SPEEDFIT The smarter EMS workout in just 20 minutes

What is SpeedFit?

in 5 monthsLose 22 kg

Chronic Dieting

2017

THE SMARTER WORKOUT

LINDA DID

CAN MAKE YOU GAIN WEIGHT

Chronic Dieting

active l i festyle MAGAZINE

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Content

What is SpeedFit?Your smarter workout

Research articlesEMS requires less time for great results. If you want to lose weight and build muscle fast, you should learn about the benefits of EMS.

Lose 22 kg in 5 monthsLinda suffered from joint and muscle pain for eight years. Speedfi t changedher life.

Chronic dietingAnd why it can make you put on weight. When you reduce your normal daily intake of food, your body enters a “famine state”.

SpeedFit in mediaWhat the heck is SpeedFit and is it really possible to get fit in 20 minutes a week?

Editorial

See you at SpeedFit :)

I came to Australia in 2013 with not much more than a suitcase, the concept of SpeedFit and a plan to making these 20-minute workouts available to every Australian. In Europe, EMS studios have been thriving for the last fi ve years, with over 5000 studios in operation.Joining me was my friend and SpeedFit co-founder, Roland Safar. Our mission was clear: your fi tness regime shouldn’t take over your life, but fi t into it. Together, we were keen to challenge the traditional gym ethos by combining personal training with EMS technology in one short session, performed in private, fully equipped studios. SpeedFit is not just another fad: created by medical and sports professionals, EMS training has been backed by scientists for decades. And although SpeedFit is a unique fi tness experience, it’s also a lifestyle; it’s about being economical with your time so you can get more out of life. Introducing SpeedFit to Australia has been an amazing ride, and not without its challenges. Put it this way: if we had a dollar for everyone that said a 20-minute workout was not possible..! (But fortunately, the results soon quietened the naysayers.)

We opened our fi rst SpeedFit studio in Northbridge. With enthusiasm, determination, endless caffeine – and support from our spouses – we managed to talk people through the door and try our work-out. Luckily, people liked it. Word spread. More people signed up.Before we knew it, Channel 7’s Today Tonight was knocking on our door; we were on TV and suddenly, hours of hard work seemingly morphed into an “overnight success”! We soon launched our Claremont studio which helped absorb some of the endless demand. But it wasn’t enough.In June 2016, backed by investors, we launched three new studios over a space of three days. (Hey, we were green keen!) All studios were break-even in less than ten weeks. Today, we have more studios opening in Perth and the East Coast, and we’re just about to launch our franchise system. We hope you enjoy the magazine. It’s full of info on EMS, scientifi c research, great dietary tips and inspiring client stories. It’s all part of the SpeedFit lifestyle - a lifestyle we hope you enjoy embracing.

Hi, I’m Matej, CEO & co-founder of SpeedFit.Welcome to our fi rst edition of SpeedFit magazine. We hope your new year is off to a great start, and that somewhere along the way, it includes SpeedFit!

Spend less time at the

gym

Magazine | 5

EMS machines mimic the natural action of your central nervous system, sending electrical impulses that contract your muscles. It’s incredibly time effi cient: in just 20 minutes, an EMS machine will give you the same results as several hours spent sweating in the gym.

Each workout is tailored to the individual’s needs with the workouts adaptive enough to vary accordingly. For the elderly or injured, the workout can be extremely mild, while those wanting something a little more rigourous, you can experience a hard-core workout with strong muscle contractions and dynamic exercises.

SpeedFit studios are no ordinary gyms. Expect small, private spaces, pristinely clean – with only a few people present at any one time. Your instructor will give you your own machine and guide you through a personally tailored workout just right for your body – and your health and fi tness needs.

Lose fat, tone muscles, gain strength SpeedFit is a complete fi tness solution for all-round training, rapidly producing effective, visible results.

“A conveniently short, yet insanely effective workout – in just 20 minutes!”

Here’s what you can do:

Sculpt your body EMS training deeply stimulates your muscles to increase muscle tone and burn fat, resulting in a more sculpted, toned appearance.

Build powerful muscles and gain strength With the right settings, EMS training can help build powerful muscles. Perform EMS on its own or in conjunction with

other bodybuilding or strength training sessions throughout your week.

