Case study harlem pizza co

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Harlem Pizza Co® Social Media Branding

Transcript of Case study harlem pizza co

Harlem Pizza Co® Social Media Branding

Solutionlaunch restaurant brand from

scratch with Social Media

HPco is a new restaurant brand launched by a former wall street exec. BKLTD helped HPco scale their brand by creating Mad Ave quality assets to run on SM channels

360 Social Media EcosystemWe use Tumblr tech as a Core site. We’ve customized it to remove common promo graphics

Then we link it to the most popular SM tools >>

360 Social Media Ecosystem

Curation and SEO Tactics

BKLTD uses Paperli as a cost efficient SEO backbone for the HPco Brand rollout //

What is SEO?

SEO stands for Search Engine Optimization. It is a process that ensures a website can be found on search engines for the relevant words and phrases that describe it.

How does it work?

SEO is intrinsically about Search, Social and Content. Search Engines follow an algorithm to make sure they are listing websites correctly. In order for a search engine to rank your website higher, it needs to comply with some key rules. To get a first glance of those, take a look at this great Periodic Table of SEO Success Factors by Search Engine Land:

READ MORE ....

Madison Avenue scale professional content

Impact600% sales increase

SM Ecosystem

Q2 2015 Q4 2015

what now >

how it’s donesocial media is just another

medium

BRANDS: focus on your ASSETS and CONTENT and your brand will succeed on ANY medium. You must USE social as a legit media channel.

Let's make REAL stuff to run on it!

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