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Transcript of Cisco Confidential 1 © 2010 Cisco and/or its affiliates. All rights reserved. Cisco 500 Series...
Cisco Confidential 1© 2010 Cisco and/or its affiliates. All rights reserved.
Cisco 500 Series Stackable SwitchesProduct Presentation
© 2010 Cisco and/or its affiliates. All rights reserved. Cisco Confidential 2
Agenda
Product Overview
Product Transition
Technical Feature Overview
Positioning
Competitive
Resources and URLs
© 2010 Cisco and/or its affiliates. All rights reserved. Cisco Confidential 5
Cisco 500 Series SwitchesModel Overview
SG500-2824 10/100/1000 ports4 Gig ports (2x5G SFP)
SG500-28P24 10/100/1000 PoE ports4 Gig ports (2x5G SFP)
SG500-5248 10/100/1000 ports4 Gig ports (2x5G SFP)
SG500-52P48 10/100/1000 PoEports4 Gig ports (2x5G SFP)
SG500X-2424 10/100/1000 portsFour 10 GigSFPs
SG500X-24P24 10/100/1000 PoE portsFour 10 GigSFPs
SG500X-4848 10/100/1000 portsFour 10 GigSFPs
SG500X-48P48 10/100/1000 PoEportsFour 10 GigSFPs
Gigabit EthernetFast Ethernet
10
Gig
Sta
ck &
Up
links
1/5
Gig
Sta
ck L
inks
SF500-24P24 10/100 PoE ports4 Gig ports (2x5G SFP)
SF500-4848 10/100 ports4 Gig ports (2x5G SFP)
SF500-48P48 10/100 PoE ports4 Gig ports (2x5G SFP)
SF500-2424 10/100 ports4 Gig ports (2x5G SFP)
© 2010 Cisco and/or its affiliates. All rights reserved. Cisco Confidential 6
Model Name Product ID PortsList
Price
SF500-24 SF500-24-K9 24 10/100; 4 Gigabit Ethernet (2 Combo mini-GBIC + 2 1G/5G SFP) $590
SF500-24P SF500-24P-K9 24 10/100 PoE+; 4 Gigabit Ethernet (2 Combo mini-GBIC + 2 1G/5G SFP) $932
SF500-48 SF500-48-K9 48 10/100; 4 Gigabit Ethernet (2 Combo mini-GBIC + 2 1G/5G SFP) $1006
SF500-48P SF500-48P-K9 48 10/100 PoE+; 4 Gigabit Ethernet (2 Combo mini-GBIC + 2 1G/5G SFP) $2062
SG500-28 SG500-28-K9 24 10/100/1000; 4 Gigabit Ethernet (2 Combo mini-GBIC + 2 1G/5G SFP) $1005
SG500-28P SG500-28P-K9 24 10/100/1000 PoE; 4 Gigabit Ethernet (2 Combo mini-GBIC + 2 1G/5G SFP) $1360
SG500-52 SG500-52-K9 48 10/100/1000; 4 Gigabit Ethernet (2 Combo mini-GBIC + 2 1G/5G SFP) $1911
SG500-52P SG500-52P-K9 48 10/100/1000 PoE; 4 Gigabit Ethernet (2 Combo mini-GBIC + 2 1G/5G SFP) $2743
SG500X-24 SG500X-24-K9 24 10/100/1000; 4 10 Gigabit Ethernet SFP+ (1G/5G/10G SFP+) $1905
SG500X-24P SG500X-24P-K9 24 10/100/1000 PoE; 4 10 Gigabit Ethernet SFP+ (1G/5G/10G SFP+) $3175
SG500X-48 SG500X-48-K9 48 10/100/1000; 4 10 Gigabit Ethernet SFP+ (1G/5G/10G SFP+) $3175
SG500X-48P SG500X-48P-K9 48 10/100/1000 PoE; 4 10 Gigabit Ethernet SFP+ (1G/5G/10G SFP+) $5556
Cisco 500 SeriesModel Pricing
© 2010 Cisco and/or its affiliates. All rights reserved. Cisco Confidential 7
• Cisco Configuration Assistant (CCA) forsystem-wide deployments
• Cisco Discovery Protocol and Cisco SmartPorts for easy management
• CLI for text-based configuration for mass deployment
• Cisco FindIT/Small Business Toolbar Application
• Full integration with OnPlus
• True stacking to manage multiple switches asa single unit
• Standalone configuration using the embedded Web GUI
