CBSR + CIDI Webinar re: Diversity in CSR
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Transcript of CBSR + CIDI Webinar re: Diversity in CSR
DIVERSITY & CSR.
CBSR-CIDI Webinar.March 6, 2014.
Cathy Gallagher-Louisy,
Director, Community Partnerships and Knowledge Services,
CIDI.
Cyndy Allen,
Team Lead Consulting, Respectful Workplace and Diversity,
Bell Aliant.
Agenda for Today’s Session.
• About CBSR & CIDI.
• Defining Diversity & Inclusion.
• What does Diversity have to do with CSR?
• The Business Case for Managing Diversity & Inclusion.
• The Bell Aliant Diversity Story.
• How Canadian Organizations are Measuring D&I.
About CBSR.
Founded in 1995, Canadian Business for Social Responsibility(CBSR) is a non-profit member organization with a mission toaccelerate and scale corporate social and environmentalsustainability in Canada.
Our mission:
• Strategically bringing together stakeholders to collectivelytackle key issues;
• To be the most relevant sustainability business network inCanada; and
• To influence progressive public policy towards our vision.
About CIDI.
The Canadian Institute of Diversity and Inclusion is a
national non-profit organization that provides:
• networking & member support,
• cutting edge new research,
• practical strategies and tools, and
• educational opportunities
for leaders, HR and D&I professionals across Canada.
Our mission is to help improve the overall inclusivity of the
Canadian workforce. More info: www.cidi-icdi.ca
DEFINING “DIVERSITY &
INCLUSION”.
“We do not see things as they are,
we see things as we are.”
-Anais Nin.
What is Diversity?
di·ver·si·ty:
1. the state or fact of being diverse;
difference; unlikeness.
2. variety; multiformity.
3. a point of difference.
What is Inclusion?
in·clu·sion:
1. the act of including.
2. the state of being included.
Diversity and Inclusion Defined.
• Diversity is about Difference.
Diversity and Inclusion Defined.
• Diversity is about Difference.
• Inclusion is about Including.
Diversity and Inclusion Defined.
Difference.Including
• Diversity is about Difference.
• Inclusion is about Including.
Diversity and Inclusion Defined.
DifferenceIncluding
Diversity has
sometimes been about
counting people.
Inclusion is about
making people count.
Diversity Dimensions.
• Gender.
• Race/Ethnicity.
• Culture.
• Indigenous Peoples.
• Ability.
• Sexual Orientation.
• Age / Generation.
• Socioeconomic Status.
... and many more ...
Organizational Diversity Terminology.
• Diversity & Inclusion.
• Equity & Human Rights.
• Equality.
• Accessibility.
• Anti-Racism.
• Anti-Oppressive Practice.
Verbiage is Important.
Inclusion
vs
Tolerance.
Verbiage is Important.
Equality is giving everyone…
Equity is giving everyone…
Verbiage is Important.
Equality is giving everyone…
a shoe.
Equity is giving everyone…
a shoe that fits.
WHAT DOES DIVERSITY HAVE
TO DO WITH CSR?
“The real voyage of discovery consists not
in seeking new landscapes, but in having
new eyes.”
– Marcel Proust.
Community
Environment Ethics/Governance
Employees
Human Rights
CSR
Pillars of CSR.
Community
Environment Ethics/Governance
Employees
Human Rights
CSR
DIVERSITY
Pillars of CSR.
Community
Environment Ethics/Governance
Employees
Human Rights
CSR
DIVERSITY
Pillars of CSR.
Community
Environment Ethics/Governance
Employees
Human Rights
CSR
DIVERSITY
Pillars of CSR.
GRI SOCIAL INDICATORS.
"Communities that include everyone
become stronger and everyone wins."
-Jane Imbody.
What is the GRI?
• Global Reporting Initiative.
• Used since 2000.
• Most widely used CSR/Sustainability
reporting framework.
• Covers economic, environmental, social and governance
performance.
• 4,000+ organizations in 60 countries.
• GRI’s G4 Guidelines Released May 2013.
• More info at www.GlobalReporting.org
Labor Practices and Decent Work.
GRI Aspect: Employment.
Indicator G4-LA1
• Total number and rates of new employee hires and
employee turnover by age group, gender and region.
Indicator G4-LA3
• Return to work and retention rates after parental leave, by
gender.
Labor Practices and Decent Work.
GRI Aspect: Occupational Health and Safety.
Indicator G4-LA6
• Type of injury and rates of injury, occupational diseases,
lost days, and absenteeism, and total number of work-
related fatalities, by region and by gender.
Labor Practices and Decent Work.
GRI Aspect: Training and Education.
Indicator G4-LA9
• Average hours of training per year per employee by
gender, and by employee category.
Indicator G4-LA11
• Percentage of employees receiving regular performance
and career development reviews, by gender and by
employee category.
Labor Practices and Decent Work.
Aspect: Diversity and Equal Opportunity.