Dramatically reduce cellulite SpeedFit’s electronic stimulation dramatically boosts circulation to the tissues, stimulates and tones muscles and tightens connective tissue, minimising the of spongy, orange peel appearance of cellulite.

Improve your health and well-being Enjoy improved circulation, mood and quality of sleep, better weight control, less pain and even relief from incontinence.

Improve your posture By strengthening your muscles, particularly your stabilisers, muscles and joints are more supported, and posture is improved.

Be kind to your joints and tendons No jumping, jogging or twisting required! SpeedFit is the perfect workout for those with injuries or joint problems – or those wishing to avoid them!

What is SpeedFit? SPEEDFIT

SpeedFit has helped me lose fat and gain muscle mass. I’m more toned, and I feel like I have so much more energy.

Shahnaz

“

“

Fast, effi cient and deeply effective, SpeedFit turns everything you know about gym workouts on its head. Based on EMS training (electronic muscle stimulation) SpeedFit is a scientifi cally proven method used for decades in Europe for rehabilitation and sports medicine.

Magazine Magazine6 | | 7

Q: How did you hear about SpeedFit?

A: My husband watched the Channel 7 story on SpeedFit last September. Straight after, he told me about it and I rang SpeedFit immediately to book an appointment. I had to wait a while before I could get in, but I would have gone straight in that minute if I could!

Q: What motivated you to start SpeedFit?

A: I’ve suffered from joint and muscle pain for eight years. My weight has gone from 69 kg to 97 kg. Some days I was still able to go for a walk; however, most days I couldn’t as I was in too much pain. As time passed by, my walking sessions became less frequent, and I became slower and slower. After we had discovered SpeedFit on TV, I was amazed that you could do a 20-minute workout without having to sweat it out in a gym for four hours. The fact that I could exercise 90% of my muscles in that time also attracted me.I’d wanted to try SpeedFit because I wanted to lose weight, get fi t again, become free of pain, have fun and to be honest, I wanted to see results fast!

When I started with SpeedFit I was thrilled to discover that I could work out, free of pain. It was fun and not hard to do. Having a trainer support me for my 20-minute workout was a great way to get me going. I realised that there was nothing to worry about and in fact, I could do more than I thought. It improved my confi dence, which was at an all-time low.My primary goal was to lose weight and get some fi tness back;

I would have been happy to get back to 85 kg. As of today (Jan, 2015), I’m 78.5 kg. Having already smashed my primary goal, I decided I’d like to get back to 69 kg and get back into my favourite black evening dress!I’d also like to continue to live a pain-free life and never take pain relief medication again. To move freely without pain would be wonderful. This July I’m going on a trip to Italy, and I’m so excited at the thought of running around Rome with the energy and stamina I had when I was 30. What else? I’d like to get my abs back! Oh, and to do a long-distance swim for charity would be fabulous.

Q: What was your fi rst experience at SpeedFit like?

A: I was nervous about going to SpeedFit for the fi rst time. I had talked to Roland over the phone about my health issues, and he told me it wouldn’t be a problem. He said I could take it easy and just sit in the beanbag with the EMS attached to me for my fi rst two sessions if I wanted until my body started to get used to the treatment. He also told me that due to the increased circulation, SpeedFit could help me with my tendinitis and bursitis. I was keen to get started!When I walked in the door for the fi rst time I was impressed by the friendly, clean and calm environment I was in. SpeedFit is also child-friendly, which is handy as I often look after my grandson. I was not rushed, and everything was explained to me, which I appreciated. I felt listened to and taken care of. I loved that I was encouraged from day one to do just that little bit more.

“ “

Thanks to SpeedFit I lost 22 kg and I’m pain free.

Working out without putting stress on my arthritic knees, and my problematic left hip was wonderful.

You’re totally in control over how high the EMS machine goes, which is great. At the end of the fi rst session I wanted to do it all again because I was so amazed at how easy it was – and it was fun! Even after the fi rst session I swear I felt younger and even sprightly. I felt I was on my way to being the happy, healthy self I used to be. Truly, there was nothing I didn’t like, except for the fact that it was over so soon!

