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Chapter 7B Headline Writing And Copy Editing. As we begin… You have made it (successfully) through...
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Transcript of Chapter 7B Headline Writing And Copy Editing. As we begin… You have made it (successfully) through...
![Page 1: Chapter 7B Headline Writing And Copy Editing. As we begin… You have made it (successfully) through the writing portion – now it is time to work on crafting.](https://reader036.fdocuments.in/reader036/viewer/2022082610/56649f575503460f94c7c99c/html5/thumbnails/1.jpg)
Chapter 7BChapter 7B
Headline WritingHeadline Writing
And Copy EditingAnd Copy Editing
![Page 2: Chapter 7B Headline Writing And Copy Editing. As we begin… You have made it (successfully) through the writing portion – now it is time to work on crafting.](https://reader036.fdocuments.in/reader036/viewer/2022082610/56649f575503460f94c7c99c/html5/thumbnails/2.jpg)
As we begin…As we begin…
You have made it (successfully) through You have made it (successfully) through the writing portion – now it is time to work the writing portion – now it is time to work on crafting the newspaper itselfon crafting the newspaper itself
![Page 3: Chapter 7B Headline Writing And Copy Editing. As we begin… You have made it (successfully) through the writing portion – now it is time to work on crafting.](https://reader036.fdocuments.in/reader036/viewer/2022082610/56649f575503460f94c7c99c/html5/thumbnails/3.jpg)
Headline WritingHeadline Writing
Seems almost impossible to write a good Seems almost impossible to write a good headlineheadline
Headlines should be pulled from the leadHeadlines should be pulled from the leadBut don’t simply restate the lead eitherBut don’t simply restate the lead either
![Page 4: Chapter 7B Headline Writing And Copy Editing. As we begin… You have made it (successfully) through the writing portion – now it is time to work on crafting.](https://reader036.fdocuments.in/reader036/viewer/2022082610/56649f575503460f94c7c99c/html5/thumbnails/4.jpg)
Styles of HeadlinesStyles of Headlines
Centered (we do this a little bit)Centered (we do this a little bit)Flush-left/ragged rightFlush-left/ragged rightHammer Head – top line larger than Hammer Head – top line larger than
bottom linebottom lineKicker – smaller headline above the main Kicker – smaller headline above the main
headlineheadlineWicket – not used much – several lines Wicket – not used much – several lines
lead up to the main headlinelead up to the main headline
![Page 5: Chapter 7B Headline Writing And Copy Editing. As we begin… You have made it (successfully) through the writing portion – now it is time to work on crafting.](https://reader036.fdocuments.in/reader036/viewer/2022082610/56649f575503460f94c7c99c/html5/thumbnails/5.jpg)
Headline RulesHeadline Rules
Do not write in all-caps – only capitalize Do not write in all-caps – only capitalize the first word and all proper nounsthe first word and all proper nouns
Trim all articles and unnecessary wordsTrim all articles and unnecessary wordsVerbs should always be in present tenseVerbs should always be in present tense
Use infinitives for future tenseUse infinitives for future tenseAvoid alliterationAvoid alliterationCan use play on words – don’t go Can use play on words – don’t go
overboardoverboard
![Page 6: Chapter 7B Headline Writing And Copy Editing. As we begin… You have made it (successfully) through the writing portion – now it is time to work on crafting.](https://reader036.fdocuments.in/reader036/viewer/2022082610/56649f575503460f94c7c99c/html5/thumbnails/6.jpg)
Stylistic Issues with HeadlinesStylistic Issues with Headlines
Don’t split infinitives between linesDon’t split infinitives between linesDon’t split people’s names between linesDon’t split people’s names between linesDon’t split prepositions and phrase Don’t split prepositions and phrase
between linesbetween linesAvoid verbs of ‘to be’Avoid verbs of ‘to be’Use the short word list on page 174Use the short word list on page 174
![Page 7: Chapter 7B Headline Writing And Copy Editing. As we begin… You have made it (successfully) through the writing portion – now it is time to work on crafting.](https://reader036.fdocuments.in/reader036/viewer/2022082610/56649f575503460f94c7c99c/html5/thumbnails/7.jpg)
Copy EditingCopy Editing
Need to strive for correctness and qualityNeed to strive for correctness and qualityWe have our own stylebook to followWe have our own stylebook to followLook for the following problemsLook for the following problems
Spelling – really?Spelling – really?RepetitionRepetitionDangling ModifiersDangling ModifiersMisplaced pronounsMisplaced pronounsSubject-verb agreementSubject-verb agreement
![Page 8: Chapter 7B Headline Writing And Copy Editing. As we begin… You have made it (successfully) through the writing portion – now it is time to work on crafting.](https://reader036.fdocuments.in/reader036/viewer/2022082610/56649f575503460f94c7c99c/html5/thumbnails/8.jpg)
More Copy EditingMore Copy Editing
Look for ways to enhance story coherence Look for ways to enhance story coherence through orderthrough order
Copy editor should not make changes, Copy editor should not make changes, however, just because he or she feels the however, just because he or she feels the need to do soneed to do soThere must be cause for changeThere must be cause for change
![Page 9: Chapter 7B Headline Writing And Copy Editing. As we begin… You have made it (successfully) through the writing portion – now it is time to work on crafting.](https://reader036.fdocuments.in/reader036/viewer/2022082610/56649f575503460f94c7c99c/html5/thumbnails/9.jpg)
Copy Editing - Copy Editing - AccuracyAccuracy
Must know how to spellMust know how to spellMust also check facts with sourcesMust also check facts with sourcesPay attention to the followingPay attention to the following
NamesNamesNumbersNumbersCriminal ActivityCriminal Activity
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Copy Editing - Copy Editing - EditingEditing
Paragraphs should flow logicallyParagraphs should flow logicallyTighten loose writingTighten loose writing
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Copy Editing - Copy Editing - AttributionAttribution
Important to attribute sourcesImportant to attribute sourcesWe have already worked on thisWe have already worked on this
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Copy Editing - Copy Editing - SymbolsSymbols
A list can be found on pages 180-181A list can be found on pages 180-181
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Finally…Finally…
Be meticulousBe meticulousBe vigilantBe vigilantAsk questionsAsk questions