Casual Connect - Hype vs Real Deal (Asia)

28
Hype vs. Real Deal Asia Edition

description

The future is rushing at us faster than ever. PC Games move back into the browser as Facebook keeps growing, Android & iPhone blasts the smartphone market wide-open, iPad surprises everyone by being desired & useful, radical new user input devices get everyone off the couch, normal people are spending millions on “virtual goods”. So…which of these things are meaningful to the casual game business? Our panel of experts pull out their crystal balls to predict how existing and emerging trends will impact the casual games business in Asia and beyond. Panelists: Vishal Gondal, CEO & Founder, Indiagames Ltd. James Gwertzman, GM Asia/Pacific, Popcap Games Noritaka Kobayashi, VP Business Development, GREE Josh Larson, President, Mochi Media Moderated by: Stanley Adrianus, CEO & Founder, Gamenauts

Transcript of Casual Connect - Hype vs Real Deal (Asia)

Page 1: Casual Connect - Hype vs Real Deal (Asia)

Hype vs. Real DealAsia Edition

Page 2: Casual Connect - Hype vs Real Deal (Asia)

2

Panelists/Oracles

• Vishal Gondal CEO & Founder - Indiagames

• James GwertzmanGM Asia/Pacific - Popcap Games

• Noritaka KobayashiVP Business Development - GREE

• Josh LarsonPresident - Mochi Media

Moderator:• Stanley Adrianus

Founder & CEO, Gamenauts

Page 3: Casual Connect - Hype vs Real Deal (Asia)

3

The Future is Mobile

Page 4: Casual Connect - Hype vs Real Deal (Asia)

4

Mobile Market: $7.5 Billion by 2015

Page 5: Casual Connect - Hype vs Real Deal (Asia)

5

Effect on other industry sectors

Page 6: Casual Connect - Hype vs Real Deal (Asia)

6

Effect on other industry sectors

Page 7: Casual Connect - Hype vs Real Deal (Asia)

7

Disney buying Indiagames.EA buying Popcap.

GREE buying Funzio.Zynga buying 1 GAZILLION developers.

More coming in the future…or just hype?

Game Company Acquisitions

Page 8: Casual Connect - Hype vs Real Deal (Asia)

8

Android

Page 9: Casual Connect - Hype vs Real Deal (Asia)

9

Android in Asia

Page 10: Casual Connect - Hype vs Real Deal (Asia)

10

Hang on a sec…

Page 11: Casual Connect - Hype vs Real Deal (Asia)

11

Future outlook vs iOS.

$$$ - will it ever match iOS?

Fragmentation – will it get any better?

Better fit for Asian market?(lower cost, penetration, carrier partnerships etc.)

What’s the verdict on Android?

Page 12: Casual Connect - Hype vs Real Deal (Asia)

12

Gotcha GACHA!Panic in JP Social Games?

Page 13: Casual Connect - Hype vs Real Deal (Asia)

13

Page 14: Casual Connect - Hype vs Real Deal (Asia)

14

Page 15: Casual Connect - Hype vs Real Deal (Asia)

15

Fallout of Gacha-Gate

What will the real effect be for the social games market in Japan and elsewhere?

More governments stepping in to regulate?

Page 16: Casual Connect - Hype vs Real Deal (Asia)

16

GREE & DeNA in the West

Will they dominate the Western & other Asian markets?

US acquisitions (ngmoco & Open Feint) – has it been or ?

Page 17: Casual Connect - Hype vs Real Deal (Asia)

17

Zynga in Asia

What will it take for Zynga to win Asian markets?

Page 18: Casual Connect - Hype vs Real Deal (Asia)

18

Bonus Question!

Who will win big FIRST globally?

ZYNGA vs GREE vs DeNA

Page 19: Casual Connect - Hype vs Real Deal (Asia)

19

Trading Card Games

#1 genre in Japanese mobile games.

Doliland - $26 million USD revenue in a month.

Dragon Collection - 20 Million Users.

Will the genre catch on in new territories?

Page 20: Casual Connect - Hype vs Real Deal (Asia)

20

Facebook entering China

Is it really happening?

What should we expect in terms of platform

for games?

Easier for Western social games to enter Chinese

market?

Page 21: Casual Connect - Hype vs Real Deal (Asia)

21

Game Piracy in Asia

Still a big problem or have we defeated it?

Page 22: Casual Connect - Hype vs Real Deal (Asia)

22

Cross platform games

Worth the extra effort?

PC/Mac iOS Android

Page 23: Casual Connect - Hype vs Real Deal (Asia)

23

Location Based Games

Page 24: Casual Connect - Hype vs Real Deal (Asia)

24

iTunes + App Store + SmartTV = Winner?

Next Frontier of gaming?Killer of consoles?

“Real” Apple TV

Page 25: Casual Connect - Hype vs Real Deal (Asia)

25

Games as Entertainment Brands

aka Rovio Factor

Page 26: Casual Connect - Hype vs Real Deal (Asia)

26

Still too early (again)?

HTML5 Games

Page 27: Casual Connect - Hype vs Real Deal (Asia)

27

Bonus Topic: The next BIG market in Asia

India? Vietnam? Indonesia?

Page 28: Casual Connect - Hype vs Real Deal (Asia)

28

Questions?