Saint PetersburgSaint Petersburg

Northern Ireland Council for Voluntary ActionNorthern Ireland Council for Voluntary Action(NICVA)(NICVA)

Saint PetersburgSaint PetersburgAtAt--aa--Glance

4th Largest City in Florida (pop. 253,902)4th Largest City in Florida (pop. 253,902)Median Age has dropped to Median Age has dropped to 39 from 49 since 197039 from 49 since 1970$560 million Construction value $560 million Construction value permitted in FY2006 permitted in FY2006 More than 9,700 businesses employ 133,000More than 9,700 businesses employ 133,000City Recognition:City Recognition:

~~ ““Top 10 Community for Creative ClassTop 10 Community for Creative Class””Source: Southern Business & Development Source: Southern Business & Development –– 20072007

~~ ““Best Community for Young PeopleBest Community for Young People””Source: AmericaSource: America’’s Promise s Promise –– The Alliance for Youth 2006, 2007The Alliance for Youth 2006, 2007

~~ ““Most Livable CommunityMost Livable Community””Source: Partners for Livable Communities 2004Source: Partners for Livable Communities 2004

Glance

~~ ““Most Livable Downtown in the SoutheastMost Livable Downtown in the Southeast””Source: Southern Development Magazine Source: Southern Development Magazine –– 20032003

The Renaissance of St. Petersburg The Renaissance of St. Petersburg

Community AssetsCommunity Assets

NeighborhoodsNeighborhoodsParks & RecreationParks & Recreation

~~ Skate ParksSkate Parks~~ CityTrailsCityTrails~~ Dog ParksDog Parks~~ Play Play ‘‘NN’’ Close to Home Close to Home

244 244 –– mile shore linemile shore lineSpecial EventsSpecial Events““Big City with a Small Big City with a Small Town FeelTown Feel””

AmenitiesAmenities

7 miles of Waterfront Parks7 miles of Waterfront ParksDowntown Looper Downtown Looper CityTrails Bicycle PedestrianCityTrails Bicycle Pedestrian

Master PlanMaster PlanMajor League Baseball Major League Baseball St. Petersburg International & St. Petersburg International &

Albert Whitted AirportAlbert Whitted AirportBeaches Beaches Downtown Marina Downtown Marina 24/7 Environment24/7 EnvironmentMuseums, Theatres & GalleriesMuseums, Theatres & Galleries

Cultural AssetsCultural Assets46 non46 non--profit cultural organizationsprofit cultural organizations

~~ 26 professionally staffed26 professionally staffed~~ 22 provide educational programs22 provide educational programs~~ Eight visual arts / 3 accredited museumsEight visual arts / 3 accredited museums~~ Professional symphony orchestraProfessional symphony orchestra~~ Equity theater companyEquity theater company

$20 million renovation to performing arts center$20 million renovation to performing arts centerCity and County public art programs City and County public art programs

The Arts in St. PetersburgThe Arts in St. Petersburg

Major industry Major industry –– $92.6 million annually$92.6 million annuallyConnected, collaborative, mutuallyConnected, collaborative, mutually

supportive arts supportive arts communitycommunityFertile environment for Fertile environment for innovation & innovation & new programs new programs Public Art Public Art

~~ ““percent for artpercent for art”” ordinanceordinance~~ Over 30 projects in 15 yearsOver 30 projects in 15 years

City Arts Funding City Arts Funding ~~ FY05 Grants $659,000 FY05 Grants $659,000 ~~ FY05 Events $150,000FY05 Events $150,000

The DalThe Dalíí MuseumMuseumChihuly Museum (opening 2009)Chihuly Museum (opening 2009)The Florida Holocaust MuseumThe Florida Holocaust MuseumFlorida International MuseumFlorida International MuseumGreat Explorations, The ChildrenGreat Explorations, The Children’’s s Museum Museum Museum of Fine ArtsMuseum of Fine ArtsSt. Petersburg Museum of HistorySt. Petersburg Museum of HistoryWoodson Museum of African Woodson Museum of African American HistoryAmerican History

