8/13/2019 Cleaning Products Europe 2013 Brochure

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CLP

VENUE

NH Prague

The NH Prague is the only

two-complex hotel connected

by a unique Lanovka inclined lift. From the

upper part, enjoy a fantastic view over the city

while experiencing premium gastronomy. This

hotel is a prime destination for corporate and leisure

travellers thanks to it being in the city centre and close to the airport.

Prague is known as the most cultural city in the heart of Europe.It is

also one of the most picturesque. Discover why its called The City of

a Hundred Spires by using the free shuttle bus to the metro station to

explore Prague.

The NH Prague is located in Prague 5 - right in the centre of the city, just

5 minutes from the underground and tram station, right next to an

entertainment and shopping centre, and close to the famous

Villa Bertramka.

HOW TO BOOK YOURACCOMMODATION

Speakers and delegates are responsible for booking their

own travel and accommodation. A limited number of rooms have

been reserved for speakers and delegates wishing to stay at the NH Prague

at a special rate of 85 for a double room for single occupancy

including breakfast.

Rooms must be reserved no later than 11 Feburary 2013 to take

advantage of this special rate. Wherever possible, accommodation should

be reserved early as rooms cannot be guaranteed and rates are subject to

change after this date

To book your accommodation, please visit

www.origineventsaccommodation.co.ukor

contact our agent Origin Events on:

Tel: +44 (0)845 301 9002

Intl tel: +44 (0) 131 445 2933

Email: info@originevents.co.uk

Please quote Cleaning Products Europe 2013 conference when booking.

Cleaning Products Europe 2013 is now in its 5th year and

for 2013, Smithers Apex are pleased to be bringing the

conference to Prague, the political, cultural, and economic

centre of central Europe.

Organisations and associations across industry and government have

all made commitments for 2020, revolving around social, economic and

environmental issues, and, particularly in the cleaning products industry

there are still challenges to overcome, in order to reach these targets. With

7 years until 2020 commitments need to be met, Cleaning Products Europe 2013 will

identify and assess all the current challenges, including prohibitive regulations and policies,

difficulties in changing consumer behaviour and economic barriers, which need to be

overcome in order to reach 2020 targets. The programme will also provide insight

into solutions to overcoming these challenges and will delve into the many

opportunities, which companies can take advantage of within the industry and

beyond.

In order to deliver the best possible programme, which

reflects the industrys most important issues, Smithers

Apex has brought together a number of expert

representatives from leading cleaning products

companies, who have worked hard to shape this

years conference programme. The conference will

once again feature the highest calibre speakers

from throughout the supply chain and last years

conference theme of innovation and collaboration

will continue through to 2013, as speaker delve

deeper into how the industry can work together

with external stakeholders, to take advantage of

the digital revolution to educate consumers and

to understand the opportunities arising from new

innovations up and down the supply chain, to reach

the collaborative aim of achieving as sustainable an

industry as possible come 2020.

More than 20 expert speakers feature across this

years workshops and conference programme,

which, chaired by influential market leaders

and including interactive panel discussions,

will provide delegates with expert insight to

help drive their business and the industry as a

whole forward. Plus, with the conference agenda

organised around extensive time for networking,

Cleaning Products Europe 2013 will be the ideal place for

knowledge sharing with industry peers and building new

contacts.

Being relatively

new in this industry this

has been giving me a good

and insightful view on the

sustainability challenge

for the industry

Gilles Mur

Dupont

For me thiswas a learning journeyand I was able to better

understand key trends withinEuropean cleaning category/

industryJohn Murphy

Seventh

Generation

BENEFITS OF ATTENDING Hear major brand owners share their views on the future

Understand consumer,NGO and regulatory attitudes

towards the industry

Hear innovative ideas from the raw materials sector

Engage with all levels of the supply chain

Learn about the latest trends in complementary markets

Benefit from expert insight and future forecasts

Network with industry peers and potential new clients in the historic

city of Prague

2013PROGRAMMEHIGHLIGHTS Keynote from P&G business unit leader

on solving the worlds sustainability

challenges through innovation

Closing address from Mintels Global HouseholdAnalyst to explore what brands and suppliers need

to keep in mind as they plan for the future

Eco and hazard labelling a help or ahindrance?

Panel discussion to improve

communicationsbetween policy makers and industry

Perspectives and opportunities in othersectors - to include appliance, textiles and

fragrance manufacturers

Opportunities in the biobased economy

WHO SHOULD ATTEND? Consumer product companies

Brand strategists

Appliance manufacturers

NGOs and industry associations

Industry regulators

Chemical suppliers

Additive suppliers

Packaging suppliers

Research institutions

Key Speakers

Ian Bell EUROMONITOR

Neil Parry UNILEVER

Mohamed Samir P&G

Peter van de Witte PHILIPS

Rudy de Vis ECOVER

Bookyour

accommodation early

Take advantage of our

special room rate of 85

by reserving your room

by the 11 February

PRAGUE, CZECH REPUBLIC 26 - 28 MARCH

EUROPE

2013

CLEANINGPRODUCTS

2013 INCLUDES

PRESENTATIONS FROM:

Unilever Procter & Gamble

Euromonitor Mintel Ecover

Henkel Huntsman Symrise

DuPont Philips MX4

Marketing AISE and more...

