Charlie pitch deck new v3

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Mevo Creative Presentation Get Me Charlie is an online marketplace that connects emerging cool brands enlist their very own super influencer team. We Aim to Be A Social Selling Community That Combine the Benefits of Network Marketing with the Power of Ecommerce & Social Media allowing for Talented Designers Get Their Very Own Network of Super Influencers Without the Hassles of Building One. We Consider Our Charlie’s to be Style Icon’s in their Very Own Network of Family / Friends. Their Tastes Are Emulated and are in Fact Super Influencers to their Network. We provide them a business system to earn a commission and build their own teams by identifying and promoting brands that they like Each Influencer on the Platform is called a “Charlie” and they are predominantly millennial women in the U.S. Word of mouth triumphs as most trusted way to advertise

Transcript of Charlie pitch deck new v3

Page 1: Charlie pitch deck new v3

Mevo Creative Presentation

Get Me Charlie is an online marketplace that connects emerging cool brands enlist their very own super influencer team.

We Aim to Be A Social Selling Community That Combine the Benefits of Network Marketing with the Power of Ecommerce & Social Media allowing for Talented Designers Get Their Very Own Network of Super Influencers Without the Hassles of Building One.

We Consider Our Charlie’s to be Style Icon’s in their Very Own Network of Family / Friends. Their Tastes Are Emulated and are in Fact Super Influencers to their Network. We provide them a business system to earn a commission and build their own teams by identifying and promoting brands that they like

Each Influencer on the Platform is called a “Charlie” and they are predominantly millennial women in the U.S.

Word of mouth triumphs as most trusted way to advertise

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people say they would

recommend a brand to a

friend

83% believe

recommendations from friends and family over

advertising

92%

more likely to trigger a purchase with

WOMM than advertising

50X

of people trust recommendations from friends

80%

of people say they learn about

products from Social Media

65%

Customers referred/recommended were

18% more likely to stay with the organization than other

customers

18%Customers are 4x more

likely to buy when referred by a friend

4X

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Social Sellingmakes the internet more “personal” andis an add on to the “Age of eCommerce”

Personal Contact

Access To Client

Expert Advice

Purchasing Experience

Availability of Product

After Sales Service

Emotional Attachment to Shop

Knowledge of Buyers

Price

Selection

Inventory/Working Capital

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Charlie! aims to be a Social Selling Community,

built on 4 pillars that combines the benefits for emerging and established Ecommerce brands,

is based on independent entrepreneurs that sell to clients personally who receive a performance based commission for their work, uses the power of Social Networks and

thus mainly growing virally, with the built in benefits of a Marketplace.

Ecommerce Market Network Marketing Social Network/Community

MarketplaceGrowing Market

Ability to seek help and get a micro influencer

to promote the products all the way to

actual sale

High Product Margins

Independent Sales Force

Trust/WOMM/Low Returns

Emotional SaleRecurring Revenues

No Marketing Costs

Virality Exclusivity

Personalization

Customer Log In

High Process Efficiency24/7 shopping

Low Capex

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User Step 1Charlie downloads and sign's up to

our mobile app and input's their interests and the minimal floor of earnings per action undertaken

User Flow: Charlie!

User Step 2He / She will then be matched to

products based on the criteria stipulated

User Step 3Charlie chooses which campaigns and

gets a unique URL Link that she can then use to "spread the word". This can be

efforts undertaken offline or online

User Flow: BrandsBrend Step 1

Brand downloads and sign's up to our mobile app and input's the

products they want sold

Brend Step 2The product will then be

matched to the Charlie! based on their criteria stipulated

Brend Step 3Progress is monitored and payments are released when products are sold

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Market research firm eMarketer projects e-commerce sales will eclipse $3.5 trillion within the next five years. The web will account for 7.3% of global retail sales this year, growing to 12.4% by 2019, eMarketer says. By

2019, eMarketer Inc. projects online purchases will more than double to $3.551 trillion, or 12.4% of total retail sales of $28.550 trillion, as more people come online around the world.

EMarketer projects North American e-commerce sales of $375.89 billion this year, up 14.3% from $328.6 billion last year. E-commerce sales in the U.S. are expected to account for 92.9% of that total, or $349.06 billion. That would represent growth of just over 14% from last year’s U.S. e-retail sales of about $305 billion, reported by

the U.S. Commerce Department.

The eMarketer report says U.S. e-retail sales will nearly double to just over half a trillion dollars ($548.22 billion) by 2019. The biggest trend in analyzing the U.S. market is consumers’ willingness to spend big online.

Frequency of purchases and higher-value transactions are really growing online. As a more mature market, we’re seeing sales continue to grow because of that. People are more willin to buy big-ticket items online.

Industry Overview

ECommerce

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Sales competitors

Sales platformsMarketing platform provides brands with a one-stop solution to get deep

insights on their performance, create original content, discover UGC, distribute to owned, influencer, and paid channels, measure and

monetize.

Affiliate marketing / sales networks

Boostinsider creates social media buzz about products by

connecting brands to a pool of online

influencers.

San Francisco, CaliforniaStockholm

Universal Avenue is a global Brand Ambassador and Customer Acquisition solution that accelerates the growth of

innovative solutions, through an on-demand direct salesforce that can be activated

instantly in any location around the world.

New York, NY

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Marketing competitors

Influencer support platforms

Marketing collaboration with influencers

Santa Monica, CA

Fame Bit is a marketing platform where brand,

collaborate with influencers.

Orlando, Florida

IZEA connects brands with influential content creators and publishers. Our platform enables content marketing and influencer marketing at scale.

Boston, Massachusetts

Mavrck enables national consumer brands to drive sales by identifying and activating their most influential

customers at scale.

Syracuse, New York

Influencer marketing platform that identifies influencers within key online communities, reaches out to them at scale, and inspires

them to write about brands

Boulder, CO

TapInfluence is a cloud-based software platform that automates the creation,

management and measurement of influencer marketing programs.

San Francisco, CA

Traackr offers an influencer analytics suite that supports

influencer marketing strategies.