MuseumsMuseums

Mahaffey TheaterMahaffey TheaterFlorida Orchestra Florida Orchestra American StageAmerican StagePalladiumPalladiumState TheaterState Theater

25+ Galleries 25+ Galleries $35M Arts Center & Chihuly $35M Arts Center & Chihuly Florida Craftsman Florida Craftsman Monthly Gallery HopMonthly Gallery Hop

Art GalleriesArt Galleries

Performing ArtsPerforming Arts

Events Events Over 1,000 in the downtown annuallyOver 1,000 in the downtown annuallySaturday Morning Market Saturday Morning Market Honda Grand Prix of St. PetersburgHonda Grand Prix of St. PetersburgFirst Night St. PetersburgFirst Night St. PetersburgCirque du SoleilCirque du SoleilFirst FridayFirst FridayMajor League BaseballMajor League BaseballNational Powerboat & Sailing RegattasNational Powerboat & Sailing Regattas

Historical AssetsHistorical Assets72 Local Historic Landmarks72 Local Historic Landmarks22 National Register sites22 National Register sitesTax incentives for historic Tax incentives for historic projectsprojects

Infrastructure & Development Infrastructure & Development CatalystsCatalysts

Infrastructure InvestmentsInfrastructure Investments~~ More than $300More than $300--million on transportation, stormwater,million on transportation, stormwater,~~ and other capital improvements in the next five yearsand other capital improvements in the next five years~~ Transportation Transportation –– BRTBRT

Development IncentivesDevelopment Incentives~~ State Enterprise Zone, Federal HubZoneState Enterprise Zone, Federal HubZone~~ Reduced Impact Fees, Urban Job Tax CreditReduced Impact Fees, Urban Job Tax Credit~~ State Brownfield Area, DRIs, CRAsState Brownfield Area, DRIs, CRAs

A Booming DowntownA Booming DowntownBalanced highBalanced high--density, highdensity, high--intensity, land usesintensity, land uses24/7 environment24/7 environmentServes as a regional attractorServes as a regional attractorMajor mixedMajor mixed--use projects use projects under construction and under construction and pendingpendingLeveraging public and Leveraging public and private sector investmentprivate sector investmentCommitment to growthCommitment to growth

Downtown OverviewDowntown Overview

More than $1.3 billion currently More than $1.3 billion currently under constructionunder constructionApproximately 18,000 residentsApproximately 18,000 residentsOver 28,000 employeesOver 28,000 employeesCapacity for growthCapacity for growth““Most Livable Downtown Most Livable Downtown in the Southeastin the Southeast””Source: Southern Development Magazine Source: Southern Development Magazine –– 20032003

Largest Marine Science Largest Marine Science Cluster in the Southeast U.S.Cluster in the Southeast U.S.

Downtown ResidentialDowntown Residential

More than 3,000 More than 3,000 new unitsnew units

Parkshore PlazaParkshore Plaza

400 Beach400 Beach

McNulty LoftsMcNulty Lofts

1010 Central1010 Central

Signature PlaceSignature Place

Downtown DevelopmentsDowntown DevelopmentsProgress EnergyProgress Energy200,000 Square Foot Class A Office 700 employees

Kessler Collection Grand BohemianKessler Collection Grand Bohemian52 condominiums,

260 -room five-star hotel

Pennsylvania HotelPennsylvania Hotel128-room Courtyard Marriott

All ChildrenAll Children’’s Hospitals HospitalOne million SF facility,

$300 million investment

BayWalk and Muvico TheatersBayWalk and Muvico Theaters

206,000 SF of destination 206,000 SF of destination retail anchored by a 20retail anchored by a 20--screen theaterscreen theater3 million visitors a year 3 million visitors a year --exceeding expectationsexceeding expectations6 level garage/1,380 6 level garage/1,380 parking spacesparking spaces$40 million public/private $40 million public/private developmentdevelopment

Progress Energy Center for the ArtsProgress Energy Center for the Arts$20$20--million renovation of Mahaffey Theater, funded with Tax million renovation of Mahaffey Theater, funded with Tax Increment Financing (TIF) city and county dollarsIncrement Financing (TIF) city and county dollars$30$30--million relocation and expansion of Dalmillion relocation and expansion of Dalíí Museum (state and Museum (state and private funding)private funding)$6.3$6.3--million namingmillion naming--rights commitment from Progress Energyrights commitment from Progress EnergyNew home of Florida OrchestraNew home of Florida OrchestraNew home of New home of ““Broadway in the SunshineBroadway in the Sunshine””