• Remote monitoring support using SNMP
• Menu-based access through console fordisaster recovery
Simplified Configurationand Common Management
New
WebGUI
CCA
CLI
FindIT
SNMP MgmtPlatform
© 2010 Cisco and/or its affiliates. All rights reserved. Cisco Confidential 8
Reliable SMB Network Foundation
Cisco Confidential 8
Easily Integrates with Data, Voice, Video, and Wireless
Easy to Use with Consistent Interface Across All Cisco® Small Business Products
Creates a Reliable, Local-Area Network
500/500X
Internet
500/500X
XG Connectivity for Servers/Storage
Building 2
Storage
© 2010 Cisco and/or its affiliates. All rights reserved. Cisco Confidential 9
MFEFX1 | 100BASE-FX SFP transceiver
• 1310-nm wavelength for multimode fiber
• Support for 100-Mbps speed up to2 kilometers
MFELX1 | 100BASE-LX SFP transceiver
• 1310-nm wavelength for single-mode fiber
• For distances up to 10 kilometers
MFEBX1 | 100BASE-BX-20U SFP transceiver
• 1310-nm wavelength for single-mode fiber
• For distances up to 20 kilometers
Small Business Switch AccessoriesMini-GBIC/SFP Transceivers
Gigabit Ethernet TransceiversFast Ethernet Transceivers
MGBLH1 | 1000BASE-LH SFP transceiver
• 1310-nm wavelength for single-mode fiber
• For distances up to 40 kilometers
MGBSX1 | 1000BASE-SX SFP transceiver
• 850-nm wavelength for multimode fiber
• For distances up to 550 meters
MGBBX1 | 1000BASE-BX-20U SFP transceiver
• 1310-nm wavelength for single-mode fiber
• For distances up to 40 kilometers
MGBLX1 | 1000BASE-LX SFP transceiver
• 1310-nm wavelength for single-mode fiber
• For distances up to 10 kilometers
© 2010 Cisco and/or its affiliates. All rights reserved. Cisco Confidential 10
Switch Accessories10G/5G SFP+ Modules
SFP-10G-LR| 10G SFP+ transceiver
• 1310-nm wavelength for single-mode fiber
• For distances up to 10 kilometers
SFP-10G-LRM| 10G SFP+ transceiver
• 1310-nm wavelength for single-mode and multimode fiber
• For distances up to 300 meters
SFP-10G-SR | 10G SFP+ transceiver
• 850-nm wavelength for multimode fiber
• For distances up to 300 meters
5G/10G Copper Transceivers10G Ethernet Fiber Transceivers
SFP-H10GB-CU3M10G/5G SFP+ transceiver
• Twinaxcable, passive, 30 AWGcable assembly
• Three meters
SFP-H10GB-CU1M10G/5G SFP+ transceiver
• Twinax cable, passive, 30 AWGcable assembly
• One meter
SFP-H10GB-CU5M10G/5G SFP+ transceiver
• Twinaxcable, passive, 30 AWGcable assembly
• Five meters
© 2010 Cisco and/or its affiliates. All rights reserved. Cisco Confidential 11
Cisco 500 Series Warranty
• CoversSwitch, fans, and power supplies
• LengthLimited lifetime warranty (new)
• Hardware ReplacementNext business day advance replacement(where available, otherwise return to factory)
• Complimentary Phone SupportOne year
• Online Chat SupportOne year
• Software Updates for Bug FixesTerm of warranty
© 2010 Cisco and/or its affiliates. All rights reserved. Cisco Confidential 12
Service Extends to All Cisco Small Business Products
© 2010 Cisco and/or its affiliates. All rights reserved.
