CEO's Guide to Sustainability Strategyv9...Use sustainability to leverage your position in the...

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GOALS STRATEGY IMPLEMENTATION OUTCOME BECOME THE MARKET LEADER Align with established investment trends Set credible sustainability targets Transform your brand image Implement circularity Achieve carbon neutrality INTEGRATE SUSTAINABILITY THROUGHOUT YOUR OPERATIONS Adapting your corporate culture and identity Transforming your business model by thinking differently Differentiating your business through sustainability value creation Being authentic in your sustainability efforts POSITION YOUR COMPANY IN THE MARKETPLACE Generate interest from investors and gain access to capital Drive efficiency Reduce costs Unleash Innovation Improve your relationship with suppliers and distributors Secure your company’s long-term resilience Attract & retain employees Transform the way your company thinks and does business Build trust and long-term loyalty Differentiate yourself in the market Gain a competitive advantage over companies that fail to act in the new innovative and collaborative business model Collect data Seek expert advice Assess the impacts for your entire product portfolio Identify low-hanging fruit and hotspots Integrate sustainability throughout all departments and processes Communicate transparently Collaborate with your suppliers and distributors and expand cooperation to outside organizations Use sustainability to leverage your position in the marketplace Implement these insights to reduce risk, increase profitability, drive disruptive innovation and drastically improve your brand through sustainability. ®2020 Sphera. All Rights Reserved.

Transcript of CEO's Guide to Sustainability Strategyv9...Use sustainability to leverage your position in the...

Page 1: CEO's Guide to Sustainability Strategyv9...Use sustainability to leverage your position in the marketplace Implement these insights to reduce risk, increase profitability, drive disruptive

GOALS

STRATEGY

IMPLEMENTATION

OUTCOME

BECOME THE MARKET LEADER

Align with established

investment trends

Set credible sustainability

targets

Transform your brand

image

Implement circularity

Achieve carbon

neutrality

INTEGRATE SUSTAINABILITY THROUGHOUT YOUR OPERATIONS

Adapting your corporate culture

and identity

Transforming your business model by thinking differently

Differentiatingyour business through

sustainability value creation

Being authentic in your sustainability

efforts

POSITION YOUR COMPANY IN THE MARKETPLACE

Generate interest from investors and gain access to capital

Drive efficiency

Reduce costs

Unleash Innovation

Improve your relationship

with suppliers and distributors

Secure your company’s long-term

resilience

Attract & retain employees

Transform the way your company

thinks and does business

Build trust and long-term loyalty

Differentiate yourself in the market

Gain a competitive advantage over

companies that fail to act in the new innovative

and collaborative business model

Collect data

Seek expert advice

Assess the impacts for your entire product

portfolio

Identify low-hanging fruit

and hotspots

Integrate sustainability throughout all departments

and processes

Communicate transparently

Collaborate with your suppliers and distributors and expand cooperation to outside organizations

Use sustainability to leverage your position in

the marketplace

Implement these insights to reduce risk, increase profitability, drive disruptive innovation and drastically improve your brand through sustainability.

®2020 Sphera. All Rights Reserved.