HCLT Whitepaper: PLM for Embedded Product Development - Challenges, Experiences and Solution
Challenges to new product development
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Transcript of Challenges to new product development
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CHALLENGES TO NEW PRODUCT DEVELOPMENT
BY: IBADAT SINGH SETHIROLL NO. 15-MBA-2012
II SEM
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• How does one make a successful product ?
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• What is New Product development?
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Challenges to New Product Development
• GLOBAL COMPETITIONMAHINDRA & MAHINDRA
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Challenges to New Product Development
• TIMEZARA
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Challenges to New Product Development
• MARKET POTENTIALFACEBOOK AND INSTRAGRAM
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Challenges to New Product Development
• TECHNOLOGICAL CHANGE
APPLE
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Challenges to New Product Development
• DISTRIBUTION STARBUCKS
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Challenges to New Product Development
• NEW FEATURES
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Challenges to New Product Development
• CRITICAL UNMET NEEDS
EMAMI FAIR & HANDSOME
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Challenges to New Product Development
• MARKET SIZE
SEGWAY
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Challenges to New Product Development
• PRICE
MICROMAX CANVAS
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Challenges to New Product Development
• PROMOTION
RAONE
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Challenges to New Product Development
• RESISTANCE TO CHANGE
COCA-COLA
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Challenges to New Product Development
• Government PoliciesNew drug
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CONCLUSION
• Global competition• Time• Market potential• Technological change• Distribution• New features• Price • Critical unmet needs• Promotion• Resistance To Change• Market size• Government Policies
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