Small BusinessSupport CenterQuick access to CCNAcertified engineers forsmall business support issues
Pricing and SKUSmall Business Support Service
Three Years of ‘peace-of-mind’ support for Small Business Products
Simple, easy-to-sell and support
Access to Small Business Support Community
Online Chat Support 24x7
Telephone Support during Local Business Hours
Delivered by Cisco, optional Partner value-add
CON-SBS-SVC2
© 2010 Cisco and/or its affiliates. All rights reserved. Cisco Confidential 13
Improved Deployments• A way to deploy switches en-masse
• Uses DHCP Options 66 and 67
• Switch automatically loads its config from a TFTP Server
• LLDP—standards-based discovery mechanism similar to CDP
• Switch learns devices attached to specific ports
• Switch notifies endpoint which Voice VLAN to use, QoSparametersto set, etc
• Smartports—pre-created macros to speed up deployments
• Auto Smartports—Apply appropriate Smartports role to port based on discovered device
• Dynamic creation and propagation of Voice VLAN and QoSacrossthe network
• Text-based Command Line Interface to ease mass deployment
DHCPAuto-Configuration
LLDP-MED + CDP
Auto Smartports
Network-WideAuto Voice VLAN
TextView CLI
© 2010 Cisco and/or its affiliates. All rights reserved. Cisco Confidential 14
Using DHCP Option 66
SP creates template config file via Sx500 Web GUI and backs up to TFTP server
Sx500 powers up, connects to IAD, requests DHCP. IAD sends option 66 (IP of TFTP server, TFTP server can be IAD itself) to download config file
Sx500 requests CFG file from TFTP server, once file is obtained, switch saves file to startup config and reboots
300/500 Series
SP Expert TFTP Server
IAD
DHCP ReqDHCP Offer w
option 66/67
300/500 Series
TFTP Server TFTP Config file
SP IPNetwork
SP IPNetwork
2
3
1
IAD 300/500 Series
© 2010 Cisco and/or its affiliates. All rights reserved. Cisco Confidential 15
500/300/200 in UC DeploymentsPower the Phones Using PoE
Zero-Touch Deployments• Learns the Voice VLAN from UC3xx/5xx or IAD via CDP/LLDP
• Instruct phones via CDP/LLDP on Voice VLAN and QoS parameters to use
• Automatically assign Voice VLAN on all relevant ports in the networkLinks between SwitchesLinks to UC and IADLinks to PhonesLinks to APs
• Automatically set security levels for differenttypes of devices with Auto smartports
Number of devices, Storm Control, Port mode, VLAN, Spanning Tree
Managed by CCACisco UC500 and IP Phone
© 2010 Cisco and/or its affiliates. All rights reserved. Cisco Confidential 16
Additional Manual Config:
• When Voice VLAN changes• When QoS rules in network changes• If Voice VLAN on switch 2 not set same
as switch 1• If QoS on Switch 2 not set same as
switch 1• If OUI table not correctly populated
Auto Voice VLAN Competitor Support Manual Config
Automatic setupCall Control UC or HSB
Switch 1
LLDP Approach | AUTO OUI Approach | AUTO
1
2
1
2
Switch 2
Instruct phone which Voice
VLAN and QoS to use—LLDP-
MED
Recognize phone—
LLDP-MED
Apply appropriate QoS and assign to Voice VLAN
Recognizephone—OUI
A
B
C
D
A
B
C
D
Activate OUI Auto Voice VLAN
Create Voice VLAN on Switch
Populate OUI table
Add Voice VLAN to port
Create Voice VLAN
Setup QoS parameters
Config LLDP-MED Network Policy
Add Voice VLAN to port
© 2010 Cisco and/or its affiliates. All rights reserved. Cisco Confidential 17
Auto Voice Deployment Across NetworkSupported Only with Cisco 500, 300, and 200 Switches
Call Control UC or HSB
Switch 1
Instruct phone which Voice VLAN and
QoS to use—LLDP-MED or CDP
4
Recognize phone—CDP/LLDP-MED
3
Switch 2Instruct phone which Voice VLAN and QoS to use—LLDP-MED or
CDP
9
Recognize phone—CDP/LLDP-MED
8
CDP Advertises Voice VLAN 1001
VLAN 100 created on switch—assigned to port Gi4 and Gi52Gi4
Switch Configures portFa1 with optimal parameters
for IP Phone
5
Advertizes Voice VLAN 100 and QoS parameters via VSDP to switch 26Gi5
VLAN 100 created on switch—assigned to port Gi1 and Fa17
Gi1
Fa1
Fa1
Switch Configures port Fa1with optimal parameters for
IP Phone
10
Working on Patent Application
No ManualConfigNetwork Adapts Automatically To:
• Voice VLAN changes• QoSrule changes
in network• If Voice VLAN on switch 2
not set same as switch 1• If QoS on Switch 2 not set
same as switch 1• Even when different call
control devices advertizing different Voice VLANs connected to the network
True Zero Touch Deployment| AUTO
Automatic setup
© 2010 Cisco and/or its affiliates. All rights reserved. Cisco Confidential 18
Automatic Deployment of VoiceUC560/UC320
(HSB—SRP or IAD)
300/500 Switch 300/500 Switch
7975 AP541 SPA525
Gi0/1/0
Gi4
Fa1 Fa4Gi1
CDP Advertises Voice VLAN 1001
VLAN 100 createdon switch
—assigned to port Gi4
2
Voice VLAN 100 and SCP/COS values advertized via VSDP3
VLAN 100 createdon switch
—assigned to Gi28
4
Gi28
CDP/LLDP AdvertizesVoice VLAN 100 and
DSCP/COS values—switch adds to Fa1. Sets port with ideal Parameters for Phone
5
CDP/LLDP Advertises Voice VLAN 100 and
DSCP/COS values —switch adds to Gi1. Sets port with ideal
Parameters for Phone
6CDP/LLDP Advertises Voice VLAN 100 and
DSCP/COS values—switch adds to Fa4. Sets port with
ideal parameters for AP
7
Automatic setup
Cisco Confidential 19© 2010 Cisco and/or its affiliates. All rights reserved.
