Changes to Business Programs for 2012

Cherida Longley

Senior Manager, Marketing and Business Development

Office of the Pro-Vice Chancellor

College of Business

Tass Katsoulidis

Senior Advisor, Learning and Teaching

Office of the Pro-Vice Chancellor

College of Business

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Overview

• RMIT 3 year Bachelor of Business degrees

• Rationale for revisions

• Review and consultations undertaken in 2010

• Common degree structures

• Major and minor sequences

• Examples of student selections

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RMIT 3 year Bachelor of Business degrees

• VTAC course codes for 3 year Bachelor of Business degrees remain unchanged from 2010:

– Bachelor of Business (Accountancy)32441 (CSP), 32443 (IFP) , PT: 32611 (CSP)

– Bachelor of Business (Economics and Finance)32501 (CSP), 32503 (IFP) PT: 32781 (CSP)

– Bachelor of Business (Entrepreneurship)33311 (CSP), 33313 (IFP)

– Bachelor of Business (International Business)32511 (CSP), 32513 (IFP) PT: 32751 (CSP)

– Bachelor of Business (Logistics & Supply Chain Management)32531 (CSP), 32533 (IFP) PT: 32631 (CSP)

– Bachelor of Business (Management)32491 (CSP), 32493 (IFP) PT: 33041 (CSP)

– Bachelor of Business (Marketing)32541 (CSP), 32543 (IFP) PT: 32801 (CSP)

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Rationale for revisions to 3-year degrees

• Improve student engagement and experience

– Transition to Higher Education and embedded academic/learning skills

– Cohort experience and degree-based tutorials

• Increase student choice and flexibility

– Unlocked degree structures

– 8 common core courses, 8 major courses and 8 flexible courses

– Approved suite of minors in Business and in other disciplines

• Broaden skills and enhance graduate outcomes

– Build and enhance communication and critical thinking skills, and global and social awareness

– Opportunities to enhance outcomes by packaging disciplines to meet the needs of the business community for flexible, well-rounded and broader-thinking graduates

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Review and consultations in 2010

• A 12 month review focussed on existing 3-year Bachelor of Business degrees

• The review was driven by consultations with internal and external stakeholders:

– Careers Advisers

– VCE students, current students, recent graduates and Alumni

– Business community, professional associations and graduate employers

• Opportunities to package specialisations according to student interest or professional need were favoured highly by students and graduate employers

• Degree structures were validated by graduate employers and representatives of the business community

• A review of existing 4 year Bachelor of Business degrees in partnership with stakeholders is planned for 2011-12

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Second business majors

• Accountancy

• Business Information Systems

• Economics

• Entrepreneurship

• Finance

• Human Resource Management

• International Business

• Logistics and Supply Chain Management

• Management

• Marketing

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Minors

Business minors

• Accountancy

• Business Information Systems

• Economics

• Economics and Finance

• Entrepreneurship

• Finance

• Human Resource Management

• International Business

• Logistics and Supply Chain Management

• Management

• Marketing

• Work Integrated Learning

Other minors

• Advanced Applied Mathematics

• Advanced Statistics

• Advanced Statistics and Data Management

• Applied Mathematics and Statistics

• Chinese

• French

• Criminal Law and Legal Studies

• Criminology

• Conflict and Conflict Mediation

• Contemporary Crime

• Geospatial

• Global Aspects of Crime

• GPS and Geospatial

• Indigenous Studies

• International Area Studies

• International Studies

• Politics Global and Local

• Japanese

• Spanish

• Social Justice

• Statistics and OR

• Sustainability and Environment

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Bachelor of Business (Marketing)Incorporating a second major in Management

Year 1 Year 2 Year 3

Introductory Accounting Commercial Law Business to Business Marketing

Macroeconomics 1 Marketing Communication

Service Quality

Introduction to Management

Market Research Product Innovation Management

Business Computing 1 Strategic Marketing Global Marketing

Marketing Principles Organisational Behaviour International Management

Prices and Markets Ethics and Governance Leadership and Managing Change

Business Statistics 1 Organisational Theory The Entrepreneurial Process

Buyer Behaviour Human Resource Management

Strategic Management

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Bachelor of Business (Accountancy)Incorporating two minors in Accounting Professional Services* and Business Information Systems.

Year 1 Year 2 Year 3

Introductory Accounting Commercial Law Accounting Theory

Macroeconomics 1 Corporate Accounting Management Accounting Systems

Introduction to Management

Management Accounting and Business

Strategic Decision Making for Accountants

Business Computing 1 Cost Management and Applications

Company Law

Marketing Principles Taxation 1 Ethical Issues in Accounting

Prices and Markets Auditing Forensic Accounting

Business Statistics 1 Introduction to BIS Development

Business Analysis and Design 1

Financial Accounting Business Database Fundamentals

Business IT

* A requirement for students seeking to meet the requirements for admission to membership of the professional accounting bodies in Australia.

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Bachelor of Business (International Business)Incorporating minors in Economics and Chinese

Year 1 Year 2 Year 3

Introductory Accounting Commercial Law Global Entrepreneurship

Macroeconomics 1 Global Marketing Strategic Management

Introduction to Management

Issues in International Business

Culture and Business Practice in Asia

Business Computing 1 International Human Resources

International Political Economy: Business, Resources and Politics in the Global Era

Marketing Principles Price Theory International Monetary Economics

Prices and Markets Macroeconomics 2 International Trade

Business Statistics 1 Chinese 1 Chinese 3

International Management

Chinese 2 Chinese 4

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Bachelor of Business (Entrepreneurship)Incorporating a minor in Work Integrated Learning and 4 student electives

Year 1 Year 2 Year 3

Introductory Accounting Commercial Law Finance & Regulation for Entrepreneurs

Macroeconomics 1 Applied Entrepreneurship

New Venture Creation

Introduction to Management

Intrapreneurship Family Business and Entrepreneurship

Business Computing 1 Global Entrepreneurship Human Resource Management

Marketing Principles Learning portfolio Industry-based project 1

Prices and Markets Business strategy Industry-based project 2

Business Statistics 1 Forecasting Sustainability, Society and Environment

The Entrepreneurial Process

Energy Policy and Management

Ethics & Governance