My initial SpeedFit session was like nothing I have ever experienced. Going to the gym is hard work and sometimes the soreness experienced afterwards can frighten me. SpeedFit was easy. The electrical impulses are hard to explain: it’s a pleasant feeling. Every time the machine worked my muscles I was getting closer to getting my fi gure back to how it used to be, which was so inspiring.As I drove home from my fi rst training session, I could not stop smiling. I was so happy and had so much energy pumping through my veins. I feel so lucky to have found SpeedFit.

There were other benefi ts that I enjoyed, too. There’re the pre-and post-workout drinks, which enhance the results of the workout. I love the exclusivity of only two people training at one time. Lots of attention is given to me; I never feel like I’m just a number at the gym.

Q: What results have you experienced from SpeedFit so far?

A: The most notable results have been my drastic weight loss. When I started in September 2014 I weighed 97 kg. Four months later I have lost 19 kg of body weight (but displaced 22kg of FAT), and I have so much more energy. I can honestly say I feel 20 years younger. When I wake up in the mornings I feel alive. Waking up feeling great is such a big deal for me, because in the past and wake up feeling like I barely slept. My body would hurt all over. Now, I jump out of bed feeling terrifi c. I have no more pain, and I’m ready to get on and enjoy my day.

I cannot get over how in just four short months even my skin feels different: smoother and with less cellulite. I can see my knees again! My legs have more muscles and less fat; my bat-wings have nearly gone, and I can fi nally see muscles in my arms again. I have no rolls of fat on my back. It’s so good to rediscover my fi tter body that’s been secretly hiding for all this time!

lost 22kg

pain-free, requiring no more

medication

increased muscle tone

increased fi tness

increased energy

improved balance and strength

smoother skin

less cellulite

improved confi dence

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Linda’s resultsafter 5 months of SpeedFit

Linda- nurse

Magazine | 9 Magazine8 |

Chronic Dietingwhy it can make you put on weight

KEEP HUNGER

AT BAY

Eat protein,

vegetables and fat

at every meal

&

It seems so unfair, but it’s true: sometimes our best dieting efforts can end up biting us in the proverbial. And, if you’re on a diet that is limited to only certain types of food, your body becomes deprived of its natural nutrients and enter a “nutritional famine state”. In this state, your body forces you to keep eating until you consume the nutrients your body is starving for.

This famine state is precisely why dieters don’t lose weight, or end up putting on more weight than before they started. In fact, studies from the Baylor College School of Medicine and the University of California show that up to 95% of people who lose weight through dieting regain the kilos soon after the diet ends.

Breaking the hunger cycle

Eat protein, vegetables, and fat at every meal, if you want to avoid your body thinking it’s gone into a famine. Forget about the typical foods you used to eat at each meal. Don’t think of breakfast as cereal, bagels, or pancakes. Forgetsandwiches with big slices of bread.

For sustainable fat loss, you need to construct your mealsaround animal protein, two to three cups of low-carb veggiesand benefi cial fats. These type of meals will reduce hunger, which will consequently reduce your calorie intake.

Yes, dieting can make you fat! And the reason is simple: when you reduce your normal daily intake of food, your body enters a “famine state”. Research at Melbourne University reveals that cutting down calories produces 20 percent more of the appetite-stimulating hormone ghrelin, which forces you to overeat after your diet ends.

Franchise

The SpeedFit trend is taking the world by storm with thousands of studios operating in Asia, Europe and the US. SpeedFit not only offers amazing fi tness and health benefi ts, but fantastic business opportunities at the same time. Now you can buy your own SpeedFit franchise. Contact us today to fi nd out more.

Tried and tested model

The SpeedFit franchise model has been tried and tested in multiple countries around the world and has proven itself successful and profi table. Having said that, we have only touched the surface of this lucrative business opportunity and there are many new uncharted territories up for grabs for suitable candidates.

Why purchase a franchise?

SpeedFit is no fi tness fad - it’s a tried-and-tested method of getting fi t with just one 20-minute workout a week. With so many benefi ts, SpeedFit is fast developing a cult-like following around the world.