Technical Overview
© 2010 Cisco and/or its affiliates. All rights reserved. Cisco Confidential 20
Sx500—5G Resilient Stacking
• Low cost stackable switches
• Gigabit and 10/100 versions
• High power PoE (802.3at »30W vs. 15W)
SG500X—10G Resilient Stacking
• SG500 features with 10G stacking/uplink SFP+ ports (Gigabit only)
• Supports stacking or connections to server with 10G interfaces
• SG500X adds:
Dynamic Layer 3 switching
10 Gig Interfaces for stacking or Device connectivity
VRRP—Virtual Router Redundancy Protocol (HSRP)
Stackable Switches
Cisco SF500-48P
Cisco SG500X-48
© 2010 Cisco and/or its affiliates. All rights reserved. Cisco Confidential 21
500/500X Series—True Stacking• Single IP management
• Troubleshoot, configure, and manage entire stack as single entity
Spanning Tree, Port/VLAN mirror, LAGs, ACLs, QoS, etc.
• Stack-plane Dual Ring ArchitectureHigh throughput
Sx500 » 10 Gbps
SG500X » 20 Gbps
Stacking Resiliency—switch can be removed with minimal affect to rest ofthe stack
© 2010 Cisco and/or its affiliates. All rights reserved. Cisco Confidential 22
Feature-Rich Switches Offer Best Value
Layer 2 Switching and Layer 3
Designed for Small Business
Security Quality of ServiceManagement and General
Cisco® Discovery Protocol &Smartports
Performance
• Classification
• 802.1P
• DSCP/CoS
• WRR/SP
• Rate limiting
• Policing and Shaping
• MAC-based port security
• IEEE 802.1x
• Storm control
• Secure Core Technology (SCT)
• Private VLAN Edge (PVE)
• DAI, IPSG, STPRG, DHCP Snooping
• Desktop
• Cisco phone plus desktop
• Router
• Switch
• Access point
• Other
• Intuitive interface
• IPv6 Host
• Port and VLAN mirroring
• Localization
• LLDP-MED
• Auto voice VLAN
• Cloud Management
• VLANs
• Spanning tree
• Link aggregation
• 802.1Q trunking
• Port and VLAN mirroring (SPAN)
• Multicast
• Virtual Router Redundancy Protocol (VRRP)
• RIP and Static
• Wire-speed performance on Fast Ethernet and Gigabit Ethernet switches
• Nonblocking switch fabric
• PoE + (802.3at) with up to 30W per port
© 2010 Cisco and/or its affiliates. All rights reserved. Cisco Confidential 24
Energy-Efficient TechnologyAuto Power-Down
• Automatically turns off power on Gigabit Ethernet RJ-45 port when the switch detects a link down
If there is no link on a port (when there is no connection or the device connected is turned off), the port(s) enter a “sleep mode”
• Resumes active mode when the switch detects the link is up or a device is connected
Switch sends out electrical pulses at frequent intervals
• Adjusts power based on cable length (on Gigabit Ethernet models)
• Detects the length of connected Ethernet cable and adjusts power usage accordingly—without affecting performance
• EEE (802.3az) support lowers power during quiet periods
© 2010 Cisco and/or its affiliates. All rights reserved. Cisco Confidential 25
Model NamePower Consumption
No EEEPower Consumption
with EEE Active% Power Savings
SG500X-24 36.5W 30.6W 16.2%
SG500X-24P 57.2W 53.3W 6.8%
SG500X-48 60.3W 45.8W 24.0%
SG500X-48P 74.4W 61.7W 17.1%
SG500-28 23.2W 15.8W 31.9%
SG500-28P 35W 27.3W 22.0%
SG500-52 47W 30.1W 36.0%
SG500-52P 63.7W 50.7W 20.4%
How Much Power Can You Save?
