Cliff Schmidt: Literacy Bridge
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Transcript of Cliff Schmidt: Literacy Bridge
Delivering life-changing knowledge to the poorest rural families
L I T E R A C Y B R I D G E
L I T E R A C Y B R I D G E
L I T E R A C Y B R I D G E
Delivering life-changing knowledge to the poorest rural families
L I T E R A C Y B R I D G E
Knowledge from Local Experts
Agriculture Practices
Health Behaviors
For the Poorest Rural Families
Delivered On Our On-Demand / Off-Grid Media Platform
Agribusiness
L I T E R A C Y B R I D G E
Maternal & Child Health
L I T E R A C Y B R I D G E
The Talking Book
• Simple
• Durable
• Designed for oral cultures
• Designed for on-demand / off-grid
User Feedback
L I T E R A C Y B R I D G E
Results: Effectiveness
• Effectiveness = Learning, Application, Production
• In homes, 91% had applied a new practice.
• Guidance from a neighbor or use outside the home, only 6 of the 12 had applied
• Talking Book group significantly increased total crop production from 2008 to 2009.
CA reports/ focus groups
Talking Book metrics Monthly community visits
KAP surveys In-depth interviews
Monitoring the Program
Agriculture Impact
• 2009: Average farmer had 48% larger harvest after first year of program(40 farms, one village)
• 201236% larger harvest after first year of program (177 farms, ten villages)
2012 Best Farmer Awards
• Best Peanut Farmer and Best Beans Farmer
• 2 of the 4 major crop awards
• We had reached 6% of the district’s 68,000 farmers.
2013 Best Farmer Awards
3 More!
Best Farmer Awards
• 2012 “Best Peanut Farmer”
• 2012 “Best Beans Farmer”
• We had reached 6% of the district’s 68,000 farmers.
Healthy Baby Award
While the husband learned to become the best farmer…
…his pregnant wife learned to have a healthy baby.