Christine Keep's portfolio
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A B C
mercy corps bookFront and back cover design for a
32-page book commemorating the
Mercy Corps Phoenix Fund’s donor trip
to India and Nepal and featuring the
photography and words of Joni Kabana.
The objective was to follow the existing
Mercy Corps style guide but also
differentiate Phoenix Fund. The Phoenix
Fund gathers private seed capital
for start-up projects in communities
recovering from war or social upheaval.
For the cover I felt that an illustrative
approach would best appeal to the
diverse audiences for the project and
add an element of mystery.
Abstract shapes represent the concept
of seed grants and the lotus flower
symbolizes prosperity and hope in a
culturally relevant way.
InDesign, Illustrator, Photoshop
A B C
mercy corps bookFor the interior pages, my approach was
to honor the content with minimalist
design and thoughtful pagination that
followed the rhythm of the story. I used
subtle graphic elements such as henna-
inspired borders, passport stamps, and
relief maps to reinforce the message of
the text and add visual interest. I became
an active participant in the story-telling
process, working closely with the writer/
photographer to get additional images
or information where I felt it would
support my creative vision.
InDesign, Illustrator, Photoshop
A B C
mercy corps bookThe content of this book inspired me
with a deep sense of gratitude and I tried
to convey that in the most appropriate
way. The photos were so well-concieved
it was often most appropriate to
display them without any editing but
occassionally I overlaid gradients or
turned them to duotone for a dramatic
effect. The turquoise photo at the top-
left was taken by a Media Student that
the photographer (Joni Kabana) met
while traveling. Proceeds from the sale
of this publication will benefit media
related efforts in India/Nepal through
Mercy Corps.
InDesign, Illustrator, Photoshop
literacy mapThis was printed as a 30" x 40" poster for
display at Adult Education Day at the
Oregon State Capitol.
The objectives were to represent both
the need for improved literacy in Oregon
and the activities of current state-
sponsored volunteer literacy tutoring
programs in a visual way to an audience
of busy policymakers.
I accurately represented widely variable
data by scaling the icons proportionally
on a logarithmic scale. And I got to meet
the governor!
Illustrator
terra vita grazingThis client had a successful goat grazing
service which they wanted to start more
actively promoting, but no defined
identity.
Their objectives were to maintain a
homegrown and approachable feel
while also gaining credibility and
maintaining flexibility to expand their
services to include land management
consulting. My background in natural
resources gave me unique insight into
their philosophy and target audience.
They chose the name Terra Vita and
we worked from there to create
identity materials that would convey
their message of health and vitality to
landowners in the region.
Illlustrator, Photoshop
logo, letterhead, business card, envelope, rack card
A B
A B
terra vita grazingThis website needed to be accessible on
older browsers and slow connections
because much of the target audience
lives in rural areas. A combination of
lists, text, and images provides visitors
multiple avenues to learn about the
services available. The bright but earthy
colors and candid photos of goats help
to capture the humorous spirit that
people sometimes react with when they
first see a herd of goats in an familiar or
unexpected location.
terravita.ag
Dreamweaver, Illlustrator, Photoshop
the river whyBook cover redesign for a novel about
fishing and philosophy by Portland
author David James Duncan. My design
was inspired by an important scene
in the story when the main character
follows a female salmon upstream and
realizes that the “why” spelled out by
the shape of his favorite river is not a
question, but rather a statement—and
just the answer he had been seeking.
The bright, near primary colors and
quirky design reflect the youthful and
eccentric character of the story.
Illlustrator, Photoshop
once upon a timeBook cover and title page designs
for a collection of Russian folk tales
inspired by a Ukrainian friend who
helped with research and translation of
the story titles. I drew the ornaments
and letterforms by hand based upon
traditional Ukrainian folk art, scanned
the drawings, auto traced in Illustrator,
then also manipulated the images in
Photoshop.
Illlustrator, Photoshop
A B C D E
yerba libreLogo for a proposed brand of yerba
maté bottled beverages.
Yerba maté is a tea-like beverage which
is traditionally drank by native people of
southern South-America. It is popular in
Argentina, Paraguay, Uruguay, and Brazil,
and increasingly throughout the world
with internationally-savvy consumers.