Table based on typical network scenario—all ports active with 10% traffic
© 2010 Cisco and/or its affiliates. All rights reserved. Cisco Confidential 26
Market Factors Driving IPv6 Deployment
www.oecd.org: Measuring IPv6 adoption
IPv6
IPv4 Address Run-Out
IPv6 OS, Content and Applications
National IPv6 Strategies
Infrastructure Evolution
20
11
SmartGrid, SmartCities DOCSIS 3.0, 4G/LTE ,IPSO
US Federal/Civilian, US DoD, China NGI, EU
© 2010 Cisco and/or its affiliates. All rights reserved. Cisco Confidential 27
Now USGv6and IPv6 Gold Logo certified
Next-Generation Internet
Products Will Include IPv6 Support:
Routers Switches Applications Cameras Phones TelephoneGateways
Enables nextgeneration of applications and
operating systems
Supports IPv4
IPv6
Provides customers with support for Next-Generation Internet
Delivers consistent functions across breadth of portfolio
© 2010 Cisco and/or its affiliates. All rights reserved. Cisco Confidential 28
TextView CLI
• Text-based Command Line Interface
Full CLI to configure all product features
Menu-based CLI is also present
• Accessible over Console, Telnet, and SSH
• Familiar command usage, syntax, and operation
• Facilitates mass deployment, scripting of commands
• Three User Privilege levels
1. Read-only with limited access to switch information/statistics
2. Expanded Read levels with some write operations like saving config,clear stats, shutdown interfaces, etc.
3. Full Access to all commands and settings—read and write
• Command Help, command completion (tab), show, config, etc.
© 2010 Cisco and/or its affiliates. All rights reserved. Cisco Confidential 29
TextView CLI
console# show vlan tag 2Vlan Name Ports Type Authorization---- ------------ ------------------ ------------ ------------- 2 2 permanent Requiredconsole# confconsole(config)# GigabitEthernet 1console(config-if)# switchport trunk native vlan 2console(config-if)# show vlan tag 2% Unrecognized commandconsole(config-if)# do show vlan tag 2Vlan Name Ports Type Authorization---- --------------- ------------------ ------------ ------------- 2 2 gi1 permanent Requiredconsole(config-if)#
console>enableconsole# ? boot Boot Commands clear Reset functions clock Manage the system clock configure Enter configuration mode…..console# configure terminalconsole(config)# interface GigabitEthernet 1console(config-if)# exitconsole(config)# interface GigabitEthernet 1console(config-if)# endconsole#
switch# show running-config interface Gi1-2
interface gigabitethernet1
switchport mode access
switchport access vlan 2
!
interface gigabitethernet2
switchport trunk native vlan 2
!
Cisco Confidential 30© 2010 Cisco and/or its affiliates. All rights reserved.
Product Transition
© 2010 Cisco and/or its affiliates. All rights reserved. Cisco Confidential 31
Cisco 500 Series SwitchesProduct Transition Matrix
Old SKU/PID Old List Model Name Product ID List Price
SFE2000 $521 SF500-24 SF500-24-K9 $590
SFE2000P $832 SF500-24P SF500-24P-K9 $932
SFE2010 $945 SF500-48 SF500-48-K9 $1006
SFE2010P $1700 SF500-48P SF500-48P-K9 $2062
SGE2000 $943 SG500-28 SG500-28-K9 $1005
SGE2000P $1265 SG500-28P SG500-28P-K9 $1360
SGE2010 $1885 SG500-52 SG500-52-K9 $1911
SGE2010P $2565 SG500-52P SG500-52P-K9 $2743
New N/A SG500X-24 SG500X-24-K9 $1905
New N/A SG500X-24P SG500X-24P-K9 $3175
New N/A SG500X-48 SG500X-48-K9 $3175
New N/A SG500X-48P SG500X-48P-K9 $5556
© 2010 Cisco and/or its affiliates. All rights reserved. Cisco Confidential 32
What Makes 500/500X Different?Today (SFE/SGE) SF/SG500/500X
True Stacking Yes Yes
Performance 1Gbps Stacking 5/10Gbps Stacking
PoE 802.3af Legacy Cisco PoE/802.3af/802.3at
L3 Routing Static Static (500) /Dynamic (RIP)*; VRRP* (500X)
OnPlus N/A Basic
IPv6 IPv6 Gold IPv6 and USGv6
Energy Efficient No EEE Supports EEE
Addl Gig ports (Gig models) Standard 4 additional Gig ports
Localization / Globalization English only 7 languages—GUI, docs, suppt
Network-wide Auto Voice + Auto Smartports + CDP No Yes
Text View/CLI Mgmt No Yes
FE Price Range SFE2000($328 WPL ASP)SFE2010P ($1071)
SF500-24($372)SF500-48P($1299)
GE Price Range SGE2000 ($594)SGE2010P ($1616)
SG500-28 ($633)SG500-52P($1728)
SG500X-48P($3500)
* SG5xxx only
© 2010 Cisco and/or its affiliates. All rights reserved. Cisco Confidential 34
New Features—500 SeriesOver 80 New Software Features
IPv6 Gold/USGv6
MLD Snooping
IGMP Querier
Static RoutingLLDP-MED
Voice VLAN
Private VLAN
TextView/CLI
Auto Smartports
MAC-Based VLAN
Dynamic VLANAssignmentProtected Ports
DOS AttackPrevention
Time-Based 802.1x
Energy Efficiency
CDP
CCA
FindIT
Fanless
More Gigabit Ports
Localization
VLAN Mirroring
TCP Congestion Avoidance
DHCP Option 66/67
Option 82
802.3at POE+
Bonjour
Additional Browser Support
GuestVLAN
PolicerStats
QinQ
L3 Isolation
RIP*
VRRP*
5G/10G Stacking
* 500 X
Network-WideAuto-Voice
Cisco Confidential 35© 2010 Cisco and/or its affiliates. All rights reserved.
