www.cden.com.mx Consulting for Results

Business Consulting

José Antonio Venegas Q.

2014 Solutions Catalog

“Ask yourself if what you´re doing today, brings you closer

to the place where you want to be tomorrow.” (Walt Disney)

Executive Summary: Contributions and Benefits

Creating Client Value: Achieve a Better Business

Performance, through the Objective Advice and the

implementation of Solutions.

Clear and defined path, to achieve a higher level of Business

Performance.

Having an Effective and Efficient Organization, designed to

achieve the Vision, Mission, Goals and Objectives of the

Business.

Facilitate the Performance Improvement with Interventions and

Planned Changes, that ensure the Business Transformation.

Sopport Executives in Trascendental Business Decisions,

considering constraints, preferences and uncertainties.

Benefits by Consulting:

Our Mission Statement

In Business Consulting we seek to contribute directly with Corporate Groups, Transnational Corporations, Big and Medium Businesses as

well as Mexican Governments; making decisive, lasting and substantial improvements in their performance through forceful

solutions that ensure its success.

Attract, Satisfy and Retain

the Customer

Corporate Policies and Practices that enhance the

Competitiveness of a Company and simultaneously

advancing Social and Economic Conditions in the

Communities in which it operates

Spir

it o

f S

uccess

Attract, Satisfy and Retain

Talent

Business

Principals Custom

er Bonding

Creating Shared Value

Our Competences

We are a Consulting Firm reliable with over 20 years of experience,

with successful results in more than 30 Businesses of various

Industries, Commercial, Services and Government.

We specialize in Business Strategy and Planning, Performance

Improvement, Organizational Design and Development.

Our Competitive Space is to offer Solutions Not Covered by

International Consulting Firms, Corporate Services and Outsourcing

Suppliers.

We quickly familiarize with the Situation of our Client and we are

committed to present a Tailored Value Proposition.

We are a Consulting Firm highly Oriented to Results, enhancing the

Benefits over Consulting Investment.

At the end of a Study or Project, we transfer to our Client the Know-

How and Business Knowledge.

Consulting vs. Outsourcing

Consulting Firms Outsourcing Suppliers

Definition

A Consultant is a professional who

provides Value through its Know-

How, Knowledge, Capabilities,

Specialized Skills, Experience and

other resources to support a Client

to improve their status quo, for a fee

mutually agreed.

Is the act of transferring a business

process to External Suppliers;

involves the supply of Goods and

Services, that were previously

produced within the organization, in

exchange for agreed prices and

rates.

Examples

McKinsey & Company, The Boston

Consulting Group, Bain & Company,

Strategy& (Formerly Booz &

Company), A.T. Kearney, CDEN, etc.

Ramón Cárdenas y Asociados, PwC,

Jinzai, Softek (SAP), Korn Ferry,

MGT Consultoría (Human Side),

Kepner-Tregoe, Hay Group, etc.

Catálogo de Soluciones 2014: Áreas de Soporte

Strategy and

Growth Plan

Organization Studies

and Projects

Transformation

Programs and

Projects

Strategy and Growth Plan

In Business Consulting we collaborate with Shareholders and Executives to create

the future growth of the business, maximizing Shareholder Value in the short-term or

to ensure long-term Customer Satisfaction.

Benefits and Deliverables:

Understand the Business and its Current Strategy: (See Example 1)

Clarify the Profit Sources (Key Segments and Value Propositions).

Analyze the Factors that favor and/or affect the Profits (Cause and Effect Relationship).

Identify and capitalize on Growth Opportunities in the short and long-term: Determine the Demand, Bonding and Market Share.

Refocus the Innovation and Development of Products and Services.

Analyze the Current Competitive Position of the Business and Potential vs. Market Offer.

Define and/or certify the Searches, Aspirations and Strategic Business

Decisions: Establish and/or validate the Goals and Objectives in the short-term.

Define or redefine the Business Purpose and long-term Challenges of Change.

Clarify the Benefits and Cost by Strategic Decision (Pricing Policy, Mergers and Acquisitions,

Strategic Alliances, Disinvestments, etc.)

Develop Studies and Strategic Projects (Business Model Innovation, Market

Intelligence, Competitive Intelligence, Growth Plan, etc.)

The Nine Building Blocks of the

Strategy Pyramid

1. Your Business 2. Your Aims

3. Market

Demand

4. Industry

Supply

Competitiveness

5. Current 6.- Target

7. Business

Strategy

8. Corporate

Strategy Example 1

Organization Studies and Projects

In Business Consulting we collaborate with Leaders and Executives to build

and develop Effective and Efficient Organizations, ensuring the Successful

Execution of the Strategy and Business Objectives.

Consolidate and redefine the Operation of the Current Organization:

Identify the Key Positions and Talent for the Business.

Define the Business Contributions by Position, Departament or Key Process.

Certify Staffing Decisions between Key Positions and Talent.

Integration and Operation of Teams and Working Groups.

Solutions to the Work Overload and Rationalization of Workloads.

Analyze and Evaluate the Effectiveness and Efficiency of the Current

Organization to support the Strategy and Business Objectives. (See Example 2)

Develop and Implement Organization Projects to determine:

Type, Mix and Size of the Organizational Structure (Vertical Organization).

Key Processes, Lateral Capabilities and Networks (Horizontal Organization).

Organizational Effectiveness and Rightsizing (Lean Organization).

Analyze and certify Key Business Organizational Decisions (Centralization,

Decentralization, Allocation of Responsabilities, Grouping, Outsourcing, Insourcing,

Coordination, Rewards Systems, Succession Plans, etc.)

Benefits and Deliverables:

Organization Studies and Projects

Preliminary

Analysis of the

Current

Organization

Establish Plans, Goals and Objectives

OrganizationalAnalysis

Design Criteria

OrganizationalDesign or Redesign

Regulatory Implementation Plan

Example 2

Transformation Programs and Projects

In Business Consulting we collaborate with Leaders and Executives to identify

and solve the Performance Gaps and/or Opportunities for Improvement, to ensure

or raise Business Results.

Benefits and Deliverables:

Identify and analyze the main Problems, Opportunities and Challenges facing

the Business (Business Analysis and Diagnosis). See Example 3

Develop and Implement Programs and Projects for Performance Improvement:

Establish and facilitate the process for Reinvention and Renewal of Key

Result Areas (Marketing & Sales, Procurement, Human Resources,

Operations, Technology, Finance and Administration).

Develop and implement Costs Projects, making changes and radical

reductions in the SG&A of the Business.

Advice and Support for the Solution of Complex Problems and the

Trascendental Decision Making for the Business.

Coaching and Support to integrate and develop a High Performance

Management Team in 90 days.

General Modelo of Planned Change

Entering and Contracting

Diagnosing (Models, Data)

Planning/ Implementing

Change

Evaluating/ Institutionalizing

Change

Example 3

Our Clients

Our Clients

Grupo Financiero

PROBURSA

Grupo HERMES (ARALMEX)