Civilians call ’em captions. We call ’em cutlines.

14
Civilians call ’em captions. We call ’em cutlines. the Powerpoint presentation no one at the Rome News-Tribune has ever seen!

description

Civilians call ’em captions. We call ’em cutlines. the Powerpoint presentation no one at the Rome News-Tribune has ever seen!. What are cutlines?. They are like headlines: The only thing that many people will read. They deserve our attention, therefore. Rule 1: Don’t state the obvious. - PowerPoint PPT Presentation

Transcript of Civilians call ’em captions. We call ’em cutlines.

Page 1: Civilians call ’em captions. We call ’em cutlines.

Civilians call ’em captions.

We call ’em cutlines.

the Powerpoint presentation no one at the Rome News-Tribune

has ever seen!

Page 2: Civilians call ’em captions. We call ’em cutlines.

What are cutlines?

• They are like headlines: The only thing that many people will read.

• They deserve our attention, therefore.

Page 3: Civilians call ’em captions. We call ’em cutlines.

Rule 1: Don’t state the obvious

Laura Phillips stands in front of the tugboat that she and her husband live in. The couple has spent the last five years renovating the tug.

Page 4: Civilians call ’em captions. We call ’em cutlines.

Kermit the Frog, left, will appear on ABC’s “Nightline” with Ted Koppel.

Page 5: Civilians call ’em captions. We call ’em cutlines.

First Baptist Church, seen in this aerial view, added this worship center complex in 2013.

Page 6: Civilians call ’em captions. We call ’em cutlines.

cutline tips1. Tell the reader what s/he needs to

know to understand the picture – what’s going on here?

2. Avoid stating the obvious.3. Make sure the cutline, photo and

headline work together rather than needlessly duplicating one another.

Page 7: Civilians call ’em captions. We call ’em cutlines.

cutline tips4. Check names, wording in signs, details in

photo.5. Don’t say “pictured” or “not pictured.”

6. To ID people, say, “from left” set off by commas. If only two people, say, “left.”

7. Some people in the photo need no directions. “President Obama, left …”

8. Write full sentences. Use articles and conjunctions. (These aren’t heds.)

Page 8: Civilians call ’em captions. We call ’em cutlines.

cutline tips9. ID people by first and last names.10. ID all people in a photo.

Who’s THAT guy?

Former House Speaker Dennis Hastert, left, greets Mary Smith of Amelia, Va., during a visit Tuesday.

Page 9: Civilians call ’em captions. We call ’em cutlines.

AP’s 10 cutline questions1. Is it complete?

2. Does it ID fully and clearly?

3. Does it tell when?

4. Does it tell where?

5. Does it tell what?

Page 10: Civilians call ’em captions. We call ’em cutlines.

AP’s 10 cutline questions6. Are names matched with the

correct people?7. Is it specific?8. Is it easy to read?9. Is it clear (no needless

adjectives)?10. Does it suggest another picture?

Page 11: Civilians call ’em captions. We call ’em cutlines.

Don’t share a cliché

Student George Turner, left, shares a laugh with Lucy Li.

Page 12: Civilians call ’em captions. We call ’em cutlines.

Don’t share a clichéMembers of the crew of the space shuttle Columbia are all smiles …

Page 13: Civilians call ’em captions. We call ’em cutlines.

DOH! From yesterday’s RN-T

Page 14: Civilians call ’em captions. We call ’em cutlines.

DOH! From yesterday’s RN-T