Indicator G4-LA12
• Composition of governance bodies and breakdown of
employees per employee category according to gender,
age group, minority group membership, and other
indicators of diversity.
Labor Practices and Decent Work.
GRI Aspect: Equal Remuneration for Women and Men.
Indicator G4-LA13
• Ratio of basic salary and remuneration of women to men
by employee category, by significant locations of
operation.
Human Rights.
GRI Aspect: Investment.
Indicator G4-HR1
• Percentage and total number of significant investment
agreements and contracts that include clauses
incorporating human rights concerns, or that have
undergone human rights screening.
Human Rights.
GRI Aspect: Investment.
Indicator G4-HR2
• Total hours of employee training on human rights policies
or procedures concerning aspects of human rights that
are relevant to operations, including the percentage of
employees trained.
Human Rights.
GRI Aspect: Non-discrimination.
Indicator G4-HR3
• Total number of incidents of discrimination and corrective
actions taken.
Human Rights.
GRI Aspect: Security Practices.
Indicator G4-HR7
• Percentage of security personnel trained in the
organization’s human rights policies or procedures that
are relevant to operations.
Human Rights.
Aspect: Indigenous Rights.
Indicator G4-HR8
• Total number of incidents of violations involving
rights of indigenous people and actions taken.
Human Rights.
GRI Aspect: Assessment.
Indicator G4-HR9
• Total number and percentage of operations that have
been subject to human rights reviews and/or impact
assessments.
Human Rights.
GRI Aspect: Human Rights Grievance Mechanisms.
Indicator G4-HR12
• Number of grievances related to human rights filed,
addressed, and resolved through formal grievance
mechanisms.
Society.
GRI Aspect: Local Communities.
Indicator G4-SO1
• Percentage of operations with implemented local community engagement, impact assessments, and development programs.
Indicator G4-SO2
• Operations with significant potential or actual negative impacts on local communities.
Society.
GRI Aspect: Compliance.
Indicator G4-SO8
• Monetary value of significant fines and total number of
non-monetary sanctions for non-compliance with laws and
regulations.
Society.
GRI Aspect: Grievance Mechanisms for Impacts on
Society.
Indicator G4-SO11
• Number of grievances about impacts on society filed,
addressed, and resolved through formal grievance
mechanisms.
THE BUSINESS CASE.
“Most progressive corporations understand
that this is one of those instances where what
you think is the right thing to do and what is in
your business interest, cross over perfectly.”
- Ed Clark, president and chief executive
officer of Toronto-Dominion Bank.
Changing Demographics.
• Canada has the highest rate of immigration of any of the
G20 countries, with approximately 250,000 people
immigrating annually.
• According to the 2011 Census, more than 20% of
Canadians were born outside of Canada.
• According to 2011 Census, Canada’s Aboriginal
population grew to more than 1.4 Million.
Statistics Canada
Financial Influence.
The Business Case – Customers
-
Group Purchasing Power
Women Women account for almost 50% of the Canadian workforce and make 90% of
day-to-day household financial decisions.
Visible
Minorities
Visible minorities are 15.3% of the total population and 15.4% of the total
labour force. Spending power over $76 billion.
Persons with
Disabilities
62% of people with disabilities say they are likely to do business with
companies that have a commitment to diversity and equal treatment of
employees.
73% of people with disabilities are heads of household.
Spending power is over $25 billion.
Aboriginal
Peoples
There are now more than 10,000 businesses owned by Aboriginal people (up
from an estimated few hundred in the late 1960's.)
Spending power is over $24 billion.
Lesbian, Gay,
Bi-Sexual &
Transgendered
Spending power nearly $100 billion dollars.
74% of LGBT adults are likely to consider brands that support non-profits
and/or causes that are important to them as a LGBT person.
References at the end of this presentation.
Quiz.
In what school year did women start to account for more
than 50% of undergraduate degrees?
Quiz.
In what school year did women start to account for more
than 50% of undergraduate degrees?
1979-1980
Women in Canadian Business.
Catalyst. Pyramid: Canadian Women in Business. New York: Catalyst, March 3, 2014.
Women in Canadian Business.
WHY FOCUS ON MANAGING
DIVERSITY?
"Inclusion and accessibility are basic
pillars of everyday democracy.”
- Michael Briguglio.
Leader acknowledges and
supports cultural difference.
Cultural difference becomes an
asset to performance.
Effectiveness in
creative tasksLeader ignores or suppresses
cultural difference.
Cultural difference becomes
an obstacle to performance.
Monocultural Teams
Less More
Multicultural
TeamsMulticultural
Teams
-- -- --- -
++ +++ + ++
Why Manage Diversity?
Source: Adler, N. J., 2002.
Bottom Line Impacts.
Increase revenues.
Embracing diversity can help increase revenues by:
• Attracting new customers and finding new markets.
• Building customer loyalty; retaining existing business.
• Expanding your global growth strategy.
• Improving success in crosscultural negotiations.