Investors and business operators welcome

Whether you are a passive investor, with an eye for a great investment, or would prefer to be an owner/operator and run the business yourself, we are open to both ideas. This is a modern concept in both fi tness programs and business models, and is projected to be one of the fastest growing franchise companies in the coming years.

franchise

BUY YOUR VERY OWNfranchise

Contact us today 1300 121 313

Magazine10 |

IN MEDIA FAQWhat should I expect after my fi rst session?

Your muscles have just undergone an intense workout using a powerful combination of EMS and SpeedFit’s exercise program. As with most workouts, training causes micro tears in your muscle fi bres and your body has to repair itself. Once the repair is complete, it will start to build musc-le. This will only happen if suffi cient time to rest is given – a minimum of 48-72 hours is recommended. We recommend you avoid high-intensity training (especially weights) during this period as that would inhibit the re-pair process. Instead, we recommend low-intensity cardio training or stret-ching, such swimming, cycling and walking. It is common for people to experience muscle soreness, similar to what you experience after intense weights training. This generally kicks in around 24 hours after the workout and peaks at about 48 hours after the workout.

When should I book my next session?

We recommend you allow a minimum of 48-72 hours between your sessi-ons. Only one session per week is suffi cient for majority of people. For people wanting to accelerate their progress or those who don’t do any other activity outside of SpeedFit, adding an extra metabolism/cellulite session per week may be benefi cial. Please consult with one of our team to see if this is suitable for you. If you experience higher than normal musc-le soreness – delayed onset muscle soreness (DOMS) – we recommend you take magnesium tablets or multi-vitamin tablets to aid your recovery.

„ In Australia, SpeedFit is currently the most popular network of EMS personal training studios.“Men’s Fitness

„ It’s a serious business…this is intense…I feel like I’ve just done the biggest workout in my life in 20 minutes“Rayne Embley

„ It doesn’t look like much, but it DOES make you work“Channel 9 News

„We have been told, when it comes to exercise, no pain no gain… but this new device it’s turning this theory on it’s head !“Channel 7 Today Tonight

„ It seems to offer something I can’t get from the other forms of exercise I usually do and it wor-ked muscle groups that would not normally be activated.“Health & Medicine

„You‘ll feel the effects immediately after your fi rst workout, and coupled with a healthy diet, you‘ll notice your body will be more toned in just a few short weeks. So get excited becau-se it really is possible to get fi t in 20 minutes a week!“The Urban List

„ I was sore for like following week, but after that I was feeling faster, feeling quicker. Yes, it’s defi nitely paying off!“Jermaine Beal (Perth Wildcats)

„ The way it contracts your muscles…it’s awesome!“Soa The Hulk

Magazine Magazine12 | | 13

HIIT vs EMSCould the benchmark of fast fitness gains be outdone by technology?

If you want to lose weight and build muscle fast, you should learn about the benefits of EMS before you decide.

EMS requires less time for similar results

Timing plays an important role in HIIT. Most classes require about 15 minutes of activity, with many reaching up to 30 minutes long. Intense workouts that last longer than 30 minutes can be troublesome though, as the likelihood of injury increases. But generally, HIIT is known for promoting a short sharp burst of a workout.

EMS classes require a similar time commitment individually, although you only need one session per week for the same results. At SpeedFit, classes are always only 20 minutes. This short time makes it very easy for busy people to stay in shape and improve their health.

Similar results, backed by research

A study lead by Wolfgang Kemmler at Friedrich-Alexander’s Institute of Medical Physics found that EMS provides remarkably similar results as HIIT.

The researchers started their study with the assumption that HIIT would offer the most time-efficient method of producing muscle mass and strength. After working with volunteers for 16 weeks, though, they discovered that EMS created similar results as HIIT.

In some tests, the researchers found that volunteers who participated in EMS classes actually got better results than

those who took HIIT classes. EMS volunteers, for instance, had greater isometric back extension strength than volunteers enrolled in HIIT.Volunteers in the EMS classes also saw reductions in body fat mass, which suggests that EMS can help exercisers burn calories and shed unwanted pounds quickly.

EMS provides close supervision, making it great for reluctant exercisers

Many people say that they do not have time to exercise. Both EMS and HIIT prove that anyone can find time to become healthier and stronger. Still, a lot of people who start HIIT programs drop out before they reach their goals.

