CAS Exam 2 Study Guide

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8/15/2019 CAS Exam 2 Study Guide http://slidepdf.com/reader/full/cas-exam-2-study-guide 1/1 Communication Arts & Sciences 100A (Spring 2016) Exam #2 - Study Guide Date: Friday, April 22 Format: 17 multiple choice questions 3 fill-in-the-blank questions 7 short answer questions Material from the first exam: The Five Canons of Rhetoric Ethos, Logos, Pathos Audience Analysis Material from the second half of the semester: Policy Speaking Policy Actors Persuasion Reasoning (Inductive, Deductive) Argumentation Structure (Data/Evidence, Warrant, Claim) Types of Deductive Argument (Sign, Causal, Analogic, Classification) Types of Claims (Fact, Value, Policy) Fallacies Visual Aids Motivational Speaking Monroe’s Motivated Sequence Maslow’s Hierarchy of Needs Reading: Chapter 7, pp. 78-94 Chapter 8, pp. 95-117 Appendix A Chapter 9, pp. 118-129

Transcript of CAS Exam 2 Study Guide

Page 1: CAS Exam 2 Study Guide

8/15/2019 CAS Exam 2 Study Guide

http://slidepdf.com/reader/full/cas-exam-2-study-guide 1/1

Communication Arts & Sciences 100A (Spring 2016)

Exam #2 - Study Guide

Date:

Friday, April 22

Format:

17 multiple choice questions

3 fill-in-the-blank questions

7 short answer questions

Material from the first exam:

The Five Canons of RhetoricEthos, Logos, Pathos

Audience Analysis

Material from the second half of the semester:

Policy Speaking

Policy Actors

Persuasion

Reasoning (Inductive, Deductive)

Argumentation Structure (Data/Evidence, Warrant, Claim)Types of Deductive Argument (Sign, Causal, Analogic, Classification)

Types of Claims (Fact, Value, Policy)

Fallacies

Visual Aids

Motivational Speaking

Monroe’s Motivated Sequence

Maslow’s Hierarchy of Needs

Reading:

Chapter 7, pp. 78-94

Chapter 8, pp. 95-117

Appendix A

Chapter 9, pp. 118-129