This brand name is inspired by the
alcoholic drink “Cuba Libre.” Symmetrical
balance and nature references represent
the soothing energy of the beverage and
ritual symbolism of peace and friendship
while a dash of socialist revolutionary
iconography gives a youthful edge and a
bit of mystique.
Illustrator
yerba librePackaging for bottled beverages in four
internationally-inspired flavors.
The packaging shows the dried maté
leaves along the bottom as a texture to
represent the ground with clouds and
open space reinforcing the connection
to nature and the idea of “freedom.”
Clear informative text about the drink,
references to environmental impacts,
and nutritional information appeal to
educated consumers. A round booklet
rests in the cap which could be used
to communicate and interact with
customers in an unexpectedly tactile
way, potentially as an avenue for
activism or education.
InDesign, Illustrator, Photoshop
A B C D E
Nutrition FactsServing Size 10 fl uid ounces (226g)Servings Per Container 2
Amount per serving
Calories 50 Calories from Fat 0
% Daily Value*
Total Fat 0 g 0%
Sodium 11 mg 0%
Total Carbohydrate 12g 4%
Dietary Fiber less than 1g 2%
Sugars 15g
Protein 0g
Vitamin B6 4% • Vitamin C 10%
Calcium 4% • Iron 5%
Magnesium 6% • Zinc 2%
Ribofl avin 17% • Niacin 2%
*Percent Daily Values are based on a 2,000 calorie diet.
Ingredients: An infusion of (Purified Water, Yerba Maté, Rose Hips), Honey
Original MatÉ
Nutrition FactsServing Size 10 fl uid ounces (226g)Servings Per Container 2
Amount per serving
Calories 50 Calories from Fat 0
% Daily Value*
Total Fat 10 g 16%
Sodium 11 mg 0%
Total Carbohydrate 12g 4%
Dietary Fiber less than 1g 2%
Sugars 15g
Protein 0g
Vitamin B6 4% • Vitamin C 10%
Calcium 4% • Iron 5%
Magnesium 6% • Zinc 2%
Ribofl avin 17% • Niacin 2%
*Percent Daily Values are based on a 2,000 calorie diet.
Ingredients: An infusion of (Purified Water, Yerba Maté, Roasted Yerba Maté, Rose Hips), 2% Milk, Honey, Chocolate, Coffee Extract
MatÉ Choco-Lattemade withOrganic2% milk
Yerb
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yerba maté herbal tonic
Drink Cold or Warm ´Keep Refrigerated
16 fl.oz(.473L)
35% Carbon Neutral Mind ´ Body ´ Spirit
Maté is a tea-like beverage which
was introduced to the global community by the Guarani people of South America. It is customarily shared over conversation with friends and drank throughout the day for its many health benefits and energizing properties. Maté leaves naturally contain 24 vitamins and minerals, 15 amino acids, and high levels of antioxidants.
yerba maté herbal tonic
Drink Cold or Warm ´Keep Refrigerated
16 fl.oz(.473L)
35% Carbon Neutral Mind ´ Body ´ Spirit
Maté is a tea-like beverage which
was introduced to the global community by the Guarani people of South America. It is customarily shared over conversation with friends and drank throughout the day for its many health benefits and energizing properties. Maté leaves naturally contain 24 vitamins and minerals, 15 amino acids, and high levels of antioxidants.
Yerb
a Li
bre
Mat
é B
lend
s´
1122
Mt.
Hoo
d St
, Ste
1H
ood
Riv
er, O
R 9
7031´
info
@ye
rbal
ibre
.com
yerb
alib
re.c
om´
Tel 8
66.9
71.2
345
™
™
yerba libreProposed concept for a 2-page print ad,
emphasizing the connection to nature
and senses of both groundedness and
freedom.
The copy would educate consumers
about the health benefits of maté and
the social/environmental philosophy of
the company.
Illustrator, Photoshop
Earthy GoodnessNow in four delicious flavors
Good for you, Good for the Earth — doesn’t have to taste like dirt. Yerba Libre Herbal Tonics are flavored and fortified with all-natural ingredients to complement the natural healing properties of yerba maté. Keepsake glasses, donations to international non-profits, and carbon-offsets are just a few of the feel-good impacts of your drink purchase. Learn more at yerbalibre´com
A B C D E
yerba libreHand-crafted tote bag made from
recycled burlap sacks used for importing
maté with hemp stitching and organic
cotton embroidered tag. To be given
away as a promotional item or sold with
profits to support an appropriate cause,
such as to offset the carbon emissions
associated with importing maté.
