveys In-depth interviews

Monitoring the Program

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Agriculture Impact

• 2009: Average farmer had 48% larger harvest after first year of program(40 farms, one village)

• 201236% larger harvest after first year of program (177 farms, ten villages)

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2012 Best Farmer Awards

• Best Peanut Farmer and Best Beans Farmer

• 2 of the 4 major crop awards

• We had reached 6% of the district’s 68,000 farmers.

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2013 Best Farmer Awards

3 More!

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Best Farmer Awards

• 2012 “Best Peanut Farmer”

• 2012 “Best Beans Farmer”

• We had reached 6% of the district’s 68,000 farmers.

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Healthy Baby Award

While the husband learned to become the best farmer…

…his pregnant wife learned to have a healthy baby.