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Case Study on Hello Paisa

Submitted by:Lipsa Shrestha

Maheshwar TuladharRajeshwar Devkota

Ramita Munikar

Roshan K.C.

(MBA, Term 3)

7/27/2019 Case Study on Hello Paisa

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Case Study on Hello Paisa

Submitted by:Lipsa Shrestha

Maheshwar TuladharRajeshwar Devkota

Ramita Munikar

Roshan K.C.

(MBA, Term 3)

7/27/2019 Case Study on Hello Paisa

http://slidepdf.com/reader/full/case-study-on-hello-paisa 3/22

Introduction

Services offered by HP

Business Model

Revenue Model

SWOT Analysis

Recommendation/Suggestions

Lesson Learnt

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Introduction of Hello Paisa

Creator of “Hello Paisa”: Finaccess Private Limited

a platform that allows multiple financial institutions

and mobile operator companies to come together to

offer MFS in Nepal.

Partner financial institutions:

Laxmi Bank Ltd

BOK Ltd

Siddhartha Bank Ltd

Commerz & Trust Bank Ltd

International Leasing and Finance Company limited

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Introduction of Hello Paisa 

Mobile Operators:

Ntc

Ncell

Smart cell

UTL

Technology partner: Nepasoft Solutions

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Services Offered by Hello Paisa 

Mobile Account Services

Payment Services 

Money Transfer Services 

Banking Services 

Merchant Services 

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Services Offered by Hello Paisa 

Mobile Account Services Check customer’s Mobile Account Balance.

Change 4 digit Security PIN that customer use

to authenticate and authorize thetransactions.

Get the last 3 transactions summary/Mini

statement. Be in control of finances at all times.

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Services Offered by Hello Paisa 

Payment Services Top Up: With Hello Paisa Mobile Account,

customer can buy / pay for pinless Airtime for

themselves and for others. Bill  Payment: Bill Payments for NTC Postpaid

Mobiles and NTC Landlines.

DH: Recharging Dish Home service. 

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Services Offered by Hello Paisa 

Money Transfer Services 

P2P (person to person): Money transfer betweenregistered Hello Paisa mobile account users.

Rmon (Request Money): To request for funds /

money from relatives and friends who also mustbe Hello Paisa users.

Upay: Pay / Send money to any person in Nepal – even if they are not registered in the Hello Paisa

system. The receiving person needs to have is avalid / active mobile phone/number. This servicecan only be initiated by a registered Hello PaisaMobile Account user.

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Services Offered by Hello Paisa 

Banking Services 

BB: Bank Balance Inquiry/Check.

Push: Transfer funds from Hello Paisa Mobile

Account to Bank Account of the customer.

Pull: Transfer funds from customer’s Bank

Account to their Hello Paisa Mobile Account.

A2A: Transfer funds in real time basis betweentwo bank accounts.

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Services Offered by Hello Paisa 

Merchant Services

This service is used by the Hello Paisa

Merchants / Shops that accept payments from

Hello Paisa customers.

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Business Model of Hello Paisa 

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Revenue Model of Hello Paisa 

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SWOT Analysis of Hello Paisa 

Strengths:

Offers different Mobile Financial services

Ensures secure Mobile Financial services

User friendly and personalized

Offer Ubiquity

Convenient

The efficient and dynamic management team(Awarded as Top 3 Innovations of the Year 2012by the Swedish International DevelopmentAgency’s “Innovations Against Poverty” (IAP). 

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SWOT Analysis of Hello Paisa 

Weaknesses: 

Offers MFS to Nepalese customers within Nepalonly.

Insufficient fin. Partners and HPOs to offer MFS

across the nation. HPOs appointed by its partner banks and the

transaction fees are also determined by thepartner banks.

No provision for online HP Account registration.

Maximum amount that can be transferredthrough its MFS is NPR 25,000.

No aggressive promotional activities.

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SWOT Analysis of Hello Paisa 

Opportunities: 

Creates win-win situation for all the parties involved.

By the end of March, 2013 it aims to expand itsservices by tying up with other financial institutionsand establishing new HPOs across the nation.

Offers MFS to banked and non banked customershaving access to mobile services

Financial institutions without any hesitation will readilytie up with Hello Paisa

Claims to have no direct competitors.

Awarded as Top 3 Innovations of the Year 2012 by theSwedish International Development Agency’s “Innovations Against Poverty” (IAP).

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SWOT Analysis of Hello Paisa 

Threats:  Bound to follow the terms and conditions of 

its partner banks

Offers MFS to Nepalese customers only Transaction limits (eg: transfer of NPR 25000

only) benefits other service providers like

Western union esp. for remittance services Hello Paisa services can be offered only in

presence of mobile operator services

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Recommendations/Suggestions 

• Increase partners

• Extend services in Gulf countries

•

Increase promotional activities• Facility of online registration

• Increase transaction limits

• Security of the system should be revisedregularly

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Lesson Learnt 

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Sources

www.google.com 

www.hellopaisa.com 

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