2013 PRICES

CONTACT US:Delegate booking,

sponsorship andexhibition sales

enquiries:

Stephen Hill

+44 1372 800025

shill@smithers.com

find us on twitter

#cleanproduction

Standard rate Local rate* Academic**

Pre-conference 349 249 199workshops

2 day conference 849 679 299

Group rates are also available, please call +44(0)1372 802086

*The localrate isvalid for allcompanies100%

ownedin the CEEregion,withlessthan250

employees.

**Please contact RachelMontgomery for

the academic rate - also validfor NGOs and

government.

Bookingsmade after 1 Marchwill be subject to a

100 late bookingfee.

Register

nowto

avoidthelate

bookingfee

www.cleaningproductseurope.com www.cleaningproductseurope.com

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metro station to

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underground and tram station, right next to an

ent and shopping centre, and close to the famous

la Bertramka.

HOW TO BOOK YOUR

pea ers and deegaes are respons e or oo ng er

own travel and accommodation. A limited number of rooms have

been reserved for speakers and delegates wishing to stay at the NH Prague

at a special rate of 5 for a double room for single occupancy

including breakfast.

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advanage o s speca rae . W erever poss e , accommoda on soud

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To book your accommodation, please visit

www.origineventsaccommodation.co.ukor

contact our agent Origin Events on:

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n e : + (

ma : no o rgnevens .co. u

Please quote Cleaning Products Europe 2013 conference when booking.

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8/13/2019 Cleaning Products Europe 2013 Brochure

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CLEANING PRODUCTS EUROPE 2013ADVISORY COMMITTEE

Mark Stalmans

Manager ScientificExternal Relations,Procter

& GambleSince2001,Markhasworkedin

theexternalrelationsdepartment

oftheHouseholdCareGlobalBusinessUnitof

Procter&Gambleandheadsthe WestEuropean

communicationandstakeholderprogrammesfor

sustainableinnovationandscientificcommunication

(suchaswww.scienceinthebox.comandwww.

info-pg.com).Heis anactivememberoftheA.I.S.E.

industryassociationnetworkandsupportsinitiativessuchasA.I.S.E.CharterforSustainableCleaning

and www.cleanright.eu.

John Pickering

Market Manager Home

Care,I&I EMEA,Huntsman

Johnis responsible for the

EMEA Home Care-I&Imarket

since 2010,drivingthe innovationpipeline and

identifyingstrategic partnerships.He beganhis

career in1990 withAlbright &WilsonSurfactants

R&Din the UK andobtainedhis degree in

Chemistry.He movedto Italy in1999 andheld

varioustechnicaland commercialrolesin the

Home &PersonalCare market.

Dr Roland SchroederHead of Sustainability &

Product Safety for Laundry

& Home Care,HenkelDr.Frank RolandSchroeder is

Corporate Director andheadof the sustainability/

product safety department of the laundry and

home care businessunit of HenkelAG& Co.

KGaA.He is member of the A.I.S.E.management

committee andthe ERASMsteering group.He

receivedhisdiploma inChemistry fromthe

University of Goettingen,Germany

Dr Wayne AshtonVice President Fabric

& Household Care

Business Leader,DuPontWayne isresponsible for

Globalstrategy,allfinancial

performance metrics,R&Dexpenditure for new

product development,buildingstrategic sales

relationships,applicationsandbuilding a strong

talentedglobalteam capable of delivering

onindustry needsand financialgoals.

Dr Keith RutherfordGlobal R&D Director,

UnileverKeithis responsible for

UnileversCleaner Planet

Planand associatedproduct

innovationandhas heldseveralroles across

bothhome andpersonalcare inEurope &

NorthAmerica.He isa CharteredEngineer

&Scientist andwas recently electedFellow

of the Institute of Materials,Minerals& Mining.

Keithearnedhis first degree inNatural Sciences

andhis PhDin Tribology fromthe University of

Cambridge.

Dirk Develter

R&D Manager,EcoverDirk isin charge of product

development andresearch

project management at

Ecover,contributingto a

biobasedsociety.Plusthe coordinationof

severalEuropeanand Flemishfundedresearch

projectsregardingnaturalsurfactants from

fermentation.

This high profile advisory board has worked hard to support the production of the 2013

programme, to ensure that delegates will receive unrivalled insight into current megatrends,

consumer habits, technical innovations and industry case studies of solutions and opportunities.