Competitive
© 2010 Cisco and/or its affiliates. All rights reserved. Cisco Confidential 36
Cisco 500/XSB Managed
Netgear ManagedGSM
D-Link ManagedDGS
HP ManagedE2910al
AdvFeatures—IPv6, MVR, Stack, VLAN mirror, etc
Cisco Unique Value+ Price competitiveness
CDP, CCA, Smartports
Programs: InvestProtection, PDF, etc.
Warranty + Support
Multiple Mgmt:LLDP/CDP/BonjourCLI/Menu CLISNMP ManagementCCA—System MgmtFindIT and OnPlus
Cisco 500/X Series SwitchingCompetitive Comparison
*Information on competitor products is accurate to the best of Cisco’s knowledge and is based on commercially available documentation from competitors as of December 2011. Partners/customers are encouraged to verify information.
© 2010 Cisco and/or its affiliates. All rights reserved. Cisco Confidential 37
Competitive (Non-10 Gig)
Cisco SBTG 500
SeriesCisco Catalyst2960 LAN Lite
Cisco Catalyst2960 LAN Base
HP Procurve 2520Managed L2
HP Procurve 2610Managed Static L3
HP Procurve 2610Managed Static L3
SKU sample (24 FE with POE)
SF500-24PWS-C2960-24PC-S
LAN LiteWS-C2960-24PC-L
LAN Base2520-24PWR
J9138A2610-24PWR
J9087A2610-24/12PWR
J9086A
GPL USD 725 USD 1,995 USD 2,995 USD 1,049 USD 1,579 USD 969
10/100 Mbps 24 24 24 24 24 24
10/100/1000 2 2 2 2 2 2
SFP Gbic 2 2 2 2 2 2
PoE 180W 357W 357W 195W 527W 189W
VLAN 4K 64 256 256 256 256
MAC Table Size 16K 8K 8K 8K 8K 8K
ManagementSNMP, WebGui, CLI,
FindITSNMP, CNA, CiscoWorks
SNMP, Cisco Network Assistant, CiscoWorks
SNMP, WebGui, HP Procurve Manager
SNMP, WebGui, HP ManagerSNMP, WebGui, HP
Manager
ACL Yes No Yes No Yes Yes
DHCP Snooping Yes No Yes No No No
IP Source Guard Yes No No No Yes Yes
DAI Yes No No No Yes Yes
STP Root Guard Yes Yes Yes No Yes Yes
Option 82 Yes No Yes No Yes Yes
Options 66/67 Yes No Yes No No No
Stacking True Stacking Clustering only Clustering Only Clustering Only Clustering Only Clustering Only
MVR Yes No Yes No No No
IPv6 Host Yes No Yes Yes No No
L3 Static No No No Yes—Static Yes—Static
CLI Yes Yes Yes Yes Yes Yes
Smartports Yes Yes Yes No No No
Network-wide Auto Voice Yes No No No No No
CDP Yes Yes Yes No No No
LLDP Yes Yes Yes Yes Yes Yes
Warranty LLW w/NBD LLW LLW LLW w/NBD LLW w/NBD LLW w/NBD
*Information on competitor products is accurate to the best of Cisco’s knowledge and is based on commercially available documentation from competitors as of December 2011. Partners/customers are encouraged to verify information.
© 2010 Cisco and/or its affiliates. All rights reserved. Cisco Confidential 38
Competitive—10 Gig
*Information on competitor products is accurate to the best of Cisco’s knowledge and is based on commercially available documentation from competitors as of December 2011. Partners/customers are encouraged to verify information.
