CERAMIC COATING

THE LATEST MOTORBIKE PAINT PROTECTION TECHNOLOGY

motoGP PROTECTIVE CERAMIC COAT

• Benefits and Guarantee• motoGP and brand

association• Customer Benefits• Hooks in the sale process

and merchandising• Conclusion

MARKET SEGMENT

motoGP PROTECTIVE CERAMIC COAT

The concept of paint protection in cars has been established for years and has proved a valuable source of extra income for dealers and a great advantage for the vehicle owners.

Ceramic Coat is now providing that same solution but specifically for the motorbike field by an unequalled paint protection technology which prevents any damaging of the paint and alloy areas thus keeping motorbikes looking cleaner for longer.

YOUR NEW WINNING FORMULA

• Can be applied to both new and used motorbikes to maintain or restore factory shine.

• Bonds into the paintwork pores, forming an extremely durable crystal clear ceramic finish.

• Provides genuine long-term protection.

• No maintenance other than washing.

• More resilient to solvents, weathering and general wear and tear than any other protection products.

• Keeps motorbikes looking cleaner for longer, thus protecting and increasing your motorbike resale investment value.

WHAT DOES IT DO?

CUSTOMER PRODUCT BENEFITS

• New generation of paint protection (paint, alloys). Provides the best exterior protection ever.

• Protects against bird lime, solvents, sunlight, acid rain, tree sap, spillages and staining.

• Exceptionally hard-wearing, providing protection against even the harshest

weather and road conditions.

• Eases the removal of dirt and grime

• Helps the motorbike looking cleaner for longer and augmenting its eventual resale value.

• 3-year, hassle free warranty.

A HIGHER PERFORMANCE

THE NEXT GENERATION OF PAINT PROTECTION

Once applied, the coat forms a lasting ceramic protection against elements, birdlime….including alloy wheels.

General traffic dirt and grime

Corrosive, atmospheric

pollutants

Plant and tree sap

Bird lime

Extremes of temperature

UV exposure

THE GUARANTEE

• 3 year protection on all bodywork

• 3 year protection on all glasswork

• 3 year protection on alloy wheels

CERAMIC COATING IN ASSOCIATION WITH motoGP

motoGP – BRAND ASSOCIATION

motoGP is one the most watched sporting events in the world

• 18 Grand Prix

• 2.5 million of spectators at the events• 337 million of race followers through TV• 207 countries broadcast the event• The most important motorbike racing event in the

world• Reputation for ultimate performance in technical

innovation and development• 90% of televison viewerws would tend to buy the

motoGP brand*.

*Data: CSM international GmbH

BRAND ASSOCIATION

YOUR SUPPORT TEAM AND TRAINING

• Give a customer the chance to feel the difference

• Standing next to the half and half gas tank feel the two different surfaces

• Spray water on the tank and see how quickly the water disperses on the treated side.

TRAINING YOUR TEAM

THE PERFECT FINISH

• Huge potential in the market segment• No direct competition• motoGP Brand association leverage• The best product of its kind• 3 year warranty