Time isn’t the only issue that discourages people from exercising. Many people simply do not feel motivated to exercise regularly.

If you don’t feel motivated, then EMS workouts like SpeedFit are the perfect solution. With traditional exercise, body sculpting only happens when you commit to hitting the gym several times a week. When you’re there, you’re responsible for lifting more weight and running longer distances.

At SpeedFit, you get a personal trainer who focuses on you. It’s still a challenging workout, but you get encouragement from a trained professional who knows how to help you reach your goal. Whether you want to improve your posture or try

some cellulite reduction exercises, your trainer will lead you through each step to keep you focused on your goals.

EMS is low-impact compared to high-intensity fitness

HIIT’s demanding workouts can put a lot of stress on your body. If you have an old sports injury or a medical issue, the high-impact nature of HIIT may cause your joints, tendons and muscles to hurt.

With whole body EMS, electrical stimulation does a lot of the work for you, so you don’t have to jump up and down or make fast turns that could hurt your body. Instead, you get an intense workout without endangering your health.

EMS training is an excellent option for most people who want to get in shape. Any health conditions that may prevent you from participating in SpeedFit would also keep you out of a responsible HIIT class. And as always, it’s a good idea to check with your doctor before starting any new exercise program. For most people, EMS is the easiest, most time-effective way to transform their bodies and gain more strength.

High-intensity interval training (HIIT) often gets lauded as one of the most effective ways to get in shape quickly. HIIT definitely has its perks, but studies show that it isn’t more effective than whole-body electromyostimulation (EMS) workouts like SpeedFit. If you want to lose weight and build muscle fast, learn about the benefits of EMS before you decide which approach will work best for you.

Magazine14 |

Karim BenzemaUsain Bolt What do

have in common?

Think that SpeedFit EMS training is new? Think again. Athletes and scientists have been singing the praises of EMS for the last 50 years with the training method being used by some of the biggest names in athletics and sports.

Other athletes and celebrities that use SpeedFit EMS include:

Kung Fu legend Bruce Lee was donning an electrostimulation prototype way back in the 1960’s as a way of increasing muscle strength and reducing body fat percentages, giving him that inimitable lean, mean, powerhouse appearance he was renowned for. Lee was so impressed with electro-stimulation as a muscle strengthener that he demonstrated the technology in

his autobiographical film. Today, scientists now understand the processes that make electro-stimulation a shining light in the future of rehabilitation – as well as endurance and anaerobic training. And now, some of today’s greatest athletes in the world are using SpeedFit EMS religiously.

&

Interested in finding out more about SpeedFit? Book a trial today!www.speedfit.com.au

Karim Benzema soccer

One of the most prominent soccer players in the

world, Real Madrid’s Frenchman has “immense

talent,” according to ESPN’s Benzema player profile.

The ESPN expose also touts him as a “potent finisher

inside the box ... strong and powerful.”

But Benzema has been criticised throughout his

career for a lack of endurance, and at times, carrying

too much weight.

Benzema rededicated himself and exploded back

onto the international scene, but it was during

the second half of the 2014-2015 season that he

separated himself from everyone in FIFA, with the

exception of a few elites. Following a hamstring injury

that Benzema rehabilitated using SpeedFit electro-

stimulation, Benzema finished the year with 32 goals.

Today, he credits much of his success to his religious

use of the SpeedFit EMS electro-stimulation.

Usain Bolt track & field Olympic gold champion

Since 2008, Usain Bolt has won a combined 28 gold

medals in the Olympics and the World Track and Field

Championships. His only silver medal was for a relay

race.

Unquestionably the best athlete in the world, Usain

Bolt is so convinced SpeedFit EMS has contributed

to his success, he’s become the company’s biggest

advocate.

While Bolt has never had issues with his weight, he’s

fervent about using SpeedFit EMS to strengthen his

chest and core, and unhesitating when explaining the

benefits of electro-stimulation.

Madonna Leonal Messi Roger Federer Christine Arron Jean-Baptiste Grange

Magazine Magazine16 | | 17

20 minutesis all it takes!