Cisco SBTG 500
SeriesHP Procurve 2910alManaged Basic L3
3Com 4500G-24Managed Basic L3
Netgear GSMManaged Basic L3
D-Link XstackManaged L3
Cisco Catalyst2960S—LanBase
SKU sample (24 GE with POE)
SG500X-242910al-24G
J9145A4500G-24
3CR17771-91GSM7328S DGS-3627 C2960S-24PD-L
GPL USD 1905 USD 2609 USD 3295 USD 2750 USD 2960 $4,495
POE version $3,175 2910al-24G-PoE+ -
$3549$3,995 NA $5,495
PoEbudget (POE version)
370W 490W 370W NA 370W
ManagementSNMP, WebGui,
CCASNMP, WebGui, HP Procurve Manager
SNMP, WebGui, Mgmt platform
SNMP, WebGui, Mgmt platform
SNMP, WebGui, Mgmt platform
CNA, Ciscoworks, Smart Install, WebGui, SNMP
ACL Yes Yes Yes Yes Yes Yes
AdvSecurity—IPSG,DAI, STP Root Guard,DHCP Snooping
Yes Yes Yes No Yes Yes
Option 82 Yes Yes No No Yes Yes
Options 66/67 Yes Yes No No No Yes
Stacking Yes (True Stacking) Clustering only Yes (True Stacking) Yes (True Stacking) Yes (True Stacking) Yes (True Stacking)
MVR Yes No No No No Yes
IPv6 Host Yes Yes Yes No Yes Yes
L3 Yes—Static and RIP Yes—Static and RIP Yes—Static and RIPYes—Static, RIP, and
OSPFYes—Static, RIP, OSPF +
DynMcastYes—Static Only
Smartports/CDP/XML API Yes No No No No Yes
RMON, XRMON, SFLow +/-/- +/+/+ +/+/+ +/-/- +/-/+ Yes
VRRP Yes No No Yes Yes Yes
VLAN Mirroring Yes No No No No Yes
RSPAN No No Yes No Yes Yes
Redundant Power No Yes Yes Yes Yes Yes
Warranty LLW with NBD LLW with NBD LLW LLW LLW LLW with NBD
IP SLA Responder No No No No No Yes
NAC Appliance Support No No No No No Yes
Location Services No No No No No Yes
© 2010 Cisco and/or its affiliates. All rights reserved. Cisco Confidential 39
Competitive Selling Messages
*Information on competitor products is accurate to the best of Cisco’s knowledge and is based on commercially available documentation from competitors as of December 2011. Partners/customers are encouraged to verify information.
Silver BulletCompetitive Advantage
• Easy Management with Cisco technology CCA, CDP, SmartPorts, FindIT
• Network-wide auto voice deployment
• Additional ports on Gigabit Ethernet
• Enhanced features: IPv6, Layer 3, and security
• Cisco quality and reliability
• EEE/energy-efficient technology onall models
• POE+ (802.3at) on all POE models
• True stacking
• Extremely price-competitive offerings
• Cisco 500 Series offers an excellent value with an excellent mix of advanced features and reasonable price. It is competitively priced
• Cisco 500 Series Switches are part of a comprehensive network portfolio that includes unified communications, security, wireless, and routing—all designed to work together and managed with one tool
• Cisco 500 Series simplify voice deployments with auto voice features that dynamically configures the voice network
• The switches offer investment protection with limited lifetime warranty with next business day (where available)
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Positioning
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Fixed StackableFixed Standalone
Managed Switching for SMBF
unc
tion
ality
Cost
One Portfolio—A Spectrum of Choices
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500 SeriesSwitches
Catalyst2960-S
LAN Base
Catalyst3750
300 SeriesManaged
Catalyst2960
Switches
Catalyst3560
© 2010 Cisco and/or its affiliates. All rights reserved. Cisco Confidential 42
Cisco SMB Product Mix
Reliable, Easy to Use Drivers: Simplicity and Price
• Competitive features (firmware updates)
• Broad portfolio of choice designed for small businesses
• Easy to install and manage
• Rich functionality at an affordable price
Advanced LAN Switching Drivers: Scalability, Willing to Invest
• Intelligent services (Cisco IOS)
• Network-level management
• Broad range of services
• Comprehensive security
• Service integration
Se
rvic
es a
nd
Cis
co IP
Manageability
Cisco CatalystCisco Small Business Switches
Built for SMB
Fit for SMB
Wireless
Security
Video
Storage
Switching
Routing
Cisco Support Services (SmartNet)Cisco Small Business Support Options
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500/500X Cisco Catalyst
Support Cisco SBSC Cisco TACSoftware No Cisco IOS® Software Cisco IOS Software
Services Small Business ServicesCisco SMARTnet® support and SmartCare Services
Refresh Cycles Shorter product refresh Longer product refresh cycles
ManagementOptions focused on small business
Multiple enterprise-level management options: CNA, CiscoWorks, Orchestrator, etc.