Bottom Line Impacts.
Reduce costs.
Fostering a diverse and inclusive environment will help
your company reduce costs by;
• Eliminating differential turnover across demographic
groups.
• Controlling relocation costs.
• Minimizing litigation costs.
Bottom Line Impacts.
Increase Productivity.
Cultivating a diverse and inclusive work environment
ensures that you get the most from your employees by:
• Recruiting and retaining the top talent.
• Maximizing productivity through flexibility.
• Maximizing employee engagement. Engaged employees
are more productive, provide better customer service, go
above and beyond, and experience less absenteeism.
THE BELL ALIANT STORY.
"Inclusion elevates all."
Elaine Hall.
Bell Aliant – Who We Are.
• Created July 7, 2006, Bell Aliant is one
of the largest regionally focused
communications service providers in
North America.
• We serve customers in six provinces
with innovative information,
communications and technology
services including voice, data, Internet,
video and TV.
• Approximately 6800 employees
• 65% unionized and 35% non unionized
The Bell Aliant Diversity Story.
• Diversity is part of our Corporate Social Responsibility
Report.
• Our objective is to “foster an inclusive work environment
including increasing cultural awareness leading to more
respectful and inclusive behaviors.”
The Bell Aliant Diversity Story.
• Bell Aliant Diversity Committee
• Diverse group of union employees and
Managers.
• Focused on Education
• Black History Month
• International Day for Persons with Disabilities
• World Mental Health Day
• International Day against Homophobia
• Aboriginal Day
• Asian Heritage Month
• Aging and Health (World Health Day).
The Bell Aliant Diversity Story.
In 2013 focused on our recruitment strategies;
• Ensuring we are getting diverse candidates applying for
our roles
• Recruiting and advertising differently.
• Educating leaders on how to be inclusive.
• Educating leaders on the benefits of a more diverse
employee population.
HOW CANADIAN
ORGANIZATIONS MEASURE
DIVERSITY & INCLUSION.
Full report:
http://www.cidi-icdi.ca/?page_id=1331
“Hard metrics are vitally important, but we need
both qualitative and quantitative measures to tell
the full story of where an organization is on its
diversity journey” – Mary-Frances Winters.
D&I is a Strategic Priority.
79.6%
Measuring Impact of D&I Programs.
18.8%
Using a Diversity Scorecard.
12.5%
Results of Using Diversity Scorecard.
Raised profile of D&I initiatives among organizations’ leadership.
Diversity Scorecard has become part of the organization’s overall strategic reporting.
Standard Measures of Inclusion.
1. Representation.
2. Recruitment, promotion, and turnover.
3. Employee engagement.
4. Inclusiveness questions.
5. Human rights, harassment, or discrimination complaints.
6. Participation in training.
7. Participation in Employee Resource/Networking Groups.
Going Beyond Basic Measures.
Leading vs. Lagging Indicators.
Who is Accountable for D&I?
Senior Leaders.
All People Managers.
All Employees.
Successful Diversity Scorecards.
• Owned by the most senior leaders.
• Top leader is accountable.
• Top leader holds leadership teams accountable.
• Leaders are involved in developing the scorecard.
• Results are relevant to organization’s strategic goals.
• Organization is ready.
Successful Diversity Scorecards.
• Wide range data available.
• Leadership teams regularly review and understand the
scorecard.
• Leadership and managers understand their impact.
• Communicated effectively and consistently.
• Measures demonstrate efficacy and impact.
“If you don’t know who your people are,
how do you design a strategy to support
them?” ~Michael Bach
References (Purchasing Power).• [1] MasterCard Worldwide, MasterIndex of Canadian Women Consumers (2006).
• [2] www.catalyst.org; Visible Minorities, quick takes (2008)
• [3] A Business Case for Diversity, Dr. Jeffrey Gandtz, University of Western Ontario, Fall 2001,
HRSDC
• [4] U.S. Census Bureau, 2000; Witeck-Combs Communications/Harris Interactive poll, 2005; The
National Organization on Disability/Harris Interactive poll of Americans with Disabilities, 2004
• [5] "Within Our Reach: Findings and Recommendations of the National Task Force on Technology
and Disability," 2000; Simmons Market Research Bureau, 2000
• [6] The Impact of Employment Equity on Corporate Success in Canada, Kimberley Bachmann,
March 2003 (Canada)
• [7] Diversity Inc. 2001(U.S)
• [8] The Aboriginal Population: The Current and Future State, Clint Davis, July 13, 2006
• [9] Power of the pink dollar: Does it pay to be gay-friendly.
http://ca.finance.yahoo.com/blogs/insight/power-pink-dollar-does-pay-gay-friendly-164814018.html
• [10] A Harris Interactive Study July 2011.
THANK YOU
Cathy Gallagher-Louisy
Director, Community Partnerships
and Knowledge Services
www.cidi-icdi.caca.linkedin.com/in/cathygl
@CatGL