Results you can see & feel. Fast.

Why waste hours at the gym? With SpeedFit you can get fi tter, faster. 20 minutes, just once a week, is all it takes to strengthen, tone and streamline your body. So you’ll have more time for everything else.

Scientifi c research

EMS training has been endorsed by scientists for decades. There are numerous research papers on the benefi ts of EMS training for heart health, strength and conditioning, full body workouts and incontinence treatment.

VISIT US TODAY

Northbridge Studio8/325 Newcastle Street

Northbridge WA 6003

(08) 9328 3448

northbridge@speedfit.com.au

Currambine StudioCurrambine Quarter,

3/13 Hobsons Gate,

Currambine WA 6028

(08) 6202 1024

currambine@speedfit.com.au

Cockburn StudioCockburn Gateway Shopping City,

816 Beeliar Drive, Success WA 6164

(08) 6193 1013

cockburn@speedfit.com.au

Cloisters StudioPerth CBD studio, Cloisters Arcade,

863 Hay Street, Perth CBD

(08) 6381 0235

cloisters@speedfit.com.au

Claremont Studio7/40 St. Quentin Avenue,

Claremont WA 6010

(08) 9384 6182

claremont@speedfit.com.au

Osborne Park Studio3B/4 King Edward Road,

Osborne Park WA 6017

(08) 6444 4164

osbornepark@speedfit.com.au

How should I prepare for my next session?

Preparing for your second and further sessions is the same as the fi rst one.

1. Your last meal should be eaten 2-3 hours before training so you have suffi cient energy for the workout.

2. Try to drink at least 300ml water about 30-45 minutes before the training session to ensure you are suffi ciently hydrated (or drink our pre-workout electrolyte drink for fast hydration).

3. Arrive 10 minutes before your booking time to allow time to change and get ready.

Can I do more than one session a week?

Yes, you can fast-track your progress by adding a cardio training session onto your weekly strength training. These sessions use a different kind of stimulation, which provides a constant current of low-frequency stimulation. You will feel the difference straight away – it is a slow but continuous pulse that keeps your muscles working non-stop for the full 20-minute session.

Through short, single pulses, this program has a strong impact and enhances the muscles metabolic qualities. By constantly altering the muscle state between tense and relaxed you can improve blood circulation, activate the production of new capillaries and positively infl uence fat metabolism, making it possible to gain lean muscle mass and burn fat faster.

This package can be added to any membership.

FAQ

MORE LOCATIONS COMING SOON...

Magazine18 |

One of SpeedFit’s most popular (and highly qualifi ed) trainers, it’s no surprise that Afi q Jackson was recently awarded the title of SpeedFit Trainer of the Year 2016. Afi q is a fantastic addition to our team. A Notre Dame University graduate, he’s an Exercise Physiologist, Sports Scientist (with a Masters of Strength and Conditioning) and a leading Strength

Training Coach with over six years’ experience. Plus, he’s an Australian Lacrosse athlete. And luckily for us, he loves to share his knowledge with others when teaching!Afi q is a strong advocate for achieving a balanced lifestyle for a better quality of life and improving your goals. He fi nds SpeedFit a “creative and smarter ways to exercise for the everyday individual”. Afi q says SpeedFit is essential for his personal athletic training, profoundly improving his skills as a national lacrosse athlete.

Favourite pet: His dog, ‘Diesel the polar bear’

Biggest weakness: Lemon cheesecake

Afi q’s favourite motto: “Sometimes life gets tough; either you can quit, or you can get to work. It’s that simple.”

INTRODUCING

Name: Afi q JacksonAge: 28Studio: Osbourne ParkOccupation: TrainerQualifi cation: BSc Exercise

Sports Science, GradDip Exercise Physiology, MS Strength & Condi-tioning.

Afi q Jackson

Afi q Jackson

SpeedFit Trainer of the Year 2016

TO MAKE IT EASY TO START SPEEDFIT, WE OFFER AN EASY-TO-AFFORD TRIAL PACK.

TRIAL PACKEASY-TO-AFFORD

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Speedfi t Sport & Lifestyle Magazine 2017

www.speedfi t.com.au1300 121 313

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