SPC and USF St. PetersburgSPC and USF St. Petersburg

USF Student HousingUSF Student Housing354 beds completed, 400 more 354 beds completed, 400 more plannedplanned

USF USF -- Barnes & NoblesBarnes & NoblesBookstore, 700 space parking deckBookstore, 700 space parking deck

St. Petersburg College St. Petersburg College Downtown CampusDowntown Campus

Nearly 1,000 students Nearly 1,000 students downtowndowntown

Bayboro Harbor Bayboro Harbor Marine Science DistrictMarine Science District

Over 1,000 Employees in DistrictOver 1,000 Employees in District

Marine ResearchMarine ResearchInstitution ClusterInstitution Cluster

USF College of Marine ScienceUSF College of Marine ScienceSRI International (SRI St. Petersburg)SRI International (SRI St. Petersburg)Center for Ocean TechnologyCenter for Ocean TechnologyFlorida Institute of OceanographyFlorida Institute of OceanographyU.S. Geological Survey Center for U.S. Geological Survey Center for Coastal & Wetland StudiesCoastal & Wetland StudiesTampa Bay Estuary ProgramTampa Bay Estuary ProgramFish and Wildlife Research InstituteFish and Wildlife Research InstituteNational Oceanic & Atmospheric National Oceanic & Atmospheric AdministrationAdministrationNational Marine Fisheries ServiceNational Marine Fisheries Service

USF College of Marine Science

SRI International

Center for Ocean

Technology

National Oceanic &

Atmospheric Administration

US Geological Survey Center for Coastal &

Wetland Studies

Mission Education center Education center for ocean science for ocean science and and oceanography oceanography camps camps

Conduct research Conduct research & develop & develop commercialized commercialized technologies in technologies in the marine the marine science industryscience industry

Provide Provide engineering engineering support to support to marine scientistsmarine scientists

Predict & Predict & research weather research weather and climateand climate--related events, & related events, & provide provide stewardship of stewardship of marine resourcesmarine resources

Investigate Investigate scientific scientific processes related processes related to problems in to problems in coastal & marine coastal & marine environmentsenvironments

Staff 31 FT faculty31 FT faculty34 Research 34 Research AssociatesAssociates100 Graduate 100 Graduate Students (50% Students (50% PhD)PhD)

40 employees 40 employees (200 employee (200 employee expectations by expectations by 2017)2017)

73 employees73 employees 135 employees135 employees 60 FT employees60 FT employees50 adjunct staff50 adjunct staff

Facilities 11 acre 11 acre waterfront sitewaterfront site60,000 sq ft 60,000 sq ft research centerresearch center

35,000 sq. ft 35,000 sq. ft facility at Port of facility at Port of St. Petersburg; St. Petersburg; affiliated w/ USFaffiliated w/ USF

5,000 sq. ft in 5,000 sq. ft in MidMid--Pinellas; Pinellas; considered most considered most statestate--ofof--art art facility in facility in SoutheastSoutheast

54,000 sq ft. 54,000 sq ft. NOAANOAA’’ssSoutheast Southeast Regional officeRegional office

Three buildings Three buildings with lab facilities, with lab facilities, public outreach public outreach area and area and scientific scientific conference roomconference room

Purpose Education Education awareness & awareness & training; $27M training; $27M per year in per year in research fundingresearch funding

Technologies Technologies related to ocean related to ocean science, maritime science, maritime industry & port industry & port securitysecurity

Engineering Engineering group for group for scientific scientific instrumentsinstruments

Living marine Living marine resources; resources; scientific scientific research; research; management and management and enforcement of enforcement of marine lawmarine law

Coastal Coastal classification classification mapping; mapping; CarribeanCarribean coral coral reef reef observations; WC observations; WC Florida coastal Florida coastal impact studiesimpact studies