A B C D E
yerba libreProposed web design for a highly
interactive site geared primarily toward
an audience of consumers. Design
includes concept for a store with an
expanded product line of bulk maté,
drinking accessories, recipe books,
gift sets and tea bags. This would be a
content-rich site with a news page/blog
and an about section with extensive
cultural, health, and environmental
information. The surreal landscape of the
background and whimsical leaves are
inspired by magical realism and allow
for enless opportunity to surpise and
engage visitors with Flash elements.
Illustrator, Photoshop
A B C D E
summaryVersatile graphic designer seeking to specialize in the fields of environment, science, health, education, and business. Able to engage with complex content, research, write, and work as part of an interdisciplinary team, drawing from a diverse educational and professional background. Experience working with government and educational institutions, as well as private non-profit and for-profit businesses at the local, national, and international level. My diverse interests are united by a passion for lifelong learning and a desire to make a positive contribution.
design skillsExperience in: business identity, information graphics, illustration, publication design, stationery, marketing collateral, advertising, packaging, apparel, photo editing & digital imaging, interactive PDF, interface design, CSS-based web design, basic Flash animation, ActionScript & JavaScript.
softwareADobE CrEAtiVE SuitE 3– illustrator, Photoshop, inDesign, Acrobat, Flash, Dreamweaver
MiCroSoFt oFFiCE– Word, Excel, Access, PowerPoint
typetool 2, Garageband, Quicktime, Quickbooks
MAC AnD WinDoWS
educationAAS, Graphic Design Mt. Hood Community College, over 1200 hours of software instruction and 56 credit hours in graphic design core coursework.
BA, Biology & Spanish Minor: Environment & Natural Resources University of Wyoming, , GPA .Coursework included: biological and physical sciences, interdisciplinary environmental studies, Spanish, and electives in art & humanities. Spanish & Tropical Ecology semester abroad, Costa rica, 2002
christine fisher keep [email protected] | ..
work historyGraphic Designer /–present
Blue Marble Creative | Hood River, ORAssist with print and web design projects for a variety of local and national clients related to health and sustainability such as renewable energy, sustainable travel, education and health. My role includes both concept and production, as well as participation in business planning and client relations.
Independent Freelancebusiness identity package for terra Vita Grazing & Consultingtechnical illustrations for independent theoretical neuroscientistillustrations for PhD dissertation related to ecology and invasive species
Instructional Assistant /–/Columbia Gorge Community College | The Dalles, ORAssisted with coordination of a volunteer literacy tutoring program and promotion of college outreach events. Published a quarterly newsletter and designed an informational poster for presentation at the state capitol.
Marketing Manager /–/Project WET International Foundation | Bozeman, MTCollaborated with a diverse staff of environmental education, fundraising, accounting, and product development professionals at a non-profit organization related to water resource education/awareness where my role focused on generating revenue through material sales in the uS and internationally. Managed customer service, warehouse, sales, and e-commerce operations through an expansion to new facilities. Helped to establish systems, hire, and train new staff. Proposed and directed the integration of a family of websites and managed product catalog and packaging design projects, contracting with outside designers. Wrote marketing plan and funding proposals and led strategy and sales discussions with the executive team and key stakeholders. represented Project WEt at numerous conferences and trade shows including the national Science teachers Association and the Fourth World Water Forum in Mexico City.
Stream Ecology Research Technician /–/University of Wyoming | Laramie, WY | Venezuela | Yellowstone National ParkAssisted over 15 different professors, graduate students and government scientists with research related to limnology, ecology, nutrient cycling, physiology, water quality, entomology, invasive species and more. Contributed fieldwork, lab analysis, data analysis, discussion, and logistical support for nSF and EPA-sponsored studies. Played a significant role in one study focusing on cutthroat trout in stream and lake ecosystems in Yellowstone national Park. Also played a lead role in fieldwork, chemical analysis, and logistical support for a study about migratory fishes and nutrient cycling in rural Venezuela. Gained exposure to a wide array of techniques and resource issues. Self-taught certain analytical methods, shared this knowledge with graduate students and coauthored a journal article about method improvement.
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