Class of 2020 Senior Tribute Ads

Information Meeting April 29, 2019

Thank you for coming

- You should have an information packet with a practice sheet as the last page

- Today we will talk about:- How to schedule an appointment

- What to bring to your meeting

- Deadlines

- Ad sizes

- Types of ads

- Pricing

- Senior Photos

- Proofs

Meetings How to make an appointment

- Spring sales: By Appointment ONLY May 1 - May 23- Book an appointment on the SignUpGenius link on

HPHighlander.com- Appointments are 15 minutes, during 3rd-6th period (10:06

a.m. -1:40 p.m.)- Schedule ASAP if you haven’t already.- Ad sales will resume in the fall August 28-September 13

with walk-ins, no appointment necessary

Meetings - What to bring

- Photos on a FLASH DRIVE or HARD COPIES- Photos will NOT be returned, so do not bring originals- Message you would like included- Credit card or check

Ads cannot be completed if you do not have ALL photos and text at your meeting.

EXCEPTION for spring ads only: the main senior photo may be provided later after you have it taken over the summer months.

Deadlines

- Spring sales: By Appointment only, May 1 - May 23.- Fall sales: No appointments, space based on availability,

August 28-September 13- Senior photo replacement: September 13- Proofs emailed to parents: October 7- Proofs approved by parents and finalized: October 18

Ad Sizes & Specifications

- 1 block: 1 photo, 1 line of text- 3 blocks: 1 to 3 photos, 1 to 3 lines of text- 4 blocks: 1 to 3 photos, 2 to 6 lines of text- 6 blocks: 1 to 5 photos, 2 to 6 lines of text- 9 blocks: 1 to 9 photos, 2 to 10 lines of text- 12 blocks: 1 to 9 photos, 2 to 10 lines of text (full page &

only available to groups)

Ad Sizes & Specifications

Ad Sizes & Specifications

Types of Ads

- Family ads: guaranteed space in the spring; 9 block largest size; Limit up to 12 blocks total (for example: 9 block & 3 block)

- Friendship ads: first come, first serve in the fall- Sports/Clubs/Organizations ads: done through a single

representative of the group; 12 block size maximum and available in the spring ONLY. Must hold the ad in the spring and guarantee the spring price payment by September 13.

Pricing

- Senior ads are used to support the yearbook organization and the cost of the yearbook production.

- The primary source of revenue for the journalism department for curriculum and equipment needs.

- We appreciate your support of the program!

Pricing

Photos- Ads will be in full color unless otherwise specified- You do not need to bring a placeholder photo for the senior

photo, as we have required in years past. You can give us the senior photo after you have taken it. Due by September 13.

- Senior photos submitted after September 13 will be subject to a $50 late fee

- Please no nudity (regardless of age), drugs, alcohol, tobacco, or firearms in photos

- The student leaders reserve the right to turn down photos they deem not appropriate.

Photos- HIGH RESOLUTION photos are important. - Take into consideration of the width, height and resolution of

the images you want to use. - 300 DPI is considered high resolution for yearbook printing. - Avoid using photos from websites like Facebook, Twitter,

Instagram, because they decrease photo quality. - Scan your photos at a minimum of 300 dpi- Low resolution images could result in pixelated and poor

quality for printing.

Photos- We will crop images for you. - Please communicate with us how you would like an image

cropped if necessary. - Be mindful of horizontal photos and vertical photos when

selecting photos for your ad.

Text

- Please avoid copyrighted works (ie. song lyrics, movie quotes, etc.)

- For the recommended amount of text, please review “Ad Sizes & Specifications” in the information packet

- All text will be in the same font style- We highly recommend you make the message personal and

relevant to your student.

Senior Portraits

- Deadline for senior portrait in ad: September 13- You are welcome to use a portrait photographer of your

choosing for your senior portraits as long as they are willing to release a copyright of the image to the Highlander yearbook staff.

- Courtney Teesdale Photography is our preferred photographer. They make it an easy and seamless process.

- 214-579-9516- studio@teesdalephotography.com-

Portrait Difference for Seniors

- Environmentals are most common types of solo shots used on ads

- This type of senior portrait is for tribute ad use in the yearbook. This portrait is different from their senior headshot.

Portrait Difference for Seniors

- Seniors take a different school portrait for the yearbook panel spreads.

- This is a different portrait from their ID card photo.- This is a contracted portrait with Teesdale Photography. - There is no sitting fee for this portrait. - It may be taken at the studio over the summer or on

senior registration day in August. - This senior headshot must be taken by October 12.

Proofs- Watch for emails from highlanderads@hpisd.org; add this

email to your contacts- Proofs will be emailed to parents by: October 7- Responses from parents for edits and revisions due: October

18- Check for:

- Spelling of names- Photos in the correct place- Photo quality

- Photos replaced during the proofing process cost $50 each (however, photos replaced due to quality issues are free of charge)

Contact Info

- Business Manager & Ads Editor-in-Chief: - Adviser: Margie Raper- Yearbook Room: EC213- Email: highlanderads@hpisd.org- Phone: 214-780-3886- Fax: 214-780-3887

Note: Due to construction we will be changing classrooms in August 2019. Where is TBD.

Questions?