15%

27% 15%

43%

Technical Manager

Regulatory Manager

Middle Manager

Senior Manager

Job Function

DA

Consultancy / R&D

Fragrance Manufacturer

Machinery Manufacturer

Regulatory Body

Textile Manufacturer

Trade Association

Brand Owners

Chemical Manufacturer

Cleaning ProductsManufacturers

8

15%

19%

25%

710 8

5

3

Company Type

DAY ONEWednesday 27 March 2013

OVERCOMING OBSTACLES TO 2020 COMMITMENTS ATTE

NDEEFEEDB

ACKC

LEAN

INGPRODUC

TS20

12

92%ofdelegatesratedthenetworkingopportunitiesexcellentoraboveaverage

www.cleaningproductseurope.com

Setting the scene

09.00 Welcome from conference organisers

09.05 OPENING ADDRESS

360 degree landscape assessment and

overview of industry challenges

Mark Stalmans,Manager Scientific

External Relations,P&G

09.25 Setting the common collaborative

sustainability agenda

An overview of key companies 2020

targets and common goals

Comparing and contrasting by supply

chain level and geographical region

Ian Bell,Home Care Industry Analyst,

EUROMONITOR

Economic and social challenges understanding trends andconsumer habits

10.05 KEY BRAND INSIGHT

Sustainable Behaviour Fact or Fiction?

Understanding behaviour- how

choices are made by laundry

consumers

Unilevers 5 Levers for change &

sustainable behaviour

Measuring behaviour in laundry

consumers

Dr Ann Connor,Sustainability Manager

Laundry R&D,UNILEVER

10.35 Networking refreshment break

11.15 THE RETAIL PERSPECTIVE

Encouraging consumption of

environmentally friendly products

Retailer invited

11.45 Future outlook for trade-offs between

cost,performance and sustainability

Reacting to a decline in the

willingness to accept performance

compromises

Adding performance to detergent

formulations for Eco Moms

John Shaw,CEO, ITACONIX

CORPORATION

12.15 PANEL DISCUSSION

A discussion of what current trends and

consumer habits mean for the future of

the industry

12.30 Lunch will be served for all speakers

and delegates

Environmental policy progressand working group perspectives

14.00 KEY BRAND INSIGHT

Eco/risk/hazard labelling a help or a

hindrance

Rudy De Vis,International Sales and

Marketing Manager,ECOVER

14.30 Overview and perspectives of the RSPO

Making Sustainability work in palm oil

industry

Market transformation of palm oil to

make sustainability as a new norm

Creating sustainable future for palm

oil and cleaning products

Edi Suhardi,Director Sustainability,PT AGRO HARAPAN LESTARI and Vice

President II,Executive Board,RSPO

15.00 PANEL DISCUSSION

A discussion focused on the

importance of collaborating to improve

communications between policy makers

NGOs and industry

15.20 Networking refreshment break

Sustainable innovation; now andin the future

15.50 Current sustainable footprints of the

household care industry

Michael Kuhndt,Head of Centre,

COLLABORATING CENTRE ON

SUSTAINABLE CONSUMPTION AND

PRODUCTION (CSCP)

16.20 Case study of sustainable innovation

SEVENTH GENERATION - invited

16.50 PANEL DISCUSSION

Featuring a cross section of industry

stakeholders to reflect on where the

industry has got to and what is needed

from each level of the supply chain in

order to take the next steps forward

17.15 Closing remarks from Co-Chairs

17.30 Networking drinks reception

Tuesday 26 March 2013

10.00 Workshop 1:An introduction tosustainable cleaning products

This workshop will provide a technical introduction to sustainable

cleaning products,giving a back to basics overview of the key

factors,which are contributing to the push for creating more

and more sustainable products.Supplemented by case studies

of sustainability in practise from industry leaders,to provide

real business examples of sustainable solutions at work, this

workshop will cover the following areas:

Introduction of the concept of sustainability

Overview of recent trends and sustainability drivers

Assessment of current raw materials,formulations and

technologies available

Discussion of where the industry can go next

Plus case studies of:

- Low temperature washing; the P&G model

- Bio-based surfactants

- Enzymatic cleaning products

Led by:

Dr Peter Smallwood,Associate Consultant,Smithers Apex and

Founder,Chemical Associates

Mark Stalmans,Manager Scientific External Relations,P&G

David Ross,Technical Director EMEA, Huntsman Performance

Products

14.30 Workshop 2:Getting the Green Light

This workshop will review issues f acing companies along

the supply chain in their efforts to make good choices when

formulating,marketing,and selecting greenproducts. It

will discuss the importance of looking at the whole picture,

focusing on the health and environmental impacts occurring

during a products lifecycle,and review various types of tools

and strategies,together with voluntary and regulatory guidance

available to assist with decision making.

Topics covered include:

Is Environmental Performance really the most important

characteristic of a product? What other factors are there to

consider?

Life Cycle analysis and alternative assessment; how do they fit

together,and is one more important than the other?

Marketing claims; you have done your homework,now what

can you say without cheating?

Led by:Jen Reed,Business Development Manager,Caleb

Management Services

For more information on these workshops please visit the website

I am

positively impressedon how easy it is to connect

to P&G and Unilever. Thepresentations have given me much

input and ideas on how I can forwardthe inputs to my colleagues and formy own work. Good information level

and networking was goodMartine de Schmidt-

Camilleu

Wacker Chemie AG

All speakers and delegates are invited to spend the

evening at a networking drinks reception.There will

be the opportunity to enjoy world famous Czech

beers and other local delights,whilst reflecting on

the days discussions with your fellow industry peers.

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