Edenred Romania S.R.L.

Telefon: 021 301 33 11

Fax: 021 301 33 44

www.edenred.ro

Groupama and Edenred

a partnership for the customers’ trust

The natural path to a profitable growth for Groupama Insurance lays in the support offered to its

customers. The new services for household damages self-reporting and the emergency repairs

represent the main proof to sustain this affirmation.

"Whenever we make a commitment, our clients rely on it. And this is not just a pretentious statement.

It is about the customer’s money, time, plans or the serenity of his or her family. Therefore, our main

concern is to offer more than just compensation. We try to give them continuity, to offer our support

so they would easier overcome unwanted events. This means prompt and fair compensation, but

also related services.

Groupama Asigurari designed the ADVANTAGES COLLECTION- a commitments charter which

guarantees that Groupama’s customers benefit from additional services once they have purchased

the Home insurance with Extra Coverage or Casco Gradual. Furthermore, we decided to offer a

compliance guarantee for our commitments. The first of these guarantees apply to the additional

services of the Home Insurance with Extra Covers. Among all the options we took under

consideration for implementing this project, Compliments® co-branded card proposed by Edenred

has proven to be the most appropriate one“,had stated Horia Iovănel, Retail Marketing Manager,

Groupama Insurance.

To support this objective, Groupama turned to Edenred Romania as to a reliable partner, whose

expertise and promptitude has already been proven over the last few years.

Edenred's solution was a campaign based on Compliments® co-branded card, a tool that lets the

imagination run wild, as it can be customized with the desired image, logo and message in

accordance with the client’s own branding. Edenred has provided advice and ongoing support to

achieve the desired design and the result was a fully customized kit consisting of card, carrier letter

and envelope.

Compliments® card personalized as such, and loaded with 100 Lei is offered as a gift to customers

for any delay from the terms committed by Groupama for household damages self reporting and for

the emergency repairs procedures. The communication campaign of the Home Insurance with extra

Coverage from Groupama was unfolded at a national level, with presence on TV, radio and online.

"This way we have managed to offer our customers an unique benefit on the romanian insurance

market and to strengthen our position as a prompt and responsible insurer." - Horia Iovănel,

Groupama Insurance.