Chapter 33 Entrepreneurial Concepts 1 Marketing Essentials Chapter 33 Entrepreneurial Concepts...

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Chapter 33 Entrepreneurial Concepts1 Marketing Essentials Chapter 33 Entrepreneurial Concepts Section 33.1 Entrepreneurship

Transcript of Chapter 33 Entrepreneurial Concepts 1 Marketing Essentials Chapter 33 Entrepreneurial Concepts...

Chapter 33 Entrepreneurial Concepts 1

Marketing EssentialsMarketing Essentials

Chapter 33 Entrepreneurial Concepts

Section 33.1 Entrepreneurship

Chapter 33 Entrepreneurial Concepts 2

SECTION 33.1SECTION 33.1

What You'll LearnWhat You'll Learn

EntrepreneurshipEntrepreneurship

The meaning of entrepreneurship How to identify the risks involved in

entrepreneurship The advantages and disadvantages of

entrepreneurship How to identify the personal characteristics

and skills entrepreneurs need The scope of small business in the American

economy

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Why It's ImportantWhy It's Important

In this section, you will learn some important advantages and disadvantages of business ownership.

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Key TermsKey Terms

entrepreneurship

entrepreneurs

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Entrepreneurship is the process of starting and managing your own business.

Entrepreneurs are people who organize, manage, and take the risk of owning and operating a business.

What is Entrepreneurship?

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Entrepreneurship requires a major commitment of time, money, and effort with no guarantee of success.

Most entrepreneurs:

Are between the ages of 25 and 40

Have work experience, personal drive, financial resources, and a willingness to take business risks

The Risk of Entrepreneurship

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Advantages of Entrepreneurship

Some of the reasons people choose to start their own businesses are:

personal freedom

personal satisfaction

increased income

increased self-esteem

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Disadvantages of Entrepreneurship

Disadvantages of entrepreneurship include:

potential loss of income

long and irregular hours

necessity for strong self-discipline

potential loss of status and invested money

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The Importance of Entrepreneurship in Our Economy

Small businesses are those with less than 500 employees in manufacturing and less than 100 in retailing. Small businesses make up the majority of U.S. businesses, providing jobs for about 55 percent of the labor force, and accounting for 50 percent of the Gross Domestic Product.

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33.1 ASSESSMENTASSESSMENT

Reviewing Key Terms and Concepts

1. What is entrepreneurship?

2. Why is starting a new business such a risk?

3. What are four advantages and three disadvantages of being an entrepreneur?

4. What are three characteristics of a successful entrepreneur?

5. What are three reasons small businesses are important to the economy?

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33.1 ASSESSMENTASSESSMENT

Thinking Critically

Do you think money and material gain are the most important reasons for becoming an entrepreneur? Explain your answer. If your answer is no, what do you consider the most important reasons for becoming an entrepreneur?

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Marketing EssentialsMarketing Essentials

End of Section 33.1