Characters are the main subject on the poster, edited with a black and white effect to look like they’re animated. All wearing sunglasses and suits to reflect the crime genre and to create a cool image of them.

Strap line giving away some of the narrative, helpful to entice crime viewers.

Title of the film in the largest font on the poster, bold and in red to be memorable. The red, could be relating to blood.

The production company logo, so it is clear that the film is mainstream.

Actors names at the bottom, in a separate font this could be an asset to go and watch the film.

Animated, silhouette of the four main ‘criminals’ in the film stood on top of two red barrels. This image is iconic, simplistic and memorable. The contrast in colours is eye-catching.

Strap line for the film to relate to the crime genre, and also highlight the hybrid feel of it including comedy. It is short and snappy, reflecting the nature of the characters in the film.

Title of the film in the largest font on the poster so it grabs peoples attention, positioned in the centre to reinforce this.

Union Jack situated behind the connective word, to show that it is a British crime/comedy film. Also displaying patriotism, possibly against American gangster and crime films.

Small print including: actors names, directors name, production company and distributor. Situated at the bottom as it is not information that needs to be as memorable.

Plain white background, contrasts well against the black, bold, lower-case film title. Usually film titles are in capitals or have a capital letter to start with, challenging those conventions making it postmodern could have been a goal for the film. Also relating to the simple minds some of the characters have.

All the main characters positioned across the front of the poster, to display a certain meaning about them. The main character at the front standing slightly in front of the rest. He is the only one holding a vicious dog suggesting he has power. Their costumes are all smart, with colour variation- again the main character wearing the most noticeable colours this works well.

Actors names, this could be an enticing factor for viewers to go and see the film. As they may like certain actors mentioned.

Small-print information about the production company, director and team.

Website address for you to find out more info about the film, it is a marketing strategy.

Large font, not giving a date to create a luring feel.