Case Study: Rihanna

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Rihanna CASE STUDY

Transcript of Case Study: Rihanna

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RihannaCASE STUDY

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Background• Robyn Rihanna Fenty was born in a parish in Barbados called St. Michael, to Monica (Braithwaite), an

accountant, and Ronald Fenty, a warehouse supervisor. Her mother is of Afro-Guyanese descent and her father has Afro-Barbadian and English/Irish/Scottish ancestry (known as "Redlegs" in the Caribbean).

• Rihanna lived the life of a normal island girl going to Combermere, a top sixth form school.

• Rihanna won numerous beauty pageants and performed Mariah Carey "Hero" in a school talent show.

• Her life changed forever when one of her friends introduced her to Evan Rodgers, a producer from New York who was in Barbados for a vacation with his wife, who is a native.

• Rodgers arranged for her to go to New York to meet Jay Z, CEO of Def Jam Records. He heard her sing and knew she was going to be incredibly successful.

• She was 16 when she was signed to Def Jam. Since then, she's amassed phenomenal success.

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Controversy

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Snakeskin boots

The singer was photographed outside the Rose nightclub in central London sporting a pair of thigh-high black-and-white boots apparently made from reptile hide.

But her fashion choice has angered officials at People for the Ethical Treatment of Animals (PETA), who have spoken out to brand Rihanna's footwear "callous".

a PETA spokesman says, "Rihanna may not have a clue that snakes killed for boots are often nailed to a tree and skinned alive. Of course, they can't go on Oprah to cry about it.

"Wearing reptile skin is creepy and callous, and it makes her look even more out of touch. She and Lady Gaga seem so desperate to be freaks instead of recognised for their talents that you have to wonder if they realise that they are being laughed at."

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B*tch Better Have My Money Video

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Chris Brown’s attack on Rihanna

https://youtu.be/uSl3lhxwhDo

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Swearing

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Songs

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Rihanna’s Makeup

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Rihanna’s Award Show Fashion

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Rihanna’s Candid Fashion