Keys to the CommunityKeys to the Community

■■ Neighborhoods Neighborhoods

■■ Schools Schools

■■ Public SafetyPublic Safety

■■ City Operations/ Performance MeasuresCity Operations/ Performance Measures

■■ Economic Development / MidtownEconomic Development / Midtown~~ ““Seamless CitySeamless City”” –– uniting of a community uniting of a community

Supporting NeighborhoodsSupporting Neighborhoods

110 Neighborhood Associations110 Neighborhood Associations~~ Neighborhood Downtown PartnershipNeighborhood Downtown Partnership~~ Deputy Mayor DirectivesDeputy Mayor Directives~~ Mayors Mentors and More programMayors Mentors and More program

Sidewalk Replacement & RepairSidewalk Replacement & RepairNew Parks, Dog Parks & Skate ParksNew Parks, Dog Parks & Skate ParksNew Residential Housing Stock New Residential Housing Stock New LibrariesNew LibrariesPlay Play ‘‘NN’’ Close to HomeClose to HomeCityTrailsCityTrails

Mayors Mentors & MoreMayors Mentors & More

Doorways ScholarshipsDoorways ScholarshipsSAVE ScholarshipsSAVE ScholarshipsMentor ProgramMentor ProgramCorporate SponsorshipCorporate SponsorshipTeacher Housing ProgramTeacher Housing ProgramPASS ProgramPASS ProgramPrincipalsPrincipals’’ Bonus ProgramBonus Program

City Operations PerformanceCity Operations PerformanceSidewalk Repair Response Time

28

12.0 11.25

1 1 1 1

4.8

111 1

0

5

10

15

20

25

30

2001 2002 2003 2004 2005 2006Fiscal Years ending 9/30

Bac

klog

Mon

ths

Average Response Time for Sidewalk Repairs Average Backlog in Miles for Sidewalk Repairs

Mayor's Goal 2

Data through 9/30/06; updated semiData through 9/30/06; updated semi--annuallyannually

City Operations PerformanceCity Operations PerformanceCitizen Complaints Against Department Employees

6772 68

122

249

8197

0

50

100

150

200

250

300

1990 2001 2002 2003 2004 2005 2006

Calendar Years

Num

ber o

f Citi

zen

Com

plai

nts

Data through 12/31/06; updated semiData through 12/31/06; updated semi--annually. annually.

Public Safety MeasuresPublic Safety MeasuresUniform Crime Report (UCR) Index Crime

City and Midtown Area 2001 - 2006

3,839 3,933 3,807 4,152

16,981 16,678 17,220 16,108 16,272

3,8904,105

16,695

29,325

0

5,000

10,000

15,000

20,000

25,000

30,000

35,000

1990 2001 2002 2003 2004 2005 2006

Calendar Years

Num

ber o

f Ind

ex O

ffens

es

Midtown City Excluding Midtown

Data through 12/31/06; updated semiData through 12/31/06; updated semi--annually. annually.

Public Safety MeasuresPublic Safety MeasuresPriority One Response Time

5.5

6.67.2

6.1 5.8

0

1

2

3

4

5

6

7

8

2002 2003 2004 2005 2006

Calendar Years

Med

ian

Aver

age

in M

inut

es

Response Times National Standard

Data through 12/31/06; Yearly average updated quarterly. Data through 12/31/06; Yearly average updated quarterly.

Overall Performance MeasuresOverall Performance Measures

Construction Value Permitted

$238

$329

$364

$560

$300

$231

$162

$50$100$150$200$250$300$350$400$450$500$550$600

1990 2001 2002 2003 2004 2005 2006

Fiscal Years Ending 9/30

Valu

e M

illio

ns

““Making St. Petersburg Making St. Petersburg BestBest””Nearly 160 facets of city Nearly 160 facets of city operations measured operations measured quarterly and published quarterly and published for public reviewfor public reviewAn An ““excellent model for excellent model for the use of innovation best the use of innovation best practicespractices””

~~ Carlson and Wilmot, Carlson and Wilmot, Innovation: Innovation: ~~ The 5 Disciplines for Creating The 5 Disciplines for Creating

What Customers Want.What Customers Want.