Partner Programs Custom to serve SB Rich partner programs
Service Providers Limited Tier 1/2 service provider
FeaturesCompetitive against competitors with third-party silicon and software
Advanced Architectures:• Cisco TrustSec™ technology or identity• Medianet• EnergyWise• Cisco Catalyst® Smart Operations• Cisco IOS Software + CiscoWorks
Competitive Products
HP E2910, E2810,E2620Netgear, D-Link
HP A5x00, A3100, E6x00, E2910, E2810, E2610Juniper, LG-Nortel, Huawei
RTMSP Silver Gold DirectDMR URP Select Premier
Velocity(SMB and Transactional)
2-Tier
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Stacking Options ComparisonSBTG 500-Series Stacking 2960-S Stacking
Ease of Use
3750-X StackWise PlusEase of Use and High
Availability
Device Limit 4 units 4units 9 units
Stack Bandwidth 10G / 20G 10G / 20G 32G / 64G
Architecture HW Drop Table HW Drop Table Ring (Destination stripping)
Dynamic Ring Load Balancing No No Yes
Stack Convergence Few milliseconds to 5 sec 1-2 seconds Few milliseconds
Stack QoS Applied hop by hop Applied hop by hop Applied on ingress
Management Single IP address, SNMP, SYSLOG Single IP address, SNMP, SYSLOG
Single IP address, SNMP, SYSLOG
Configuration Single config and CLI, auto image and config update
Single config and CLI, auto image and config update
Single config and CLI, auto image and config update
Show and Debug Commands Unified Unified Unified
Single Forwarding andControl Plane
Synchronize ARP, MAC Address, IGMP, VLAN tables
Synchronize ARP, MAC Address, IGMP, VLAN tables
Synchronize ARP, MAC Address, IGMP, VLAN, Routing tables
Cross-Stack Features Yes Yes Yes
Single Bridge-ID Yes Yes Yes
Pre-Provision Members Yes Yes Yes
Redundancy Stack master 1:2 redundancy Stack master 1:N redundancy Stack master 1:N redundancy
Easy Member Replacement Yes Yes Yes
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Affordable Stacking Switches with Advanced Features• Growing network
• Support high-bandwidth application
• Advanced network featuresSecurity
QoS
IPv6
Layer 3 Routing
10GE
• Easy-to-install productsmanagement options
• Value led
• Small Business Support Center
Cisco 500 Series Switches Purchase Decision
Cisco 500 Series
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Resources and URLs
• Cisco® 500 Series Switcheswww.cisco.com/go/500switches
• Partner Central Small Business Switchingwww.cisco.com/go/smbpartner/switching
• Cisco Small Business Support Communitywww.myciscocommunity.com/community/smallbizsupport
• Cisco 500 Series Switches Warrantywww.Cisco.com/go/warranty
• Cisco Small Business Servicewww.cisco.com/go/smbservices
Thank you.
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Unmanaged100 Series
Smart200 Series
Smart (Emerging) 200E Series
Managed300 Series
Managed Stackable -500 Series
24 Gig ports 26 Gig ports 26 Gig ports 28 Gig ports 28 Gig ports
Green Ethernet (including EEE)
Basic QoS • Standards Based - Existing Competitor features•VLANs, QoS, Rate Limiting, Spanning Tree, 802.1x, IGMP Snooping etc
Bonjour (discovery application used for FindIT)
Auto Voice VLAN
Auto-LAN Policy Discovery
IPv6 Host
Text-editable configs
CDP
CCA Support
.3af POE (1/2 enabled)Budget 1/4 ports at 15W
.3at POE (all enabled)
.3af POE (all enabled) Budget 1/2 ports at 15W
.3at POE (all enabled)
.3af POE (all enabled) Budget 1/2 ports at 15W
• Standards Based - Existing Competitor features
•SNMP, RMON, Cable Diags, TextView, MSTP
Guest VLAN
IGMP Querier
Trusted Device VLAN
TextView (CLI)
DHCP Relay
Congestion Evasion
VLAN Diagnostics
Green• Standards Based - Existing Competitor features
•GVRP, ACLs, Shaping, Flow-based QoS and Security, Dual Image, L3 priority
SBSC
Cloud
Next-gen Internet
Ease-of -use / Support Static Routing - 32 routes Static Routing - 128 routes
New Compet features No Stacking 5G Stacking - Gigabit models
Future release:• Advanced Security (DAI, IPSG, STPRG, DHCP Snooping); MVR
• Standards Based - Existing features• Advanced Security (DAI, IPSG, STPRG, DHCP Snooping); MVR
Supported on 500X:VRRPDynamic L3 - RIP10 Gig Stack and Device connectivity