Midtown AreaMidtown Area

Midtown OverviewMidtown OverviewMore than $100 million More than $100 million invested in revitalizationinvested in revitalizationNearly 25,000 residentsNearly 25,000 residentsMost diverse community in Most diverse community in Pinellas CountyPinellas CountyNew Dr. Carter G. Woodson New Dr. Carter G. Woodson African American History African American History MuseumMuseumCommunityCommunity--based Economic based Economic DevelopmentDevelopment““The Seamless CityThe Seamless City””

DemographicsDemographics

Midtown Area Income ProjectionsMidtown Area Income Projections

19901990 20012001 20062006 % Change% ChangePopulationPopulation 26,63526,635 22,29522,295 21,03121,031 --5.75.7Housing UnitsHousing Units 13,17113,171 10,73610,736 10,05710,057 --6.36.3Average Household $16,539 $ 27,280Average Household $16,539 $ 27,280 $ 32,750 $ 32,750 20.120.1Median HouseholdMedian Household 11,47611,476 19,27719,277 22,85522,855 18.618.6Per CapitaPer Capita 6,5756,575 10,55910,559 12,61212,612 19.419.4

Source: Source: ClaritasClaritas 2001 and Strategic Planning Group, Inc.2001 and Strategic Planning Group, Inc.

Community Definition of Community Definition of Economic DevelopmentEconomic Development

Economic development in Midtown, St. Petersburg is the Economic development in Midtown, St. Petersburg is the fundamental component of community development, meant to fundamental component of community development, meant to provide individuals with employment opportunities to secure a provide individuals with employment opportunities to secure a living wage with benefits comparable to other areas in the regioliving wage with benefits comparable to other areas in the region.n.

Economic development is achieved through:Economic development is achieved through:Investment in public infrastructure to support future growth andInvestment in public infrastructure to support future growth anddevelopmentdevelopmentPrivate investmentPrivate investmentAccess to venture capitalAccess to venture capitalEducation and training that anticipates demand in the job marketEducation and training that anticipates demand in the job market to ensure to ensure sustainable career opportunitiessustainable career opportunitiesRetention and expansion of existing businessesRetention and expansion of existing businessesInvestment incentive and business development assistanceInvestment incentive and business development assistanceAccess to business loans and programs designed to support local Access to business loans and programs designed to support local entrepreneurial effortsentrepreneurial effortsTransportation to outside employment opportunitiesTransportation to outside employment opportunities

Midtown ReMidtown Re--Development PlanDevelopment Plan

MidtownMidtown““A Seamless CityA Seamless City””

■■ Dome Industrial ParkDome Industrial Park

■■ Job Training / Job CorpsJob Training / Job Corps

■■ Corridor DevelopmentCorridor Development

■■ Housing / Hope VIHousing / Hope VI

■■ AmenitiesAmenities

Midtown Developments Midtown Developments

SweetBaySweetBay38,000 SF Grocery Store, 8,000 SF additional retail

Suntrust BankSuntrust BankNew full-Service, drive-

thru facility under development

EuroEuro--BakeBake54,000 SF manufacturing facility, 150 employees

Midtown DevelopmentsMidtown DevelopmentsU.S. Post OfficeU.S. Post OfficeRetail & Walk-up window

Manhattan CasinoManhattan CasinoHistoric Renovation, 12,000 SF Facility

U.S. Job Corps SiteU.S. Job Corps Site16-acre site that will house 900

federally trained students annually

Rest Assured PharmacyRest Assured PharmacyMedical retail facility

Community care service provider

Making St. Petersburg BestMaking St. Petersburg Best

A changed cityA changed cityA leader in redevelopment A leader in redevelopment Proactively preparing for Proactively preparing for tomorrowtomorrowA Cultural Center for A Cultural Center for Florida Florida ““Top 10 Community for Top 10 Community for Creative ClassCreative Class””Source: Southern Business & Development Source: Southern Business & Development –– 20072007

““Best Community for Best Community for Young PeopleYoung People””Source: AmericaSource: America’’s Promise s Promise –– The Alliance for Youth 2006, 2007The Alliance for Youth 2006, 2007